Helen Farmer

Senior Presenter at Dubai Eye 103.8
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Contact Information
us****@****om
(386) 825-5501
Location
United Arab Emirates, AE

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Experience

    • United Arab Emirates
    • Entertainment Providers
    • 1 - 100 Employee
    • Senior Presenter
      • Feb 2018 - Present

    • United Arab Emirates
    • Broadcast Media Production and Distribution
    • 100 - 200 Employee
    • Senior Presenter - Dubai Eye
      • Sep 2018 - Present

      Host of Afternoons with Helen Farmer, every weekday afternoon on Dubai Eye from 2pm to 5pm.

    • Freelance Journalist
      • Mar 2016 - Present

      Hosting and co-hosting radio shows on talk radio station Dubai Eye, discussing topics from current affairs to wellbeing.

    • Founder
      • Aug 2015 - Present

      Founder of website and registered business themothershipdxb.com, a (very) honest website about living, working and parenting in the UAE, with practical information, humorous content and a personal perspective. There are also social media channels and radio guest spots, plus collaborations and events. Founder of website and registered business themothershipdxb.com, a (very) honest website about living, working and parenting in the UAE, with practical information, humorous content and a personal perspective. There are also social media channels and radio guest spots, plus collaborations and events.

    • freelancer
      • 2012 - Feb 2018

      Contributor to www.jetsetter.com as a hotel reviewer in the Middle East and beyond. Also writing across a variety of topics, including hotels, spas and dining, for CNN's travel website. Contributor to www.jetsetter.com as a hotel reviewer in the Middle East and beyond. Also writing across a variety of topics, including hotels, spas and dining, for CNN's travel website.

    • United Arab Emirates
    • Media Production
    • 100 - 200 Employee
    • Editor, GOOD magazine
      • Apr 2013 - Jun 2016

      Editor of GOOD, a successful, homegrown title for the UAE market, adding to Motivate's award-winning magazine portfolio. GOOD is an information-packed resource for residents of the UAE, full of relevant articles, expert insights, practical advice and hidden gems from across the region. From recommending the best coffee in town to helping you set up a business, it has quickly become a trusted and well loved title.Day to day responsibilities include generating ideas for current and future issues, creating flat plans, writing across numerous topics, commissioning writers and illustrators, managing a team of editorial and design staff, working with the sales team on special projects and executions, creating cover concepts, liaising with the marketing and events departments, recruitment, and acting as a representative of the brand. There are also brand extensions, such as Facebook and Twitter, plus regular spots on regional radio and television, which I am responsible for, plus participating as an expert on various judging panels. Show less

    • Deputy Editor, What's On magazine
      • Oct 2009 - Apr 2013

      Deputy Editor of What’s On, one of Dubai’s leading entertainment and lifestyle magazines.Involved generating feature ideas on a monthly basis across a number of areas including events, shopping, dining, travel, health and beauty, writing upfront articles and news pages, editing copy and commissioning freelancers, as well as conducting interviews with everyone from Usher to Jon Ronson. Experienced in managing a team of editorial and design staff, working with flatplans and InDesign, creating cover concepts, directing photo shoots and liaising with PR agencies.Instrumental in the marketing of What’s On, including a weekly radio show on Dubai 92, monthly talk show on Dubai Eye and television appearances, plus dealing with all aspects of the magazine’s social media presence such as facebook, Twitter, youtube and soundcloud. Show less

    • United Arab Emirates
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Deputy & Online Editor
      • Dec 2006 - Sep 2009

      Working for a UAE-based publishing house, writing and editing guidebooks aimed at expats, for destinations including Dubai, Beijing, Paris and New York. Responsible for the launch of liveworkexplore.com, a website dedicated to living in Dubai covering shopping, well being, eating out and practical information on the city. Emphasis on commissioning international writers and editing copy submitted via an internet editorial management system. Working for a UAE-based publishing house, writing and editing guidebooks aimed at expats, for destinations including Dubai, Beijing, Paris and New York. Responsible for the launch of liveworkexplore.com, a website dedicated to living in Dubai covering shopping, well being, eating out and practical information on the city. Emphasis on commissioning international writers and editing copy submitted via an internet editorial management system.

    • United Kingdom
    • Real Estate
    • 1 - 100 Employee
    • PR & Marketing Executive
      • Oct 2005 - Sep 2006

      Involved handling the day to day marketing of a prestigious, high-end estate agency and property consultancy through regular advertising, canvassing and editorial material to maintain the high profile of the company. Also included writing and editing a bi-annual corporate magazine of exceptional quality, in addition to selling advertising space in the publications and on the website. Heavy emphasis on media buying, writing press releases and leaflets, coordinating photography, marketing properties and developments and liaising with regional and national press. Show less

    • United Kingdom
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Features Writer
      • Jan 2004 - Oct 2005

      Working for glossy, high profile lifestyle magazine for the North East of England with minimum 300 pages per month. Role encompassed the research and writing of articles on a range of subjects including interiors, fashion, property, fine dining and social pages, plus sub-editing and proof reading copy to deadline. Also contributed to several music websites including local BBC pages with reviews, articles and interviews. Working for glossy, high profile lifestyle magazine for the North East of England with minimum 300 pages per month. Role encompassed the research and writing of articles on a range of subjects including interiors, fashion, property, fine dining and social pages, plus sub-editing and proof reading copy to deadline. Also contributed to several music websites including local BBC pages with reviews, articles and interviews.

Education

  • University of Leeds
    BA (hons) degree, Broadcast Journalism
    2000 - 2003
  • Leeds University
    BA (hons) Broadcast Journalism
    2000 - 2003
  • Queen Elizabeth High School

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