Heidi Lambert

Chief Copywriter at Anne Wild & Associates
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Contact Information
Location
AU

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Experience

    • Australia
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Chief Copywriter
      • Dec 2021 - Present

    • Senior Copywriter
      • Dec 2003 - Feb 2022

      Vast & varied copywriting role for clients across industries including: travel, tourism & lifestyle; business & innovation; science & technology; education & not-for-profit. From billboards to blogs; ads to annual reports; scripts to speeches; press releases to promotions and editorial - you name it - I write it.Extensive experience writing for travel sector including destinations and hotels from Mykonos, Mauritius and the Maldives to Bali and beyond - as well as a portfolio of luxury cruise lines.

    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Copywriter
      • Dec 2020 - Nov 2021

      All copywriting for Modibodi's brands - Modibodi, RED, Men & Family - including product descriptions, social media, paid social advertising, blog posts, website, tone of voice documents, award entries, press releases, scripts, radio advertising, packaging etc. All copywriting for Modibodi's brands - Modibodi, RED, Men & Family - including product descriptions, social media, paid social advertising, blog posts, website, tone of voice documents, award entries, press releases, scripts, radio advertising, packaging etc.

    • United States
    • Online Media
    • Marketing Copywriter
      • Jun 2019 - Dec 2020

      Produce eDM, digital brochure and website copy for an annual calendar of Summits, workshops and conferences sponsored by Key Media’s industry-leading business publications including HRD, Australasian Lawyer, Insurance Business and more. Industries include legal, HR, insurance and education. Produce eDM, digital brochure and website copy for an annual calendar of Summits, workshops and conferences sponsored by Key Media’s industry-leading business publications including HRD, Australasian Lawyer, Insurance Business and more. Industries include legal, HR, insurance and education.

    • Australia
    • Furniture and Home Furnishings Manufacturing
    • 1 - 100 Employee
    • Copywriter
      • Aug 2016 - Apr 2020

      A diverse writing role within the National Digital/Marketing team which involves conceiving and drafting copy for the Matt Blatt Style Hub/blog, writing editorial and press releases, creating copy/concepts for eDMs, writing new product copy, writing radio scripts, crafting social media copy, customer communications and more. A diverse writing role within the National Digital/Marketing team which involves conceiving and drafting copy for the Matt Blatt Style Hub/blog, writing editorial and press releases, creating copy/concepts for eDMs, writing new product copy, writing radio scripts, crafting social media copy, customer communications and more.

    • United Kingdom
    • Senior Web Editor, Hays UK
      • Mar 1996 - Sep 2002
    • Senior Court Reporter
      • Jan 1995 - Mar 1997

Education

  • News Ltd
    Journalism Cadetship
    1995 - 1996
  • University of Adelaide/University of South Australia
    Bachelor of Arts/Communication Studies, Languages, Communications
    1992 - 1995

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