Hélène Huynh

Chef de projet - Produit & Innovation at xo-xo
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Strasbourg, Grand Est, France, FR

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Experience

    • France
    • Retail
    • 1 - 100 Employee
    • Chef de projet - Produit & Innovation
      • Dec 2022 - Present

      Mulhouse, Grand Est, France XO-XO bouscule les codes en créant la première marque de protections intimes 100% ado ! Nous co-créons avec elles pour elles. Notre priorité c'est leur satisfaction et leur confort. ◆ Pilotage des projets de développement produit : recherche fournisseurs, recensement des besoins, tests utilisateurs, packaging, plan de communication ◆ Gestion de la relation et le suivi des fournisseurs ◆ Réalisation des cahiers des charges de nouveaux produits ◆ Développement de la… Show more XO-XO bouscule les codes en créant la première marque de protections intimes 100% ado ! Nous co-créons avec elles pour elles. Notre priorité c'est leur satisfaction et leur confort. ◆ Pilotage des projets de développement produit : recherche fournisseurs, recensement des besoins, tests utilisateurs, packaging, plan de communication ◆ Gestion de la relation et le suivi des fournisseurs ◆ Réalisation des cahiers des charges de nouveaux produits ◆ Développement de la stratégie merchandising et les outils d'aide à la vente ◆ Création de contenu pour les médias sociaux ◆ Réalisation d'études de marché et analyses concurrentielles ◆ Mise en place les outils de pilotage de projets Show less

    • Chef de projet publicité
      • Dec 2021 - Jul 2022

      Wittelsheim, Grand Est, France ◆ Mise en place du process d'un nouveau compte client ◆ Pilotage de la production des supports de communication B2C : planning, exécution, BAT, tracking, cahiers des charges, spécificités techniques ◆ Fidélisation et participation au développement commercial des clients dans le cadre du suivi des projets ◆ Création des supports publicitaires (tracts, presse et PLV) ◆ Gestion et coordination d'une équipe d’infographistes ◆ Gestion administrative et comptable des projets : devis… Show more ◆ Mise en place du process d'un nouveau compte client ◆ Pilotage de la production des supports de communication B2C : planning, exécution, BAT, tracking, cahiers des charges, spécificités techniques ◆ Fidélisation et participation au développement commercial des clients dans le cadre du suivi des projets ◆ Création des supports publicitaires (tracts, presse et PLV) ◆ Gestion et coordination d'une équipe d’infographistes ◆ Gestion administrative et comptable des projets : devis, suivi des temps passé, facturation clients, suivi fournisseurs. Show less

    • France
    • Business Consulting and Services
    • Marketing engineer and developer
      • Jan 2021 - Nov 2021

      Strasbourg, Grand Est, France ➡︎ B2B and B2B2C approach ⬅︎ ◆ Contributed to the creation of coaching program for teams contributing to customer relations (sales, marketing, customer service, sales management, logistics management) → Designed questionnaires to collect data on needs from the teams → Analysis of the situation and synergistic elements around the processual stages of internal and external customer relations → Designed media content for expression and co-creation workshops (1st and second… Show more ➡︎ B2B and B2B2C approach ⬅︎ ◆ Contributed to the creation of coaching program for teams contributing to customer relations (sales, marketing, customer service, sales management, logistics management) → Designed questionnaires to collect data on needs from the teams → Analysis of the situation and synergistic elements around the processual stages of internal and external customer relations → Designed media content for expression and co-creation workshops (1st and second wave) ◆ Developed of Key Account Management projects in their approach to buyers at the European level ◆ Promoted and animated AMADEA CONSULTANTS' offers to professional communities and networks for the creation of partnerships and development of existing partnerships ➡︎ B2C approach ⬅︎ ◆ Assisted in PhD thesis production trhough the work of investigations, explorations and collections with various relevant actors. ◆ Developed AMADEA CONSULTANTS's offers in B2C and promoted them on the company's website ◆ Worked on the European legislation on consumer protection in e-commerce (directive 2018) ◆ Participated in seminars on the subjects of the impact of 4. 0 and digitalization with various partners Show less

    • France
    • Real Estate
    • Rental sales representative
      • Jun 2019 - Aug 2019

      Mulhouse, France Les Belles Années is a group offering accommodations to college students and young graduates. ➜ Promoted LBA's product and service offerings. ➜ Converted leads up to 4% by through phone and email prospection, with a fill rate of 99% of the units in two residences (303 units) ➜ Customer relationship management in-person and remotely. ➜ Entered, monitored and transmitted rental applications to HQ (6 files on average per day) ➜ Managed inbound and outboud emails ➜ Executed… Show more Les Belles Années is a group offering accommodations to college students and young graduates. ➜ Promoted LBA's product and service offerings. ➜ Converted leads up to 4% by through phone and email prospection, with a fill rate of 99% of the units in two residences (303 units) ➜ Customer relationship management in-person and remotely. ➜ Entered, monitored and transmitted rental applications to HQ (6 files on average per day) ➜ Managed inbound and outboud emails ➜ Executed and followed-up on commercial and administrative tasks (visits, inventories,...) Show less

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Assistant product manager B2B marketing
      • Jul 2018 - Aug 2018

      Mulhouse, Grand Est, France FitYo is a wholesaler specialized in wellness jewelry and hygiene products wholesaler. ◆ Managed and followed up on product launches and promotional campaigns → Created visual and graphic elements : photo and video editing, flyers and other communication materials according to the brand's visual identity → Managed the creative process of the company's catalog development: photo shooting, editing, publishing. → Referenced products on the web (website, social networks… Show more FitYo is a wholesaler specialized in wellness jewelry and hygiene products wholesaler. ◆ Managed and followed up on product launches and promotional campaigns → Created visual and graphic elements : photo and video editing, flyers and other communication materials according to the brand's visual identity → Managed the creative process of the company's catalog development: photo shooting, editing, publishing. → Referenced products on the web (website, social networks, marketplaces) ◆ Prepared customers' orders Show less

Education

  • EM Strasbourg Business School
    Master (M2), Entrepreneurship - Management and Business Administration
    2018 - 2020
  • University of Haute Alsace
    Master 2 (M2), Marketing Studies and Product Innovation
    2020 - 2021
  • University of Louisiana at Lafayette
    Modern Languages and Business, Modern Languages and Business
    2017 - 2018
  • University of Strabsourg
    Bachelor, Applied foreign languages / Modern Languages
    2015 - 2018
  • Lycée Michel de Montaigne
    Baccalauréat, Foreign languages and literature
    2012 - 2015

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