Hector Banchero Velasco
Marketing Specialist at Casa Banchero- Claim this Profile
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Bio
Experience
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Casa Banchero
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Peru
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Retail Luxury Goods and Jewelry
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1 - 100 Employee
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Marketing Specialist
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Oct 2020 - Present
● Increase engagement ring sales by more than 12% since 2020 by using creative digital campaigns. ● Led and develop luxury events for Cartier, Hublot, and TAG Heuer. ● Performed digital campaigns for luxury brands such as Rolex, Cartier, Hublot, TAG Heuer, Tudor, Montblanc and Zenith. ● Conducted Casa Banchero Christmas sales event with net profits of more than $100,000. ● Generated $580,000 in sales to new customers in the Christmas campaign of 2022. ● Managed Cartier digital campaigns making Casa Banchero enter top 10 Cartier points of sales in the LATAM region. ● Increase of social Network publications and posts by 53%. ● Assessed and designed Casa Banchero e-commerce with more than $98,000 in profit sales. ● Increase sales in 2022 by 10% and sales profits by 16% in e-commerce compared to 2021. ● Increase the Instagram profile visits by 74.9% and 1,580 new followers in December 2022. ● Decrease response time on social media and whatsapp by 38.1%. ● Negotiated ads for Cartier, TAG Heuer and Casa Banchero in the newspaper "El Comercio" and the magazine "Asia Sur". Show less
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Mood | Agencia Creativa Digital
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Peru
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Advertising Services
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1 - 100 Employee
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Apr 2019 - Jul 2019
● Increase engagement with Jeep brand customers by 8%.● Increase content on social network for EXSA company by 12%.
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Jan 2019 - Mar 2019
● Create ideas for the Jeep brand on Mother's Day and 2019 summer season. ● Promoted main differentiating attributes of Jeep brand in content grids.
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Education
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IE Business School
Executive Master in Strategic Marketing and Communication, Business/Corporate Communications -
Universidad Peruana de Ciencias Aplicadas
Bachillerato, Comunicación y Publicidad