Helen Nevius

Content Writer at Stratosphere Networks, LLC
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US

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Credentials

  • Marketing Your Event
    LinkedIn
    Feb, 2019
    - Sep, 2024
  • Online Marketing Foundations: Digital Marketing Research
    LinkedIn
    Aug, 2018
    - Sep, 2024
  • Marketing Your Professional Service
    LinkedIn
    Jun, 2018
    - Sep, 2024
  • Sales: Referral Selling
    LinkedIn
    Jun, 2018
    - Sep, 2024
  • Advanced SEO: Developing an SEO-Friendly Website
    LinkedIn
    May, 2018
    - Sep, 2024
  • Learning Web Semantics
    LinkedIn
    Apr, 2018
    - Sep, 2024
  • Time Management for Marketers
    LinkedIn
    Apr, 2018
    - Sep, 2024
  • Content Marketing: Getting Your Content Published
    LinkedIn
    Mar, 2018
    - Sep, 2024
  • Marketing Foundations: Competitive Market Analysis
    LinkedIn
    Mar, 2018
    - Sep, 2024
  • Excel: Analyzing Your Marketing Performance
    LinkedIn
    Feb, 2018
    - Sep, 2024
  • Ideation for Marketers
    LinkedIn
    Feb, 2018
    - Sep, 2024
  • Igniting Emotional Engagement
    LinkedIn
    Feb, 2018
    - Sep, 2024
  • Analyzing Your Website to Improve SEO
    LinkedIn
    Jan, 2018
    - Sep, 2024
  • Advanced SEO: Search Factors
    LinkedIn
    Dec, 2017
    - Sep, 2024
  • Content Marketing ROI
    LinkedIn
    Nov, 2017
    - Sep, 2024
  • Creating an Editorial Calendar
    LinkedIn
    Nov, 2017
    - Sep, 2024
  • B2B Marketing Foundations
    LinkedIn
    Oct, 2017
    - Sep, 2024
  • Learning to Write for the Web
    LinkedIn
    Oct, 2017
    - Sep, 2024
  • Marketing Foundations: Integrated Marketing Strategies
    LinkedIn
    Oct, 2017
    - Sep, 2024
  • Writing to be Heard on LinkedIn
    LinkedIn
    Oct, 2017
    - Sep, 2024
  • Content Marketing: Blogs
    LinkedIn
    Sep, 2017
    - Sep, 2024
  • Content Marketing: Ebooks
    LinkedIn
    Sep, 2017
    - Sep, 2024
  • Content Marketing Fundamentals
    SEMrush
    May, 2020
    - Sep, 2024
  • Google AdWords
    -
  • Google Analytics
    -

Experience

    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Content Writer
      • Aug 2015 - Present

      -Writes press releases about company events, partnerships, and awards. -Collaborates with company executives to produce Tech Tips from the President and Tech Talks blog series. -Writes website copy to promote products and services from Stratosphere Networks. -Monitors industry trends and brand mentions to inform marketing and SEO strategy. -Researches keywords using Google Analytics/SEMrush and writes blog entries for external SEO/marketing clients. -Collaborates with the marketing team to develop email marketing campaigns via Outreach to attract new clients.

    • United States
    • Telecommunications
    • 1 - 100 Employee
    • Content Writer
      • Aug 2015 - Present

      -Writes press releases about company events, partnerships, and awards. -Writes website copy to promote products and services from CCS. -Assigns topics to and edits content from freelance writers. -Researches keywords using Google Analytics/SEMRush and writes blog entries for external SEO/marketing clients. -Writes press releases about company events, partnerships, and awards. -Writes website copy to promote products and services from CCS. -Assigns topics to and edits content from freelance writers. -Researches keywords using Google Analytics/SEMRush and writes blog entries for external SEO/marketing clients.

    • Real Estate
    • 1 - 100 Employee
    • Freelance writer
      • Oct 2014 - Aug 2015

      -Wrote and edited consumer education articles on personal finance for Assassin Bug Press. -Worked with Health Forum, a strategic business enterprise of the American Hospital Association, to produce white papers on various healthcare topics, such as value-based reimbursement and energy efficiency. -Wrote a comprehensive report on AHA Solutions events held to facilitate discussion among healthcare industry leaders about patient flow in a value-based world. -Created content for and facilitated discussion on AHA SmartMarket, a social collaboration site for healthcare leaders.

    • United States
    • Media Production
    • 100 - 200 Employee
    • Lead finance editor
      • May 2014 - Oct 2014

      -Oversaw and guided coverage of hospital finance and transactions.-Aggregated, curated and summarized hospital finance, transaction and compensation news.-Generated story ideas and wrote original features about hospital finance and transactions for print and Web.-Created CFO e-newsletter distributed four times per week.-Wrote seven to 12 news briefs per day.-Edited other writers' features and news briefs.-Tracked site traffic using Google Analytics.-Managed Becker's Healthcare LinkedIn group by posting content, moderating and facilitating discussion.-Drove site traffic through link building using Topsy and WordPress.-Promoted content using Twitter and Google+

    • Writer/reporter
      • Jul 2013 - May 2014

      -Aggregated, curated and summarized hospital finance and transaction news.-Generated story ideas and wrote original features about hospital finances and transactions for print and Web.-Wrote seven to 12 news briefs per day.-Edited other writers' features.-Tracked site traffic using Google Analytics.-Managed Becker's Healthcare LinkedIn group by posting content, moderating and facilitating discussion.-Drove site traffic through link building using Topsy and WordPress.-Promoted content using Twitter and Google+

    • Web Producer
      • Jan 2012 - Jul 2013

      -Created and managed content for website, which informs journalists reporting on Medicare. -Aggregated and curated top Medicare top stories for daily email newsletter distributed to an audience of 15,000. -Researched daily and reports on healthcare policy issues, which improved healthcare reporters’ understanding of Medicare program. -Utilized social media marketing strategies to increase Twitter following from zero to 1,536 in 1.5 years. -Tracked site traffic using Google Analytics and compiles reports to gauge effectiveness of and improve content management strategy. -Analyzed Medicare policy trends and issues to generate story ideas and produce content for reporters, policymakers, physicians and researchers.

    • Team leader, design and usability specialist
      • Sep 2011 - Dec 2011

      -Developed a new Web publishing strategy and redesigned website for The Chicago Reporter, an investigative news organization that focuses on race and poverty. -Managed schedule for product development team to ensure efficiency and timely completion of tasks. -Created wireframes and HTML mockups to improve website design and usability. -Constructed a working version of proposed redesigned site using Drupal, which increased usability and streamlined site for audience. -Conducted usability testing to optimize website design.

    • United States
    • Internet News
    • 1 - 100 Employee
    • Health and science reporter
      • Mar 2011 - Jun 2011

      -Produced multimedia stories on mental health for Medill School of Journalism wire service. -Reported and produced stories to increase Chicago community’s understanding of mental health issues. -Presented stories in audio, video and slideshow formats to convey news in a dynamic way. -Produced multimedia stories on mental health for Medill School of Journalism wire service. -Reported and produced stories to increase Chicago community’s understanding of mental health issues. -Presented stories in audio, video and slideshow formats to convey news in a dynamic way.

    • United States
    • Writing and Editing
    • 1 - 100 Employee
    • Freelance writer
      • Oct 2010 - Dec 2010

      -Covered lesbian, gay, bisexual and transgender (LGBT) community issues and events. -Wrote hard news and features to increase awareness and visibility of Chicago’s LGBT population. -Covered lesbian, gay, bisexual and transgender (LGBT) community issues and events. -Wrote hard news and features to increase awareness and visibility of Chicago’s LGBT population.

    • Intern/freelance writer
      • May 2009 - Jun 2010

      -Generated content for local online-only publication. -Wrote hard news and feature stories to improve local understanding of the arts. -Covered governmental bodies to keep Ann Arbor residents informed about policy developments. -Took and posted photographs alongside articles to engage readers. -Generated story ideas regularly in addition to receiving assignments from editors. -Generated content for local online-only publication. -Wrote hard news and feature stories to improve local understanding of the arts. -Covered governmental bodies to keep Ann Arbor residents informed about policy developments. -Took and posted photographs alongside articles to engage readers. -Generated story ideas regularly in addition to receiving assignments from editors.

Education

  • Northwestern University
    Master of Science in Journalism
    2011 - 2011
  • Eastern Michigan University
    Bachelor of Science, Journalism
    2008 - 2010

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