Hillary Bodenham
Marketing Coordinator at Metro Truck Group- Claim this Profile
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Bio
Experience
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Metro Truck Group
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Canada
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Motor Vehicle Manufacturing
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1 - 100 Employee
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Marketing Coordinator
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Mar 2018 - Present
Stoney Creek, ON. -Monitor & maintain online content such as photo, video and text on our website and on social channels like Google My Business, Facebook Business, Instagram and LinkedIn. -Plan and create copy for weekly email marketing campaigns via Mailchimp -Guarantee the brand image consistency across all channels. -Developed and currently execute the companies Voice of the Customer process; skilfully responding to reviews/customer feedback on all channels in a timely manner. -Manage photo… Show more -Monitor & maintain online content such as photo, video and text on our website and on social channels like Google My Business, Facebook Business, Instagram and LinkedIn. -Plan and create copy for weekly email marketing campaigns via Mailchimp -Guarantee the brand image consistency across all channels. -Developed and currently execute the companies Voice of the Customer process; skilfully responding to reviews/customer feedback on all channels in a timely manner. -Manage photo inventory and coordinate photoshoots. -Coordinate and assist in updating website content and visual components through Wordpress on both mtg.ca and metrohino.com. -Plan and craft marketing copy, such as SEO enhancing blog posts, website content, and print. -Work alongside company web developer to maintain SEO/SEM strategies, develop keywords, and examine KPI’s. -Responsible for promotional products amongst all branches. -Launch (posting car profiles of) Used Trucks on various dealership sites: Autotrader, Kijiji, Market Book and Truck Paper, along with our company website. -Audit dealership site analytics, review performance and initiate any advertising modifications. -Act as initial contact for all incoming truck sales leads via website and dealership sites, and delegate leads to Sales team. -Fulfill recruitment marketing needs by writing all job descriptions, maintain our brand on Indeed and Glassdoor Company pages; images, content & company updates. -Work alongside hiring manager across all company locations to screen and interview candidates, well acting as the candidate’s point of contact throughout the hiring process. -Represent the company at various events such as job fairs, trade shows, and industry networking events -Coordinate and run company events, using top-notch organizational skills to secure various vendors, permits, prizes, as well design event invites. -All other administrative tasks assigned, such as development of policies, creation of PDF forms, PowerPoint presentations. Show less
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Education
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Wilfrid Laurier University
Bachelor of Arts - BA, Communication Studies -
Fanshawe College
Graduate Certificate, Human Resources Management and Services