Experience

WPIC Marketing + Technologies

• China
• IT Services and IT Consulting
• 1 - 100 Employee

• Head of Digital Marketing

  • Dec 2010 - Present

  A full-service digital firm based in Beijing, Web Presence in China delivers marketing and tech solutions that drive industry-leading ROI. Our ability to close the loop between marketing, advertising, sales and reporting have made us the preferred in-country partner of global organizations in many industries. KEY CONTRIBUTIONS I am promoted as digital marketing manager for the clients that need services of SEO, SEM, SMM. My duties involved: - Liaising with the clients for their targets, and work out the marketing strategy and set the KPI. - Identifying, assigning, and following up on work activities of team members under my supervision. - Train and mentor new staff in marketing departments and coordinating with internal and external global team members to ensure that the project achieves the goals - Develop relationships with big ads platforms, such as Baidu, Google, Bytedance, Yahoo, WeChat, Weibo, Facebook, etc.