Experience

Swiss Education Group

• Education Management
• 100 - 200 Employee

• Head of Customer Experience

  • Jun 2022 - Present

  Montreux, Vaud, Switzerland



Philip Morris International

• Switzerland
• Tobacco Manufacturing
• 700 & Above Employee

• Consumer Experience Lead

  • Jan 2022 - Apr 2022

  Lausanne, Vaud, Switzerland Supported the Swiss commercial organization by leading and implementing CX initiatives, representing consumers (B2C) and retailers (B2B). Facilitated design-thinking online workshops with cross-functional teams to generate insights and drive improvement across organization-wide CX projects.



Montreux International School

• Switzerland
• Education Administration Programs

• Recruitment and Digital Marketing Manager

  • May 2021 - Jul 2021

  Montreux, Vaud, Switzerland I joined MIS for a fixed mandate prior to its official launch to manage its social media channels, recruit students from the Middle East and also handled incoming leads from global markets through CRM Salesforce® to maximize conversion rates for the school's very first academic intake.



Swiss Education Group

• Education Management
• 100 - 200 Employee

• Head of Marketing and Development

  • Jul 2019 - Apr 2021

  Montreux My role involved designing, leading, and implementing an organization-wide customer experience excellence initiative. The foundation of this project was based on an agile approach and collaborative work between customers, a community of brand advocates and cross-functional teams to create value through a seamless end-to-end customer journey. An increase of 46% in customer satisfaction over a period of six months was a direct result of this initiative.

• Sales Manager

  • Jan 2015 - Jun 2019

  Montreux, Vaud, Switzerland My mission was to grow the organization’s operations overseas, which involved identifying and harnessing business opportunities, collaborating with local key partners, forming and managing a team to represent Swiss institutions in foreign markets. As a result, the revenue from the collaborative work among teams across boarders increased threefold after the second year of fully running the business setup.

• Admissions Coordinator

  • Mar 2013 - Dec 2014

  Montreux Responsible for assessing and processing applications from international customers, I also served as an initial point of contact for incoming inquires on Swiss institutions and their related programs. I conducted familiarization tours and visits to assist customers in their first steps in Switzerland. In addition, I collaborated with cross-functional teams by gathering customer data, interpreting, and communicating weekly reports to assist Sales and Marketing in their operations.