Experience

REISSER AG

• Germany
• Wholesale
• 100 - 200 Employee

• Leiter Business Development & Digital

  • Oct 2022 - Present

  Driving digital transformation of REISSER Group Driving digital transformation of REISSER Group



real PACE

• Germany
• Venture Capital and Private Equity Principals
• 1 - 100 Employee

• Director Business Development

  • Nov 2020 - Sep 2022

  Building a digital innovation & VC unit for GC-Group in the construction and real estate market arena investing in startups & building new businesses. Building a digital innovation & VC unit for GC-Group in the construction and real estate market arena investing in startups & building new businesses.



SIGEL GmbH

• Germany
• Retail Office Equipment
• 1 - 100 Employee

• Leiter Marketing

  • Mar 2017 - Jan 2020

  Director Marketing shaping digital transformation journey in the field of office products & new work. As part of the senior management team responsible for full marketing function including 35 team members working in (digital) communication, design and product & innovation. Director Marketing shaping digital transformation journey in the field of office products & new work. As part of the senior management team responsible for full marketing function including 35 team members working in (digital) communication, design and product & innovation.



Masterplan Unternehmens- und Marketingberatung

• Business Consulting and Services

• Owner / Senior Partner

  • Jan 2009 - Dec 2016

  Masterplan is an independent consultancy acting as sparring partner and change agent for identifying success drivers and developing advanced strategies as well as a senior business partner and coach for efficient implementation of growth strategies in the global market arena. Located in Münster/Westf. (Germany) we bring in more than 20 years of experience in developing and implementing successful business, digital & branding strategies in various B2B and B2C industries. Proud having worked with fine brands & clients such as Aliaxis Group, Deutsche Steinzeug, Durable, Emco, GC-Group, Ideal Standard, Hengst Filtration, Küppersbusch, Luctra, Nicoll and Viega. Show less



Schwan Cosmetics International GmbH

• Germany
• Cosmetics
• 100 - 200 Employee

• Vice President Marketing

  • Apr 2005 - Dec 2008

  Vice President Marketing responsible for corporate strategy, marketing communication and product management & innovation at global scale Vice President Marketing responsible for corporate strategy, marketing communication and product management & innovation at global scale



ISM Global Dynamics

• Bad Homburg

• Director Strategy Consulting

  • Jan 2004 - Mar 2005

  Create new business field of strategy consulting specialising in FMCG marketing, branding & innovation Create new business field of strategy consulting specialising in FMCG marketing, branding & innovation



GROHE

• Germany
• Consumer Goods
• 700 & Above Employee

• Head of Global Brand Management / Head of Market Research

  • Jan 1997 - Dec 2003

  Lead implementation of Grohe "one world - one brand" strategy internally & externally at international scale. Start new approach to innovation with the "WOIS"-strategy. Lead global market & consumer insight team. Member of the Grohe management team when Grohe was sold to a private equity firm. Lead implementation of Grohe "one world - one brand" strategy internally & externally at international scale. Start new approach to innovation with the "WOIS"-strategy. Lead global market & consumer insight team. Member of the Grohe management team when Grohe was sold to a private equity firm.



Sara Lee Branded Apparel

• Apparel & Fashion
• 1 - 100 Employee

• Marketing Research Manager

  • Jan 1993 - Dec 1996

  Create new business field of women intimate apparel in German hyper & supermarkets defining marketing mix for product launch incl. targeting, coordination of related internal functions & 3rd parties, developing & executing launch campaign incl. shootings, print and POS-displays Create new business field of women intimate apparel in German hyper & supermarkets defining marketing mix for product launch incl. targeting, coordination of related internal functions & 3rd parties, developing & executing launch campaign incl. shootings, print and POS-displays