Experience

Kong Inc.

• United States
• Software Development
• 300 - 400 Employee

• Sr. Manager, Conversion Rate Optimization

  • Aug 2023 - Present

• Senior Manager, Paid Social

  • Jun 2022 - Aug 2023

  Austin, Texas Metropolitan Area



SailPoint

• United States
• Software Development
• 700 & Above Employee

• Senior Paid Media Specialist

  • Oct 2021 - Jun 2022

  Austin, Texas, United States



A Cloud Guru

• United States
• E-Learning Providers
• 1 - 100 Employee

• Senior Social Paid Media Specialist

  • Jul 2021 - Sep 2021

  Austin, Texas, United States Develop Paid strategies and tactical execution for both ecommerce and demand gen departments, creating new funnels for both B2B and B2C product offerings. Responsible for managing $600k+ monthly budget across multiple platforms and paid channels while achieving and reporting on traffic, MQL and revenue/ROAS performance against goals.

• Social Paid Media Specialist

  • Sep 2020 - Jun 2021

  Austin, Texas, United States



Adlucent

• United States
• Advertising Services
• 100 - 200 Employee

• Account Manager

  • Sep 2019 - Sep 2020

  Austin, Texas, United States Manage client business growth, developing and executing strategy across multiple platforms. Responsible for client relationship management, contributing to contract development, upsells, and renewals. Educate clients on best practices, secure participation in alphas and betas, and identify channel growth opportunities. Lead a team of three employees.

• Account Coordinator

  • Apr 2019 - Aug 2019

  Austin, Texas, United States

• Paid Media Specialist

  • Nov 2018 - Mar 2019

  Austin, Texas, United States



Freelance

• Egypt
• Human Resources
• 1 - 100 Employee

• Social Media Manager

  • Jul 2015 - Nov 2018

  Austin, Texas Area Developed and implemented paid social strategy for local retailers. Educate clients on best practices, execute tests to identify optimizations, analyze and report on performance metrics in Facebook & Google Analytics to optimize business growth.



Immanuel - Chicagoland Area

• Director of High School Programs

  • Aug 2016 - Apr 2018

  Gurnee, IL As Director of High School Programs, I grew the organization from 18 weekly attendees to over 80 by improving volunteer retention from 30% to over 90% and creating compelling original content twice a week.

• Digital Marketing Manager

  • Jan 2016 - Aug 2016

  Gurnee, IL As Digital Marketing Manager I ran all original content from social media and blogs. I helped launch a new website & rebrand working closely with the Creative Director resulting in daily visits to the website and social platforms by 130%

• Assistant to CEO

  • Aug 2015 - Jan 2016

  Gurnee, IL Managed administrative responsibilities for the CEO overseeing a $2MM non-profit organization. Oversee scheduling, email, expense reports, communication and travel booking. Manage internal and external relationships through meetings and communication.



Moody Global

• United States
• Religious Institutions
• 1 - 100 Employee

• Administrative Assistant

  • Feb 2013 - Aug 2015

  Moody Global Ministries Manage administrative responsibilities for division manager, overseeing digital marketing for a $110MM education and media non-profit organization. Oversee scheduling, email, expense reports, and travel booking. Responsible for organization and cleanliness of manager’s office. Manage the manager’s interdepartmental relationships through meetings and card preparation. Order office supplies, process cross-departmental expense reports, manage cleanliness and organization of communal areas, submit… Show more Manage administrative responsibilities for division manager, overseeing digital marketing for a $110MM education and media non-profit organization. Oversee scheduling, email, expense reports, and travel booking. Responsible for organization and cleanliness of manager’s office. Manage the manager’s interdepartmental relationships through meetings and card preparation. Order office supplies, process cross-departmental expense reports, manage cleanliness and organization of communal areas, submit work orders and control conference room schedules for 22 person office. - Managed and coordinated an office move of 21 people across three departments - On-boarded 11 new hires - Increased effectiveness of executing manager’s recurring tasks by implementing metric system Show less