Manager, Growth and Marketing

• Oct 2022 - Present

Business Director

• Sep 2015 - Nov 2022

One-Stop China marketing Solution | Social Media | Marketing | Launch Activation Campaigns | KOLs Influencers Promotion| Programmatic Advertising | One-Stop China marketing Solution | Social Media | Marketing | Launch Activation Campaigns | KOLs Influencers Promotion| Programmatic Advertising |

Sales and Marketing Executive

• Aug 2014 - Aug 2015

• Negotiated the terms and closing sales for multiple projects including price, packing, delivery and other specifications with buyers and Key managers on B2B orders • Collaborated with vendors to drive savings and cost reductions and provided a full end-to-end solution to our clients to meet end customers’ requirements • Liaised with clients, purchasing, engineering, QC and production team and factories on the progress of pre-production and existing orders, ensuring that our products meet clients' expectations Show less

Marketing Coordinator | Microsoft App Producer Project via Pactera (Contract)

• Aug 2013 - Jul 2014

Achievements: Exceeded 10% of project goals by developing and implementing smart marketing strategies to pilot projects • Developed and maintained multichannel marketing campaigns via social media platforms (Facebook, YouTube, Twitter), batch emails, cold calling to engage with leads, analyzed competition and identified target market to improve conversion rates • Established partnership with local and major publishers across 8 regions • Provided sales, customer service and technical support to leads and our team; Researched on product categories and share the latest trends and insights with the team Show less

Sellabritiy - Sales Associate

• Jun 2013 - May 2014

• Led committees by setting new goals, providing training and establishing team projects • Developed and established brand identity and maintained consistency • Promoted events by creating weekly videos and newspaper advertisements, social media, posters, and digital signage • Led committees by setting new goals, providing training and establishing team projects • Developed and established brand identity and maintained consistency • Promoted events by creating weekly videos and newspaper advertisements, social media, posters, and digital signage

Teaching Assistant - Visual Merchandising and Promotion

• Aug 2012 - May 2013

• Mentored 30 students to achieve learning outcomes and class expectations• Conducted Photoshop trainings to help students in creating successful promotions for local businesses

Assistant Editor

• Aug 2012 - May 2013

• Maintained and ensured consistency of division editors.• Created yearbook spreads by reporting, writing, rewriting, and designing spreads according to design specifications.

Director of Marketing

• May 2012 - May 2013

• Led committees by setting new goals, providing training and establishing team projects• Developed and established brand identity and maintained consistency• Promoted events by creating weekly videos and newspaper advertisements, social media, posters, and digital signage

Social Media and Product development Internship

• May 2012 - Aug 2012

• Maintained Della’s social media platforms including Facebook, Instagram, and Pinterest • Represented Della as a brand ambassador selling products at fair exhibitions • Performed quality checks for over 4,000 units of apparel accessories • Created garments technical flats, handled shipping and handling Della is a socially responsible fashion line based in Los Angeles that works directly with a community in Ghana, West Africa. We believe in responsibility, not charity, and are committed to change the way people shop by bringing socially responsible consumerism to the forefront of the fashion retail market. Our mission is to empower the women we work with by providing jobs, education and skills training, so that they will one day take these opportunities and turn them into a lasting, better way of life. Every product is carefully handcrafted by a seamstress using authentic West African textiles. Show less

Customer Service Associate

• Feb 2012 - Aug 2012

• Provided excellent customer service with a friendly and proactive attitude in a fast-paced environment. • Provided excellent customer service with a friendly and proactive attitude in a fast-paced environment.

Technical Support Representative

• Jul 2009 - Jul 2010

• Improved customer retention and provided solutions to customers' inquires, delivered excellent services quickly, accurately and efficiently. • Improved sales of value-added services & products through cross selling strategy. • Improved customer retention and provided solutions to customers' inquires, delivered excellent services quickly, accurately and efficiently. • Improved sales of value-added services & products through cross selling strategy.