Hemen Mekonnen

UX Designer at OHO Interactive
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Contact Information
us****@****om
(386) 825-5501
Location
San Diego, California, United States, US
Languages
  • Amharic Native or bilingual proficiency
  • English Native or bilingual proficiency

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Bio

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Experience

    • United States
    • Marketing Services
    • 1 - 100 Employee
    • UX Designer
      • Apr 2023 - Present

    • Visual Designer
      • Jul 2022 - Apr 2023

      ▸Conceptualized a new logo, and instituted brand guidelines (style guide) to be used across various mediums (social media, website, print), increasing brand recognition by 25% ▸Developed a comprehensive design strategy by leveraging a design thinking approach, ultimately addressing 3 key business problems ▸Reduced website editing time by 50% by implementing a comprehensive design system Presented 2 design proposals to the client resulting in 100% satisfaction, leading to adoption of website ▸Drove client adoption of final web design by integrating client feedback to design branding tailored to their goals and needs Show less

    • United States
    • Food and Beverage Services
    • Product Designer
      • Nov 2021 - May 2022

      ▸Designed MVP of an app, resulting in 500 beta users and seed funding of $10K ▸Optimized product workflow and features, reducing time for users to find restaurants by 60% ▸Analyzed user research from 10 users within target demographic, uncovering user pain points and 4 key issues to solve via new features ▸As sole designer led research to develop 4 solutions designed to target user needs, including search functionality, sharing user experiences, and personalization ▸Worked closely with stakeholders including leadership and developers to moderate usability tests with 5 target users and validate MVP Show less

    • United States
    • Newspaper Publishing
    • 1 - 100 Employee
    • Design Editor
      • May 2021 - Mar 2022

    • United States
    • Design Services
    • 1 - 100 Employee
    • UX/UI Design Intern
      • Jun 2020 - Sep 2020

      ▸Maintained brand guidelines, conducted competitive analysis on 3 websites, using findings to revamp new website targeting a new demographic ▸Audited design features including color contrast ratio, spacing, alignment, and layout inconsistencies for 2 client websites, ensuring consistency with style guide ▸Built 2 iterations of low-fidelity UI prototypes, resulting in design being chosen by client and allowing for increased revenue for firm ▸Maintained brand guidelines, conducted competitive analysis on 3 websites, using findings to revamp new website targeting a new demographic ▸Audited design features including color contrast ratio, spacing, alignment, and layout inconsistencies for 2 client websites, ensuring consistency with style guide ▸Built 2 iterations of low-fidelity UI prototypes, resulting in design being chosen by client and allowing for increased revenue for firm

    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • VP of Marketing
      • Sep 2018 - Sep 2019

  • College of Sciences - San Diego State University
    • San Diego, California, United States
    • Technical Aide
      • Feb 2018 - Mar 2019

Education

  • San Diego State University
    Bachelor of Arts - BA, Graphic Design

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