Herb Langston
Designer/Marketing/Advertising at National Cycle Inc.- Claim this Profile
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Bio
Experience
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National Cycle Inc.
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United States
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Motor Vehicle Manufacturing
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1 - 100 Employee
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Designer/Marketing/Advertising
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Sep 2003 - Present
I design, develop and maintain multiple web sites for this manufacturing company. I also design and produce all product catalogs for numerous product lines, plus online ads, print advertising, tradeshow planograms and graphics, marketing materials, and logo design for new products. I co-develop creative and marketing strategies, assist in new product development and testing, and do studio photography, photo retouching, and copywriting. When required, I perform direct sales at both consumer and distributor tradeshows on the company's behalf.
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Wright Communications
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United States
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Public Relations and Communications Services
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Art Director
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2001 - 2003
I designed and developed web sites for both small businesses and Fortune 500 companies with a strong emphasis on usability and owner-managed content updates. I also designed and produced print, presentation and video media for many agencies. I designed and developed web sites for both small businesses and Fortune 500 companies with a strong emphasis on usability and owner-managed content updates. I also designed and produced print, presentation and video media for many agencies.
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Geneer Corp.
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United States
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Wholesale
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1 - 100 Employee
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Creative Director
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2000 - 2001
I managed and directed the user interface requirements of software applications and web applications for this software development company. I was also involved in proposal development, creative strategy and capabilities presentations to potential clients. Additionally, I was responsible for all creative print, presentation, and on-line media for this company's marketing efforts. I managed and directed the user interface requirements of software applications and web applications for this software development company. I was also involved in proposal development, creative strategy and capabilities presentations to potential clients. Additionally, I was responsible for all creative print, presentation, and on-line media for this company's marketing efforts.
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Carabiner International
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India
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Financial Services
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1 - 100 Employee
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Director of Design and Graphic Services
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1995 - 2000
I managed the design and execution of business media through in-house staff and outsourcing for the Midwest office of this international communications company. My primary business function included sales and marketing support and creative/technical proposal development for high-end accounts and interactive media projects. I managed the design and execution of business media through in-house staff and outsourcing for the Midwest office of this international communications company. My primary business function included sales and marketing support and creative/technical proposal development for high-end accounts and interactive media projects.
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Managing Director - New Media
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1990 - 1995
After coming on staff as a Creative Director, I spearheaded this company's emergence into interactive media. I eventually formed a small but talented department that would become responsible for 60% of the company's revenue. After coming on staff as a Creative Director, I spearheaded this company's emergence into interactive media. I eventually formed a small but talented department that would become responsible for 60% of the company's revenue.
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Education
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Drake University
BFA, Graphics/Communication