Helen Nevius
Content Writer at Stratosphere Networks, LLC- Claim this Profile
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Credentials
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Marketing Your Event
LinkedInFeb, 2019- Sep, 2024 -
Online Marketing Foundations: Digital Marketing Research
LinkedInAug, 2018- Sep, 2024 -
Marketing Your Professional Service
LinkedInJun, 2018- Sep, 2024 -
Sales: Referral Selling
LinkedInJun, 2018- Sep, 2024 -
Advanced SEO: Developing an SEO-Friendly Website
LinkedInMay, 2018- Sep, 2024 -
Learning Web Semantics
LinkedInApr, 2018- Sep, 2024 -
Time Management for Marketers
LinkedInApr, 2018- Sep, 2024 -
Content Marketing: Getting Your Content Published
LinkedInMar, 2018- Sep, 2024 -
Marketing Foundations: Competitive Market Analysis
LinkedInMar, 2018- Sep, 2024 -
Excel: Analyzing Your Marketing Performance
LinkedInFeb, 2018- Sep, 2024 -
Ideation for Marketers
LinkedInFeb, 2018- Sep, 2024 -
Igniting Emotional Engagement
LinkedInFeb, 2018- Sep, 2024 -
Analyzing Your Website to Improve SEO
LinkedInJan, 2018- Sep, 2024 -
Advanced SEO: Search Factors
LinkedInDec, 2017- Sep, 2024 -
Content Marketing ROI
LinkedInNov, 2017- Sep, 2024 -
Creating an Editorial Calendar
LinkedInNov, 2017- Sep, 2024 -
B2B Marketing Foundations
LinkedInOct, 2017- Sep, 2024 -
Learning to Write for the Web
LinkedInOct, 2017- Sep, 2024 -
Marketing Foundations: Integrated Marketing Strategies
LinkedInOct, 2017- Sep, 2024 -
Writing to be Heard on LinkedIn
LinkedInOct, 2017- Sep, 2024 -
Content Marketing: Blogs
LinkedInSep, 2017- Sep, 2024 -
Content Marketing: Ebooks
LinkedInSep, 2017- Sep, 2024 -
Content Marketing Fundamentals
SEMrushMay, 2020- Sep, 2024 -
Google AdWords
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Google Analytics
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Experience
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Stratosphere Networks, LLC
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United States
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IT Services and IT Consulting
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1 - 100 Employee
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Content Writer
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Aug 2015 - Present
-Writes press releases about company events, partnerships, and awards. -Collaborates with company executives to produce Tech Tips from the President and Tech Talks blog series. -Writes website copy to promote products and services from Stratosphere Networks. -Monitors industry trends and brand mentions to inform marketing and SEO strategy. -Researches keywords using Google Analytics/SEMrush and writes blog entries for external SEO/marketing clients. -Collaborates with the marketing team to develop email marketing campaigns via Outreach to attract new clients.
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Converged Communication Systems
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United States
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Telecommunications
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1 - 100 Employee
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Content Writer
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Aug 2015 - Present
-Writes press releases about company events, partnerships, and awards. -Writes website copy to promote products and services from CCS. -Assigns topics to and edits content from freelance writers. -Researches keywords using Google Analytics/SEMRush and writes blog entries for external SEO/marketing clients. -Writes press releases about company events, partnerships, and awards. -Writes website copy to promote products and services from CCS. -Assigns topics to and edits content from freelance writers. -Researches keywords using Google Analytics/SEMRush and writes blog entries for external SEO/marketing clients.
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Self-employed
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Real Estate
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1 - 100 Employee
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Freelance writer
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Oct 2014 - Aug 2015
-Wrote and edited consumer education articles on personal finance for Assassin Bug Press. -Worked with Health Forum, a strategic business enterprise of the American Hospital Association, to produce white papers on various healthcare topics, such as value-based reimbursement and energy efficiency. -Wrote a comprehensive report on AHA Solutions events held to facilitate discussion among healthcare industry leaders about patient flow in a value-based world. -Created content for and facilitated discussion on AHA SmartMarket, a social collaboration site for healthcare leaders.
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Becker's Healthcare
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United States
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Media Production
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100 - 200 Employee
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Lead finance editor
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May 2014 - Oct 2014
-Oversaw and guided coverage of hospital finance and transactions.-Aggregated, curated and summarized hospital finance, transaction and compensation news.-Generated story ideas and wrote original features about hospital finance and transactions for print and Web.-Created CFO e-newsletter distributed four times per week.-Wrote seven to 12 news briefs per day.-Edited other writers' features and news briefs.-Tracked site traffic using Google Analytics.-Managed Becker's Healthcare LinkedIn group by posting content, moderating and facilitating discussion.-Drove site traffic through link building using Topsy and WordPress.-Promoted content using Twitter and Google+
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Writer/reporter
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Jul 2013 - May 2014
-Aggregated, curated and summarized hospital finance and transaction news.-Generated story ideas and wrote original features about hospital finances and transactions for print and Web.-Wrote seven to 12 news briefs per day.-Edited other writers' features.-Tracked site traffic using Google Analytics.-Managed Becker's Healthcare LinkedIn group by posting content, moderating and facilitating discussion.-Drove site traffic through link building using Topsy and WordPress.-Promoted content using Twitter and Google+
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Web Producer
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Jan 2012 - Jul 2013
-Created and managed content for website, which informs journalists reporting on Medicare. -Aggregated and curated top Medicare top stories for daily email newsletter distributed to an audience of 15,000. -Researched daily and reports on healthcare policy issues, which improved healthcare reporters’ understanding of Medicare program. -Utilized social media marketing strategies to increase Twitter following from zero to 1,536 in 1.5 years. -Tracked site traffic using Google Analytics and compiles reports to gauge effectiveness of and improve content management strategy. -Analyzed Medicare policy trends and issues to generate story ideas and produce content for reporters, policymakers, physicians and researchers.
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Team leader, design and usability specialist
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Sep 2011 - Dec 2011
-Developed a new Web publishing strategy and redesigned website for The Chicago Reporter, an investigative news organization that focuses on race and poverty. -Managed schedule for product development team to ensure efficiency and timely completion of tasks. -Created wireframes and HTML mockups to improve website design and usability. -Constructed a working version of proposed redesigned site using Drupal, which increased usability and streamlined site for audience. -Conducted usability testing to optimize website design.
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Medill News Service
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United States
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Internet News
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1 - 100 Employee
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Health and science reporter
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Mar 2011 - Jun 2011
-Produced multimedia stories on mental health for Medill School of Journalism wire service. -Reported and produced stories to increase Chicago community’s understanding of mental health issues. -Presented stories in audio, video and slideshow formats to convey news in a dynamic way. -Produced multimedia stories on mental health for Medill School of Journalism wire service. -Reported and produced stories to increase Chicago community’s understanding of mental health issues. -Presented stories in audio, video and slideshow formats to convey news in a dynamic way.
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Windy City Times
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United States
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Writing and Editing
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1 - 100 Employee
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Freelance writer
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Oct 2010 - Dec 2010
-Covered lesbian, gay, bisexual and transgender (LGBT) community issues and events. -Wrote hard news and features to increase awareness and visibility of Chicago’s LGBT population. -Covered lesbian, gay, bisexual and transgender (LGBT) community issues and events. -Wrote hard news and features to increase awareness and visibility of Chicago’s LGBT population.
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Intern/freelance writer
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May 2009 - Jun 2010
-Generated content for local online-only publication. -Wrote hard news and feature stories to improve local understanding of the arts. -Covered governmental bodies to keep Ann Arbor residents informed about policy developments. -Took and posted photographs alongside articles to engage readers. -Generated story ideas regularly in addition to receiving assignments from editors. -Generated content for local online-only publication. -Wrote hard news and feature stories to improve local understanding of the arts. -Covered governmental bodies to keep Ann Arbor residents informed about policy developments. -Took and posted photographs alongside articles to engage readers. -Generated story ideas regularly in addition to receiving assignments from editors.
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Education
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Northwestern University
Master of Science in Journalism -
Eastern Michigan University
Bachelor of Science, Journalism