Experience

Sprout Social, Inc.

• United States
• Software Development
• 700 & Above Employee

• • Mar 2022 - Present

• • Sep 2019 - Mar 2022

  Writer on an in-house Brand Creative team, collaborating with visual artists and marketers to support Sprout with strategic brand development and storytelling.Video scripts, ads (including digital, video and podcast), brand persona development, UX copy, event messaging, conceptual series content and more.

• • May 2017 - Sep 2019



Sears

• United States
• Retail
• 700 & Above Employee

• Associate Copywriter

  • Feb 2016 - May 2017

  • Developed blogs, landing pages, digital ads, emails, social copy, newsletters and direct mail • Collaborated with design to conceptualize campaigns for partner initiatives, including Uber and Peapod campaigns • Supported content for various channels and apps powered by the Shop Your Way brand, like Fount, Shopbolt and Personal Shopper • Built blog and email content for various channels • Collaborated on content strategies, increasing engagement in web experience and social • Developed blogs, landing pages, digital ads, emails, social copy, newsletters and direct mail • Collaborated with design to conceptualize campaigns for partner initiatives, including Uber and Peapod campaigns • Supported content for various channels and apps powered by the Shop Your Way brand, like Fount, Shopbolt and Personal Shopper • Built blog and email content for various channels • Collaborated on content strategies, increasing engagement in web experience and social



CouponCabin

• Internet Publishing
• 1 - 100 Employee

• Copywriter & editor

  • Jul 2014 - Feb 2016

  • Writing and editing content for web • Responsible for editing and approving content from 15-20 associates • Writing and editing content for web • Responsible for editing and approving content from 15-20 associates



Rudaw Media Network

• Iraq
• Media Production
• 100 - 200 Employee

• Social Media Editor

  • Oct 2012 - May 2013

  • Managed content on English-language web and social • Launched English Twitter in 2012, organically raising followers from 0 to roughly 600 over several months • Collaborated in writing first social media strategy during network expansion • Wrote and edited news articles using translated transcripts of interviews from Rudaw Kurdish • Conducted research and interviews on-location for select reports • Managed content on English-language web and social • Launched English Twitter in 2012, organically raising followers from 0 to roughly 600 over several months • Collaborated in writing first social media strategy during network expansion • Wrote and edited news articles using translated transcripts of interviews from Rudaw Kurdish • Conducted research and interviews on-location for select reports