Hilary Roush Freeman
Senior Project Manager at Digital Relativity- Claim this Profile
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Bio
Credentials
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Professional Scrum Master 1
Scrum.orgMay, 2023- Nov, 2024
Experience
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Digital Relativity
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United States
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Advertising Services
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1 - 100 Employee
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Senior Project Manager
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Jan 2023 - Present
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Project Manager
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Jul 2022 - Feb 2023
As a project manager at Digital Relativity, I make sure all projects from beginning to end are taken care of and no details are missed for Mountain State partners.
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The University of Texas at Dallas
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United States
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Higher Education
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700 & Above Employee
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Assistant Director of Undergraduate Programs
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Oct 2016 - Jun 2022
Created and directed timeline of three unique programs- Freshman Mentor Program, Transfer MentorProgram, and Undergraduate Research InitiativesResponsibilities include data collection and assessment, communication flow, event planning, hiringand supervision, and maintenanceDeveloped new programs to enhance current offerings of the organization, while utilizing existingresources and partnerships keeping costs limited but offering quality programsProvided annual, monthly, and as-needed program outcome assessment; designed, distributed, andanalyzed data collection from current clients to improve existing servicesExecuted marketing plan with 20 different pieces to four distinct audiences each academic yearincluding targeted and general communication covering email, social media, and printIncreased program participation by 10% YOY through identification of best methods for recruitment,standardizing communication and timeline, and implementing more efficient placement policies for allparticipants Show less
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Enrollment Services Advisor
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May 2015 - Oct 2016
Established strategy and partnerships for under-represented minority recruitment; developedon-campus visit outreach to low-socioeconomic schoolsOrganized and optimized event attendance, RSVP procedure, evaluation methods, and attendeefollow-up which resulted in uniform data collection from all event attendees and trackable interactionDeveloped leadership/professional development programming for ambassadors including, sales andcustomer service training, event planning, a StrengthsFinder seminar, reoccurring one-on-onemeetings with constituentsDelivered public service presentations to high schools on various business majors which resulted in 30additional students enrolling at UTD for the 2016-2017 academic yearDesigned and implemented recruitment plan resulting in 7 additional prospective student events and a700% YOY increase in student visits Show less
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West Virginia University Institute of Technology
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United States
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Higher Education
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1 - 100 Employee
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Admissions Counselor
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Jul 2013 - May 2015
Represented University at college/career days hosted by high schools in several targeted areas of the United States including California, New York, New Jersey, Texas, and Florida Implemented online campus visit request form which enabled easier access for students to register for campus visits which increased by 20% Created and executed social media campaigns for WVU Tech Admissions social media strategies; increased social media following by 100 Twitter Users and Facebook Likes by 150 Trained and Advised 20 person student ambassador group including training on interaction with prospective students and their families, and assisted with the identification and selection of 15 candidates as Orientation Leaders Show less
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Education
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Marshall University
Bachelor's degree, Public Relations/Image Management -
West Virginia University
Master's degree, Higher Education/Higher Education Administration