Henriette Wallin
Marketing Manager at Input interior Norway- Claim this Profile
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Norwegian -
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English -
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Bio
Credentials
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Modern Marketer: Digital & Social
MicrosoftOct, 2017- Nov, 2024
Experience
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Input interior Norway
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Norway
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Furniture
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1 - 100 Employee
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Marketing Manager
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Aug 2018 - Present
Im constantly seeking new opportunities for the business to succeed as well as keeping an eye on the competition, and making sure the business is at the forefront of the furniture industry. I have an overall responsibility for our marketing plans and strategy in Norway and my work is highly collaborative to ensure we execute our marketing initiatives in a seamless way. I plan and oversee a broad range of activities, including advertising, digital campaigns, events and social media. My main responsibilities in this role are: - Plan and execute a marketing strategy and build marketing plans - Execute events and company conferences - Coordinating marketing projects - Responsible for social media and accountable for content marketing - Coordinate sales and marketing efforts to boost brand awareness - Provide tools and materials to enable the sales team to function effectively - Ensure our brand message is strong and consistent across all channels and marketing efforts - Running marketing campaigns - Researching, monitor and analyzing market trends and competitors - Identify new business opportunities - PR and corporate communications - Responsible for e-commerce Show less
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Microsoft
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United States
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Software Development
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700 & Above Employee
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Partner Channel Marketing Manager
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Mar 2017 - Aug 2018
I worked strategically with Microsoft partners to help them succeed with their marketing. That implies that I assisted partners in developing market plans with the main focus on digital marketing, execution of lead generation campaigns and advised partners how they could succeed with modern marketing. My main focus areas in this role was: - Marketing Automation - Inbound and outbound marketing - Nurture streams - Content marketing - Social and digital marketing - Events and webinars - Connected sales and marketing - Marketing impact on sales - ROI Show less
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JCP
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Norway
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Public Relations and Communications Services
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100 - 200 Employee
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Project Manager
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Sep 2013 - Feb 2017
Main areas of responsibilities:- Lead creative processes- Planning of events and marketing activities- Engage the right resources and lead a team for every event project- Execution of events (seminars/conferences, launches, fairs and road shows) and marketing activities (B2B, B2C)- Sales- Build and develop my own client portfolio- Strategic involvement- Responsible for budget and resultsWith creativity, dedication and the ability to perform, I planned over 80 marketing activities a year and build my own customer portfolio of 20 clients such as Hovedorganisasjonen Virke, Microsoft, Siemens, SAS and Nissan. Show less
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Project Coordinator
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Aug 2012 - Aug 2013
JCP Nordic is one of the leading communication agency in Scandinavia and provides expertise within event, advertising, event travel, PR and digital solutions. I worked in the event department.Main areas of responsibilities:- Creative planning, planning of events and marketing activities- Coordinate stakeholders such as suppliers, crew and customers- Execution of events and marketing activities (B2B, B2C)- Budget responsibilitiesAfter one year with great effort and results, I was offered the position as Project Manager. Show less
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Retail House Elevate
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Oslo Area, Norway
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Retail/Field Marketer
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Jan 2010 - Nov 2012
Retail House is Scandinavia's leading shopper marketing agency. Main areas of responsibilities: Activities and activation within merchandising, demo and event. Retail House is Scandinavia's leading shopper marketing agency. Main areas of responsibilities: Activities and activation within merchandising, demo and event.
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Volt Fashion
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Retail
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100 - 200 Employee
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Store Assistant
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Jul 2010 - Jun 2011
Multi-brand concept for men, that combined the best Scandinavian brands mixed with a blend of international brands. Main areas of responsibilities: Store assistent, sales and purchasing. Part-time during my education. Multi-brand concept for men, that combined the best Scandinavian brands mixed with a blend of international brands. Main areas of responsibilities: Store assistent, sales and purchasing. Part-time during my education.
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Education
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Nanyang Technological University
Bachelor's degree, International Marketing -
BI Norwegian Business School
Bachelor's degree, International Marketing