Experience

Lorain County JVS

• United States
• Government Administration
• 1 - 100 Employee

• Director of Communications

  • Mar 2020 - Present

  As the Communications Director, my key accomplishments include: ✔Growing enrollment for a school-of-choice to the highest level in the district's 50+ year history ✔Developing and executing annual communication and marketing plans that cover strategies for public relations, community engagement, social media, website development, marketing, crisis communications, recruitment, and brand development. ✔Managing a diverse team of five that includes employees working in graphic design, marketing, public relations, recruitment, and career services. ✔Effectively leading two key areas under the same umbrella: Communications and Career Services ✔Demonstrated ability to gain stakeholder buy-in, including from district leadership and cross-functional teams. As a communications director, my core competencies include: ✔Setting the large-scale vision and goals for the communications department while helping department staff balance their day-to-day tasks ✔Managing the department budget and ROI ✔Excellent written and verbal communication skills. Established in 1971, the Lorain County JVS offers exemplary, nationally accredited career and technical education for students in grades 9-12 and adult learners. Show less



Jenne, Inc

• United States
• Telecommunications
• 100 - 200 Employee

• Product Manager - Communication Solutions

  • Oct 2017 - Mar 2020

  As a Product Manager, my key accomplishments include:✔Driving revenue growth of over 100% for a Tier 1 product line. This was accomplished by improving communication processes between cross-functional teams, internal employees, and the manufacturer; earning consensus from management and other stakeholders; implementing enhancements to the existing IT tools, improving the user experience; and providing hands-on support to both internal and external sales teams.✔Increased inventory days on hand to support a rapidly growing product line. By analyzing data from multiple sources, I was able to analyze two years of existing stock levels on all SKUs and find where there were gaps or unnecessary overages, including how to forecast for current lead times/constraints from the manufacturer. This has dramatically reduced the frequency of out of stock situations, allowing us to develop and sustain a business advantage over our competitors. ✔Successfully campaigned to bring new partners to Jenne during a distribution consolidation. This included development of a full annual marketing plan; an in-depth sales-oriented approach and follow up; consumer analytics; and pricing and inventory strategies. As a product manager, my core competencies include:✔Vendor relationship management with my assigned accounts and functioning as a central point of contact for all business needs.✔Overseeing sales, marketing, inventory, accounting, finance, and general business operations for vendor lines worth over $20 million in annual sales revenue. ✔Accurately forecasting revenue, balancing multiple changing and complex priorities, and implementing process improvements. ✔Excellent written and verbal communication skills. Jenne, Inc., headquartered in Avon, Ohio, is a leading value-added distributor of IP telephony, data and networking, audio and video conferencing, cloud solutions, and security technology products. Show less

• Marketing Specialist

  • Sep 2015 - Oct 2017

  As a Marketing Specialist, my key accomplishments include:✔ Overseeing the marketing for Jenne's largest vendor, Avaya. Avaya is a leading global brand for telecommunication solutions. My focus is on marketing their core solution areas in addition to emerging technologies, such as cloud unified communications technologies.✔ Managing a significant marketing budget, including strategy, ROI development, budgeting, tracking ROI, and claiming funds from multiple vendors.✔ Increased my workload from one vendor account to six by improving the marketing process and communications. This was accomplished by implementing a streamlined marketing approval process and eliminating unnecessary duplication of efforts between cross-functional teams. ✔ Effectively planned and managed the Jenne Avaya Networking Roadshows. This multi-city series throughout 2016 involved handling the logistics as well as the marketing to ensure attendance targets were met or exceeded.✔ Developing a video marketing strategy for assigned vendor accounts, bringing a new approach to the existing marketing strategy. My core skill set for this role includes:✔ Developing and executing monthly, quarterly, and annual marketing plans for assigned vendor accounts, such as Avaya. ✔ Drafting proposals and strategic planning for short, medium, and long term initiatives. ✔ Budgeting MDF and co-op funds from all . ✔ Digital marketing, webinars, event planning, social media, sales tools, advertising, and public relations. Jenne, Inc., headquartered in Avon, Ohio, is a leading value-added distributor of IP telephony, data and networking, audio and video conferencing, cloud solutions, and security technology products. Show less



GIE Media, Inc.

• United States
• Media Production
• 100 - 200 Employee

• Marketing & Membership Manager for ASCA

  • Jan 2014 - Jul 2015

  As the Marketing and Membership Manager, my key accomplishments include:✔ Doubling membership between 2014 and 2015 through new and consistent marketing communication. ✔ Building the marketing from the ground up by developing a marketing plan, branding guidelines, and redesigning the website, with an emphasis on content and UX.✔ Innovating beyond traditional forms of marketing by including a comprehensive social media branding strategy, including videos, blogging, webinars, and outreach.✔ Increased event attendance by 50% through redesigned marketing collateral and branding.My core skill sets for this role include:✔ All aspects of membership acquisition and retention. ✔ Promoting and marketing ASCA programs, conferences, and meetings. ✔ Promoting the ASCA to outside influences. ✔ Website management, print and digital marketing pieces, social media marketing, market analytics and research, lobbying, and public relations. ✔ Developing and creating branding guidelines, personas, and budgets.The Accredited Snow Contractors Association (ASCA) is a trade association founded by GIE Media, Inc. ASCA members are snow and ice management businesses, suppliers of snow and ice equipment, subcontractors performing snow and ice services, and others allied to the field. Show less

• Digital Production Coordinator

  • May 2013 - Jan 2014

  The role of Digital Production Coordinator required marketing and organizational skills, while working with a large and diverse team. The main responsibility was to work with advertising clients on developing and executing their digital marketing needs. Though my ability to prove a high level of customer service, an innovative approach to advertising and branding, and my strong communication skills, especially between cross-functional teams, I was quickly promoted from this role into the position of Marketing and Membership Manager.As a Digital Production Coordinator, my specific duties included:✔ Ad management and tracking for over a dozen publications, including websites, e-newsletters, and native iOS apps✔ Data management of client information✔ Experience with SiteCatalyst, Adobe DPS, and an internal CMS Show less

• Advertising Production Coordinator

  • Feb 2011 - May 2013

  While in this role, I expressed my desire to work in a position that would allow me to disrupt traditional forms of media and marketing and work with emerging technology. At this time, I was promoted to the role of Digital Production Coordinator.As the Advertising Production Coordinator, my responsibilities included: ✔ Building advertising and marketing materials for clients✔ Ad tracking, placement, and design in seven B2B magazines✔ Providing customer service and support to a large sales staff and outside clients✔ Experience with the Adobe Creative Suite, particularly Photoshop, InDesign, and IllustratorGIE Media, Inc. a publishing company based in the Cleveland, OH area. Their products consist of trade publications published and accessible across diverse media platforms. Show less



Giant Eagle, Inc.

• United States
• Retail Groceries
• 700 & Above Employee

• Pharmacy Technician

  • Jun 2006 - May 2015

  This role alternated between a full time position and a second source of income over a span of almost 10 years. My primary tasks included processing prescriptions and insurance claims, coordinating with private and public insurance along with physician's offices for a smooth customer experience, excellent customer service skills, and providing guidance on the prescription process and claims. This role alternated between a full time position and a second source of income over a span of almost 10 years. My primary tasks included processing prescriptions and insurance claims, coordinating with private and public insurance along with physician's offices for a smooth customer experience, excellent customer service skills, and providing guidance on the prescription process and claims.



Quicken Loans

• United States
• Financial Services
• 700 & Above Employee

• Mortgage Banker

  • May 2009 - Sep 2009

  As a Mortgage Banker, I worked on attaining new clients and solving their financing needs. With our underwriting team, I developed a mortgage program and guiding my clients through the home buying process. My focus was on providing a high level of customer service, while also ensuring the financial and housing stability of my clients. As a Mortgage Banker, I worked on attaining new clients and solving their financing needs. With our underwriting team, I developed a mortgage program and guiding my clients through the home buying process. My focus was on providing a high level of customer service, while also ensuring the financial and housing stability of my clients.



State Farm Insurance

• 700 & Above Employee

• Marketing Intern

  • Jun 2008 - Aug 2008

  During my internship with State Farm, I conducted market research to study the impact of advertising methods and approach on the youth market. The achieved goal was enhanced marketing knowledge and techniques for agents in the area, with a focus on attaining and retaining younger clients. During my internship with State Farm, I conducted market research to study the impact of advertising methods and approach on the youth market. The achieved goal was enhanced marketing knowledge and techniques for agents in the area, with a focus on attaining and retaining younger clients.