Experience

Displays2go

• United States
• Retail Office Equipment
• 1 - 100 Employee

• Paid Media Specialist

  • Jan 2023 - Present

  - Manage video, audio, and additional campaigns to grow brand awareness - Upload videos to YouTube - Upload image & video content on advertising channels - Oversee our affiliate marketing program - Design graphics & assets for Media placements - Communicate with external partners - Research new opportunities to grow brand awareness & business

• PPC Analyst

  • 2017 - Jan 2023

  - Google AdWords Certified - Google AdWords Video Certified - Google Shopping Certified - Bing Ads Certified - Work on multiple campaigns in Bing & Google - Ensure Bing & Google ad content and landing pages are relevant for my campaigns - Keep track of spending and revenue for my Bing & Google text as well as shopping campaigns - Stay on top of new trends in PPC, Google & Microsoft - Report on campaign performance to team - Work to Increase ROAS, run tests and… Show more - Google AdWords Certified - Google AdWords Video Certified - Google Shopping Certified - Bing Ads Certified - Work on multiple campaigns in Bing & Google - Ensure Bing & Google ad content and landing pages are relevant for my campaigns - Keep track of spending and revenue for my Bing & Google text as well as shopping campaigns - Stay on top of new trends in PPC, Google & Microsoft - Report on campaign performance to team - Work to Increase ROAS, run tests and improve overall performance of campaigns

• Advertising & Marketing Analyst

  • Oct 2014 - 2017

  Bristol, Rhode Island - Google AdWords Certified - Google AdWords Video Certified - Google Shopping Certified - Bing Ads Certified - design and collaborate e-mail marketing campaigns - work on multiple campaigns in BingAds - design print ads - ensure Bing ad content and landing pages are relevant for my campaigns - keep track of spending and revenue for my Bing text as well as shopping campaigns - maintain our presence on multiple social media platforms and increased the performance and… Show more - Google AdWords Certified - Google AdWords Video Certified - Google Shopping Certified - Bing Ads Certified - design and collaborate e-mail marketing campaigns - work on multiple campaigns in BingAds - design print ads - ensure Bing ad content and landing pages are relevant for my campaigns - keep track of spending and revenue for my Bing text as well as shopping campaigns - maintain our presence on multiple social media platforms and increased the performance and engagement

• Senior Marketing Specialist

  • Sep 2011 - Oct 2014

  Bristol, RI •Train new hires on product content writing and creating/editing images for website. •Review the product content writing/data entries/images of other employees before they launch them. •Act as project manager for new products to be launched online. •Work with SEO for keywords/c-index research and to understand new and ever changing content rules. •Launch new product on several websites owned by GPA. •Take photos of products and edit them in Photoshop. •Research products I am… Show more •Train new hires on product content writing and creating/editing images for website. •Review the product content writing/data entries/images of other employees before they launch them. •Act as project manager for new products to be launched online. •Work with SEO for keywords/c-index research and to understand new and ever changing content rules. •Launch new product on several websites owned by GPA. •Take photos of products and edit them in Photoshop. •Research products I am working on and work with the purchasers to ensure the products are as described and ok to sell.



J & J Materials Corp.

• Marketing Coordinator

  • Mar 2007 - Feb 2010

  Rehoboth, MA •Design all ads for the company and choose where to advertise. •Create a monthly newsletter for all employees. •Design all POP material for their manufacturing plant.