Helen Yang
Vice President at HEYTEA 喜茶- Claim this Profile
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English Full professional proficiency
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French Limited working proficiency
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Chinese Native or bilingual proficiency
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Cantonese Professional working proficiency
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Italian Elementary proficiency
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Japanese Elementary proficiency
Topline Score
Bio
Credentials
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Instructor Training on Dependable Strengths Articulation Process
CDS ChinaJun, 2010- Sep, 2024 -
Brand Management
Hill+Knowlton StratégiesMar, 2017- Sep, 2024 -
Brand Management
Hill+Knowlton StratégiesMar, 2017- Sep, 2024 -
Project Management
洲际酒店Feb, 2007- Sep, 2024 -
International Relation
Hill+Knowlton StratégiesMay, 2004- Sep, 2024 -
Customer Service Instructor
Shangri-La Hotels and ResortsMar, 2004- Sep, 2024 -
Public Relations & Government Affairs
FleishmanHillard FishburnJul, 1997- Sep, 2024
Experience
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HEYTEA 喜茶
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China
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Restaurants
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1 - 100 Employee
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Vice President
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Dec 2019 - Present
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Chief Advisor
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May 2018 - Present
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Hill+Knowlton Strategies
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United States
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Public Relations and Communications Services
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700 & Above Employee
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Vice President
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Nov 2016 - May 2018
She is leading the Consumer, Retail and Lifestyle Practice at Hill+Knowlton. In her capacities, Helen helps provide key counselling, and devise communication strategies to clients in industries covering retail, hi-tech, consumer goods, financial service, manufacturing and travel & hospitality.
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Board Of Directors
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May 2012 - Oct 2016
Executing a range of investment transactions whilst managing reputation risks and directing Associates and Analysts on both deal execution and origination activities.
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Metro Cash and Carry
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France
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Retail
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1 - 100 Employee
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Head of External Affairs & CSR / Gov. Relations Consultant
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Oct 2009 - Feb 2012
Responsible for overall planning and direction of the company’s external relations and corporate social responsibility, including assisting with establishing and mapping strong relationships with government agencies, trade associations, chambers and communities in 30 provinces and cities.
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InterContinental Hotels Group
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United States
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Restaurants
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1 - 100 Employee
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Director of Government Relations, Greater China
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Mar 2006 - Mar 2009
Responsible for planning and implementing government programs and strategies to increase the Company’s visibility and effectiveness in target governments.
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Trane
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Germany
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Industrial Machinery Manufacturing
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1 - 100 Employee
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Director of Public Relations & Government Relations
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Nov 2004 - Mar 2006
Responsible for development and implementation of government affairs and corporate communication strategy and action plans for China market, including legislative lobby strategy, government projects plan and crisis communications for mainland of China.
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Carrefour
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France
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Retail
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700 & Above Employee
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Deputy Director of Public Affairs
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May 2001 - Oct 2003
Responsible for development and management of government relations and crisis communications programs, including domestic and international media relations and national, provincial and municipal governments & associations lobby.
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Wal-Mart
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United States
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Financial Services
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Senior Public Relations Manager
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May 1996 - May 2001
Responsible for overall planning and direction of the company’s corporate/marketing communications policy and government relations, including assisting with establishing strong relationships with select Chinese media, government agencies, industry & financial analysts, customers, universities, communities and trade associations
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Education
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NEOMA Business School
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Dublin City University
Community
