Hélène Baudrand

Formatrice en colorimétrie at Atelier Chardon Savard
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Location
Greater Paris Metropolitan Region, FR
Languages
  • English Full professional proficiency

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

You need to have a working account to view this content.
You need to have a working account to view this content.

Experience

    • France
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Formatrice en colorimétrie
      • Oct 2022 - Present

  • Nos Renaissances
    • Paris, France
    • Fondatrice
      • Sep 2021 - Present

      Après avoir accompagné pendant 20 ans de grandes marques dans leur communication, il m'est apparu comme une nécessité de me rapprocher de l'humain. Aujourd'hui coach en image personnelle certifiée RNCP, je suis spécialisée dans la colorimétrie et formée à la peinture des couleurs. J'aide les particuliers à trouver les couleurs qui leur correspondent. Mon offre la plus technique, précise et unique est l'Atelier Énergie des couleurs : je peins les couleurs du visage (peau, yeux, lèvres et cheveux) et sélectionne ensuite une à une parmi 180 teintes en tissu les couleurs qui s'harmonisent avec elles, les révèlent et renforcent leur énergie. J'interviens aussi en entreprise autour de la couleur, sa symbolique, son histoire, ses messages, et de la colorimétrie/l'image personnelle : séminaires, conférences, ateliers de team building. La colorimétrie est un formidable outil de développement personnel qui permet de : - mieux se connaître - se montrer de façon authentique au monde (en portant les couleurs en harmonie avec celles de notre visage, celles qui nous révèlent) - s'habiller en conscience en fonction de ses objectifs et de son énergie - gagner en confiance en soi - améliorer sa communication - comprendre les messages que les couleurs de notre visage transmettent aux autres - comprendre l'impact que nos couleurs naturelles ont sur notre fonctionnement et notre personnalité - se simplifier la vie par rapport à son style et à son dressing, et retrouver la joie de s'habiller. Show less

    • France
    • Advertising Services
    • 200 - 300 Employee
    • Business Director
      • Oct 2017 - Nov 2020

      Strategic governance & consulting on 360 campaigns for international leading luxury and premium brands. Key achievements: - Clarins (Clarins Group): 3 successful Chinese New Year campaigns with great impact on Double Serum sales/ share/growth in China Turned a collection of fragmented product ads into a consistent system that builds a strong distinctive brand communication territory Re-built the brand architecture, generated a new brand communication idea & a new brand signature Turned a non-profitable into a profitable business for the agency - My Clarins (Clarins Goup) Successfully launched the brand with an integrated campaign that drove great business results worldwide - René Furterer (Pierre Fabre) Turned a print campaign into an integrated campaign throughout all media with an increasing role of digital An excellent Pierre Fabre appraisal over the past 3 years Successfully launched global fragrances campaigns: - Diesel Fragrances (L'Oréal Luxe): Only the Brave and Only the Brave Street - Joop! (Coty): Joop! Homme Absolute Show less

    • France
    • Advertising Services
    • 200 - 300 Employee
    • Global Key Account Director
      • Sep 2014 - Oct 2017

      - Southern Europe Division Director Advising and inspiring brand leaders to create synergies and drive success locally for the whole Southern Europe division of McDonald's - Global Key Account Director Management of Happy Meal worldwide integrated campaigns in partnership with major studios and licences (Universal, DreamWorks, Warner Bros, Sony, Nickelodeon, Hasbro, Fox, etc.) - Southern Europe Division Director Advising and inspiring brand leaders to create synergies and drive success locally for the whole Southern Europe division of McDonald's - Global Key Account Director Management of Happy Meal worldwide integrated campaigns in partnership with major studios and licences (Universal, DreamWorks, Warner Bros, Sony, Nickelodeon, Hasbro, Fox, etc.)

  • Mademoiselle Avril
    • Paris, Île-de-France, France
    • Founder and image coach
      • Jan 2013 - Aug 2014

      - Companies: leading corporate seminars and workshops for their publics and employees, based on the organization's professional goals : • Etiquette (Social and Business Etiquette) • Personal image development for the employees (Banana Republic) • Seasonal color consultations for clients in Sephora Paris flagship store • Helping the young graduates from disadvantaged suburbs to prepare their job interviews through personal image training (mairie de Longjumeau) - Individuals: Counseling and coaching with purposeful advice that contributes to a positive transformation of their personal or professional image. Coaching transgender people to help them embrace their new image and make it more credible (partnership with ABC Transidentité association) Show less

  • La Manufacture Parisienne
    • Région de Paris, France
    • Account Director
      • Sep 2011 - Nov 2012

      Launching strategy and integrated communication plan of La manufacture parisienne (concept store and art gallery in Paris) and its brand Little Choses (eco-friendly design objects): brand territory, visual identity, retail experience, digital strategy Launching strategy and integrated communication plan of La manufacture parisienne (concept store and art gallery in Paris) and its brand Little Choses (eco-friendly design objects): brand territory, visual identity, retail experience, digital strategy

  • Please ! Magazine
    • Région de Paris, France
    • Associate Editor
      • Jan 2008 - Jul 2011

      - Associate Editor at Please Magazine!, a creative space for fun fashion and jewelry, full of glamorous editorials and featuring the best of contemporary designers (diffusion 60 000 ex). - Advertising Director: successfully winning and building loyalty with advertisers such as Chanel, Hermès, Chaumet, Van Cleef & Arpels. - Associate Editor at Please Magazine!, a creative space for fun fashion and jewelry, full of glamorous editorials and featuring the best of contemporary designers (diffusion 60 000 ex). - Advertising Director: successfully winning and building loyalty with advertisers such as Chanel, Hermès, Chaumet, Van Cleef & Arpels.

    • France
    • Advertising Services
    • 1 - 100 Employee
    • Strategic Planner
      • 2005 - 2007

      Boss Skin skincare Hugo Boss and Lacoste fragrances Boss Skin skincare Hugo Boss and Lacoste fragrances

    • France
    • Advertising Services
    • 500 - 600 Employee
    • Account Executive
      • Jan 2000 - Dec 2003

      Air France, SkyTeam, Côte D’Or (Kraft Foods) International Coordination of SkyTeam global campaigns Air France, SkyTeam, Côte D’Or (Kraft Foods) International Coordination of SkyTeam global campaigns

Education

  • WHMU (McDonald's Worldwide Hamburger Marketing University)
    Roadmap to a successful business/marketing plan
    2017 - 2017
  • Ecole Jaelys
    RNCP Certification in Image Consulting
    2012 - 2012
  • Université Nice Sophia Antipolis
    DESS Communication and cultural engineering
    1995 - 1996
  • Oxford Brookes University
    Diploma in Advanced Studies, Communication and History of art
    1994 - 1995
  • Institut d'Etudes Politiques de Grenoble
    Politics and social economics, Diploma with High Honours
    1990 - 1993

Community

You need to have a working account to view this content. Click here to join now