Responsable Marketing et Communication

• Aug 2020 - Present

Marketing & Public Relations Consultant

• May 2019 - Aug 2020

Business Development & Communication Manager

• Sep 2016 - May 2019

nest museum, was a unique and interactive Nestlé experience dedicated to families created to celebrate the 150th anniversary of Nestlé. A truly unique interactive journey through the history and the futur innovations of this iconic brand born in 1866 in Vevey.I created the launch strategy and led the organisation of the official 150th Anniversary of Nestlé gathering over 400 VIP including Swiss Confederation President. Led the business development strategy acquiring amazing results on the B2B segment and generation return visits of families through B2C seasonal Events and active Digital marketing.> Achieved a top 5% positioning of most visited museum of Switzerland> Delivered CHF1 million turnover with B2B services developed> Generation of over 170'000 visitors from Switzerland and over the world Show less

B2B Marketing Manager

• Sep 2015 - Sep 2016

International Retail and Trade Communication Manager

• Jun 2011 - Sep 2015

I managed Retail Communication Campaigns for Coffee and Machine launches > 300 boutiques in 67 markets worldwide. I led the Digital development of a strategic Database Platform dedicated to worldwide markets and organised their trainings. • International Retail Communication campaigns Project Management • Retail Visual Merchandising Guidelines development • Retail Merchandising Training Tool (e-learning) • Development of Retail Communication Platform & Database I managed Retail Communication Campaigns for Coffee and Machine launches > 300 boutiques in 67 markets worldwide. I led the Digital development of a strategic Database Platform dedicated to worldwide markets and organised their trainings. • International Retail Communication campaigns Project Management • Retail Visual Merchandising Guidelines development • Retail Merchandising Training Tool (e-learning) • Development of Retail Communication Platform & Database

Marketing & Public Relations Consultant

• Feb 2011 - Jun 2011

5* Les Résidences Le National Montreux - Luxury vacation residences offering exclusive Facility Management services (Comptoir Immobilier SA) > Exceeded booking expectations on launch > Brand Awareness development through creation and implementation of annual marketing and sales strategy. 5* Les Résidences Le National Montreux - Luxury vacation residences offering exclusive Facility Management services (Comptoir Immobilier SA) > Exceeded booking expectations on launch > Brand Awareness development through creation and implementation of annual marketing and sales strategy.

Director of Marketing & Public Relations

• May 2009 - Feb 2011

Launch of hotel re-opening and new positioning, creation of marketing plan, budget, website, publication editing, advertising and commercial partnership negotiations, press release editing and media relations, Digital marketing strategy, photo shooting and film coordination, events organization. > Over 150 Public Relation visits generating 220 prints and publications > Management of Operations & Sales teams ad interim during 6 months Le Mirador Kempinski has just re-opened follwoing 10 months of renovations. Offering faboulous destination and panoramic view over Lake geneva and the Alps. 3 restaurants - one gastronomic, unique Givenchy Spa in Switzerland, Day Spa Suite, Yacht, Rolls Royce, Limousine, Solar pannels...Le Mirador Kempinski, the Elevation of Senses ! Show less

Marketing Communications Specialist

• Dec 2007 - May 2009

Management of marketing plan, budget; website, publication editing, advertising and commercial negotiations, photo shooting and film coordination, events. > Digital Platform & Social media development > New growth strategy plan+ New Brand ID development Fairmont Le Montreux Palace, is the jewel of the Swiss Riviera. Built in 1906, it's Belle Epoque architecture is to admire by the shores of Lake Geneva. Recently refurbished, Fairmont Le Montreux Palace offers high class standards and modern equipments. Fairmont Le Montreux Palace turns simple moments into unforgettable memories ! Show less

Marketing & Communication Manager

• Jan 2007 - Jul 2007

New lifestyle magazine launch, "Le Doute" film promotion, advertising packages > Acquisition of new and prestigious advertising brands Development of Brand awareness > Online and offline strategy implementation Present throughout the Swiss media landscape, SAS Prod. creates and produces varied and inventive programs, documentaries, short or feature films, broadcasts or broadcasts of events. Active since 2002, SAS Net, a new subsidiary of SAS Prod. Provides a comprehensive range of services in the field of multimedia. SAS Media, a division focused on marketing and communication. Mahopictures, a new subsidiary, active in film production (feature films, documentaries, TV movie) Due to economic reasons we had to abort our collaboration. Show less

Director Assistant & Event Coordinator

• Feb 2005 - Nov 2006

SWISS’MATE was founded in 1989 as an association form with the goal to develop sports in the mountains and cities. The adventure started during a winter without snow with the organization of a first skateboard contest in the middle of Lausanne. Shortly followed by the European Skateboard Championships in Yverdon and the European Snowboard Championship in Leysin, both with Swatch. Today, after 20 years of unforgettable and divers expreriences, SWISS’MATE is able adapt to any type of challenges Sport, Art, Culture, Promotion, Medias. Show less