Henry Wang
Business Performance Manager at AxonIQ- Claim this Profile
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English Full professional proficiency
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Chinese Native or bilingual proficiency
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Dutch Elementary proficiency
Topline Score
Bio
Stefan van Eerde
Henry is amazing. His analytical capacities are exceptional. He thinks before he speaks but is confident and daring enough to signal mistakes or give a new perspective on certain dilemmas. He is one of those persons in your team you can always rely on, often exceeding expectations. Henry comes up with creative ways to solve challenges and is vital in trying out new initiatives and collecting the data to prove something is working (or prove an assumption is not working based on the actual data output). A pleasure working with you Henry!
Stefan van Eerde
Henry is amazing. His analytical capacities are exceptional. He thinks before he speaks but is confident and daring enough to signal mistakes or give a new perspective on certain dilemmas. He is one of those persons in your team you can always rely on, often exceeding expectations. Henry comes up with creative ways to solve challenges and is vital in trying out new initiatives and collecting the data to prove something is working (or prove an assumption is not working based on the actual data output). A pleasure working with you Henry!
Stefan van Eerde
Henry is amazing. His analytical capacities are exceptional. He thinks before he speaks but is confident and daring enough to signal mistakes or give a new perspective on certain dilemmas. He is one of those persons in your team you can always rely on, often exceeding expectations. Henry comes up with creative ways to solve challenges and is vital in trying out new initiatives and collecting the data to prove something is working (or prove an assumption is not working based on the actual data output). A pleasure working with you Henry!
Stefan van Eerde
Henry is amazing. His analytical capacities are exceptional. He thinks before he speaks but is confident and daring enough to signal mistakes or give a new perspective on certain dilemmas. He is one of those persons in your team you can always rely on, often exceeding expectations. Henry comes up with creative ways to solve challenges and is vital in trying out new initiatives and collecting the data to prove something is working (or prove an assumption is not working based on the actual data output). A pleasure working with you Henry!
Credentials
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HubSpot CMS for Marketers
HubSpotMar, 2021- Nov, 2024 -
Data Manipulation with dplyr
DataCampApr, 2020- Nov, 2024 -
Machine Learning for Marketing Analytics in R
DataCampApr, 2020- Nov, 2024 -
Working with Data in the Tidyverse
DataCampApr, 2020- Nov, 2024 -
High Value Managers' Toolkits
American Management Association (China)Jan, 2016- Nov, 2024 -
AdWords Certification
GoogleJun, 2016- Nov, 2024 -
Mobile Advertising Certification
GoogleJun, 2016- Nov, 2024
Experience
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AxonIQ
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Netherlands
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Software Development
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1 - 100 Employee
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Business Performance Manager
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Oct 2022 - Present
- Oversee Business Performance- Marketing/Sales Operations
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Global Marketing Analyst
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Aug 2020 - Oct 2022
- Marketing Data Analysis- Marketing Automation- Campaign Management
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CLIQ Digital
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Germany
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Online Audio and Video Media
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100 - 200 Employee
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Campaign Manager
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Jul 2016 - Aug 2017
- Conducted international marketing research across over 15 countries - Managed 100+ campaigns on multiple advertising platforms (i.e. Facebook and Google) - Performed campaign data analysis, insights, and reporting in Excel and Tableau - Conducted international marketing research across over 15 countries - Managed 100+ campaigns on multiple advertising platforms (i.e. Facebook and Google) - Performed campaign data analysis, insights, and reporting in Excel and Tableau
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AdMaster
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China
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IT Services and IT Consulting
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1 - 100 Employee
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Senior Product Owner
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Jun 2014 - May 2016
- Created a media planning platform for advertising agencies to develop mobile marketing strategies - Managed an online survey tool for advertisers to do pre and post campaign evaluation (i.e. brand awareness improvement) - Supervised two product owners working in agile product developments - The Innovator of the Year, 2014 - Created a media planning platform for advertising agencies to develop mobile marketing strategies - Managed an online survey tool for advertisers to do pre and post campaign evaluation (i.e. brand awareness improvement) - Supervised two product owners working in agile product developments - The Innovator of the Year, 2014
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domob.cn
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China
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Technology, Information and Internet
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1 - 100 Employee
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Product Owner
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Jun 2012 - May 2014
- Developed monetization strategies and tools for 200+ app developers - Managed a rewarding advertising platform contributing to 60% of the company revenue - Analyzed campaign and traffic reports on a daily basis - Worked closely with internal teams from different departments and external partner (i.e. advertising agencies and app developers) - Developed monetization strategies and tools for 200+ app developers - Managed a rewarding advertising platform contributing to 60% of the company revenue - Analyzed campaign and traffic reports on a daily basis - Worked closely with internal teams from different departments and external partner (i.e. advertising agencies and app developers)
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Education
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2018 - 2020
Nyenrode Business University
Master's degree, Master of Science in Management -
2008 - 2012
Beijing University of Posts and Telecommunications
Bachelor’s Degree, E-Commerce/Electronic Commerce
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