Hena Anand

Director - Client Servicing at Priority Consultants
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Contact Information
Location
Bengaluru, Karnataka, India, IN
Languages
  • English Native or bilingual proficiency
  • Hindi Native or bilingual proficiency
  • Spanish Elementary proficiency

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Chaitanya Ramalingegowda

Hena is very creative and is great at connecting dots from very different spheres of life to provide unique communications solutions. Her experience working with startups and large companies in various industries such as e-commerce, consumer tech, retail shines through when she is ideating. She is able to blend together communication planning, budgeting and media relations to ensure that the brand has the best outcomes possible.

Aroma Sah

Hena is a very hard working and diligent PR person. Her pitches were always right and approach, professional. She understands the media industry, its various parameters, readers, and was never shy to take suggestions. She would come up with new ideas for old clients that would perfectly fit the requirement of the newspaper/magazine.

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Credentials

  • Advanced Business Development: Communication and Negotiation
    LinkedIn
    Oct, 2019
    - Sep, 2024
  • Guy Kawasaki on How to Rock Social Media
    LinkedIn
    Oct, 2019
    - Sep, 2024
  • Content Marketing: ROI
    LinkedIn
    Sep, 2019
    - Sep, 2024
  • Create A Brand Strategy
    LinkedIn
    Sep, 2019
    - Sep, 2024
  • Crisis Communication
    LinkedIn
    Sep, 2019
    - Sep, 2024
  • Leading a Marketing Team
    LinkedIn
    Sep, 2019
    - Sep, 2024

Experience

    • Singapore
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Director - Client Servicing
      • Aug 2022 - Present

      A media relations and communications firm specializing in the B2B technology, professional services and energy sectors. Currently heading the India mandate for pre and post IPO international Cloud Tech companies. Our portfolio of multinational clients are at the forefront of technology and include world leaders in Cybersecurity, Data Analytics, Artificial Intelligence, Renewable Energy, Transportation and Financial Services. A media relations and communications firm specializing in the B2B technology, professional services and energy sectors. Currently heading the India mandate for pre and post IPO international Cloud Tech companies. Our portfolio of multinational clients are at the forefront of technology and include world leaders in Cybersecurity, Data Analytics, Artificial Intelligence, Renewable Energy, Transportation and Financial Services.

    • United States
    • Restaurants
    • 1 - 100 Employee
    • Head Of Corporate Communications
      • Nov 2019 - Aug 2022

      A strategic communications leader helping emerging businesses identify, strategize and execute external media relations, company branding and internal advocacy. A strategic communications leader helping emerging businesses identify, strategize and execute external media relations, company branding and internal advocacy.

    • Account Director
      • Mar 2017 - Nov 2019

      At Value 360, which is a leading PR agency for catapulting startups in India, I am heading a team for the startup vertical as well as the Bangalore regional media vertical. I have been actively involved in servicing & retaining existing clients and strategizing for new business development while building and managing the team in Bangalore. I have developed significant and well appreciated integrated media campaigns during my tenure Key clients  Consumer tech firm iRobot  Carl Zeiss' R&D facility CARIn  Technology startups such as DocsApp, proptech firm Property Share, retail brand Wakefit, TaaS brand Routematic, edtech brands Educational Initiatives and Enguru, B2B ecommerce marketplace Nuoaura.com, MedTech innovator InnAccel  Women restarter platform JobsForHer  Leading Bangalore team for PayTM, Asus, Cleartrip, Cleartax, NoBroker Show less

    • India
    • Advertising Services
    • 1 - 100 Employee
    • Associate Director, Integrated Communication
      • Apr 2015 - Feb 2017

      At Media Moments, I am heading the Integrated Communication vertical. I have been actively involved in servicing & retention of existing clients and strategizing for new business development while building and managing the team in the Bangalore, Delhi and Mumbai market. I manage the Bangalore operation, media communication, brand activation and influencer management for multiple cities and pan India client servicing for all businesses • Retail: Aditya Birla Fashion and Retail Ltd. (Louis Philippe, Allen Solly, Van Heusen, Peter England, Pantaloons, Planet Fashion), Max Fashion - from the Landmark Group, Liva from Birla Cellulose, Pepe Jeans Co., Voi Jeans, Amante • E-commerce brand: Trendin - Madura Fashion and Lifestyle's e-commerce site • On demand, at-home services brand Housejoy • Hospitality: Courtyard by Marriott and Fairfield by Marriott • Crowdfunding platform Fueladream.com • Chinese telecom brands TCL and Phicomm • Bangalore Fashion Week Show less

    • India
    • Advertising Services
    • 1 - 100 Employee
    • Senior Image Manager
      • Jan 2014 - Nov 2014

      At Crosshairs, I led the entire PR team and also focussed on new business development for the company besides assisting with ongoing corporate strategy and growth of the company. Some of the accounts that I handled were: • Designer JJ Valaya: JJ Valaya Clothing and The Home of The Traveler curated by JJ Valaya • DLF Promenade Mall • Hospitality clients like Hyatt Regency Gurgaon, Veda Café, The California Boulevard, • Lifestyle brands like Being Human Clothing, Kazo, Holii, Giovani, Aspri Spirits • FMCG brand - Cornitos • Franchise India 2014 event and awards • Book Launches: ‘Rules of the Game’ by the President of Reliance JioInfocomm Dr. Sumit D Chowdhury; in Delhi, Mumbai and Kolkata and The Bangala Table by Sumeet Nair, Meenakshi Meyyappan and Jill Donenfeld at The Park, New Delhi Show less

    • India
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Senior Consultant
      • Sep 2012 - Dec 2013

      I worked as a consultant with a startup PR firm and helped the founder devise and execute media consultation for • Designer Nida Mahmood • French restaurant La Crepe Rit • Abrasives and Power Tools company Mirka • Hang-Out and • Alternative Rock Band Cyanide I worked as a consultant with a startup PR firm and helped the founder devise and execute media consultation for • Designer Nida Mahmood • French restaurant La Crepe Rit • Abrasives and Power Tools company Mirka • Hang-Out and • Alternative Rock Band Cyanide

    • Group Account Manager
      • Nov 2009 - Sep 2012

      I headed the PR team at W Five and was responsible for new business development as well. Some eminent projects and clients that I directed were: • Renowned projects such as Cotton Council International and Let’s Design Season 4 and Bridal Asia 2010 and 2011, the art exhibition by Trishla Jain (daughter of The Times Group’s Vice Chairman Samir Jain) in Delhi and Mumbai and the group art show of eminent artists ‘Conservation On Canvas’ –- an initiative by WWF India, curated by Religare Arts • Managed Portfolio for brands such as Crocs, Frazer and Haws, Shahnaz Husain, AromaVeda by Blossom Kochhar & Samantha Kochhar, Miss Sixty, and Enroute • Special expertise in handling various Fashion Designers during Fashion Weeks in Delhi & Mumbai. Major fashion weeks include Wills Lifestyle India Fashion Week, Lakme Fashion Week, Couture Week by FDCI, India Bridal Week and Van Heusen Men’s Fashion Week. Major Fashion Designer include Abu Jani & Sandeep Khosla, Manav Gangwani, Troy Costa, Ranna Gill, Neeru Kumar, Dev R Nil • Handled Hospitality clients such as Smoke House Grill, Smoke House Deli (Delhi and Chandigarh), Smoke House Room, Shroom, Mocha (Delhi and Kolkata), The Metropolitan Hotel & Spa, Cinnabon, Channel [v] Spot Café Bar • The visit of International artists like Pakistani Sufi maestro Arif Lohar, Belgian DJ Tom Hades, Bangladeshi singer James • Art Galleries and Performing Arts Clients such as Montage Arts – Kalyani Saha Chawla and Alakananda Saha’s art gallery, Celebrated Mexican photographer Graciela Iturbide, Celebrated Indian photographer Raghu Rai, Shovana Narayan, Niladri Paul, DMU to Delhi - A first time exhibition of award-winning art and design work from De Montfort University, UK • Other Major Clients Include Embassy of Mexico, Embassy of Oman, JD institute of Fashion Technology, Stand-up comedian – Rasik Chopra, AKM Mehrasons Show less

    • Senior Consultant
      • May 2006 - Apr 2009

      I trained with Goodword Communication as an intern and then built my skills with them for 3 years. While at the company, I worked on the below accounts: • Managed portfolio for brands such as Amrapali – Jewellery, The Body Shop, Forest Essentials, Debenhams, Manré, VLCC, Next – UK, KLOVE, Guess, Casa Paradox, Ferns n Petals, AHA, Alpana Gujral – Jewellery • Handled the visit of Dame Anita Roddick, Founder, The Body Shop in India • Launch of Ramola Bachchan’s restaurant – Manré, F Bar & Lounge, Rohit Chawla’s Calendar launch, Greubel Forsey – Swiss luxury watch, Debenhams launch in India, Jahan-e-Khusro – Sufi Music Festival, Bridal Asia • Worked with the major fashion designers during WIFW. Some include Anamika Khanna, Raghuvendra Rathore, Nida Mahmood, J J Valaya, Hemant Sagar & Didier Lecoanet, Ashima Leena • Handled Art Galleries and Performing Arts Clients such as Apparao Galleries, De Montage Arts, Art Konsult, Arushi Arts, Dastakari Haat Samiti (under Smt. Jaya Jaitly Sonal Mansingh, Shovana Narayan • Other Major Clients Include Press conferences and media interactions for chess champion Tania Sachdev, an exhibition of handicrafts at Delhi Haat by artisans of Sri Lanka titled ‘Shilpa Sri Lanka’ for the Sri Lankan High Commission, Farewell ceremony of Dr. Jutta Stefan-Bastl, The Ambassador of Austria. Show less

Education

  • University of Delhi
    English Honours
    2003 - 2006
  • New Green Fields Public School
    Class 12, Commerce
    2005 - 2013

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