Heather Mistretta

Founder/President at Pressing Releases
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Contact Information
Location
Neptune, New Jersey, United States, JE
Languages
  • French, sign language Professional working proficiency

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Brittney Reilly

Not only is Heather knowledgeable and articulate, but she is an absolute pleasure to work with. Her writing and editorial skills are unmatched. I've have the pleasure of working with Heather on many projects and she always gets the job done well. She takes great pride in building relationships with people and listening to their stories. Heather brings integrity and intelligence to her work and I believe her overall presence has a positive impact on every project she works on. Overall, Heather is a an amazing leader with a heart of gold.

Dr. Christine W. Thorpe

Heather has been such a fantastic resource for PR and marketing. She has helped me most recently with generating ideas and strategies for publicizing my book. I will always refer Heather to friends and colleagues in need of a great person to work with on their projects. Heather also heads a non-profit organization and I am completely impressed with the work she does with girls.

Kristin Bluemel

Department of English Monmouth University W. Long Branch, NJ 07450 30 October 2018 To Whom It May Concern: I am writing in strong support of Heather Mistretta, a one-time colleague and current friend who has given exceptional service to Monmouth University in the years she spent as Assistant Editor in the Department of Communications and University Relations. Heather has all the skills that are important to successful candidates working in publishing, publications, or media relations. She is smart, creative, hardworking, an excellent researcher and writer, a prose stylist, and both a team player, able to collaborate easily with others, and a self-driven independent worker, able to initiate, organize, and complete projects without any supervision. She is exceptionally gracious and kind and thoughtful, making a good impression on anyone she comes in contact with. In her capacity as journalist, her personality is one of her most valuable assets, as she puts people at ease and brings out the best in them by making them feel interesting and eager to share their words and feelings with Heather. I know Heather very well because she has not only worked on articles about me for the University Magazine or for the Faces of Monmouth web profile series for the University webpage, but she also took three graduate courses with me in the English Department. As an adult graduate student, Heather is every professor’s dream. She is committed to the project of learning, is a close and careful reader of complex creative works and of abstract literary criticism and theory, and is an excellent writer who engages in authentic and sophisticated ways with the texts and questions under discussion. She is also exceptionally organized and persistent—how else could a full-time employee with numerous writing and editing obligations succeed with the additional demands of an advanced, heavy-reading-and-writing graduate class? Heather is adaptable and so thoroughly at ease with words that she seems to switch effortlessly between writing, editing, and media management tasks: finishing an article for the Monmouth Magazine in the morning, organizing the annual Women’s Forum in the Leon Hess Business School or promoting a new MU student-initiated website in the afternoon, and reading, discussing, and writing about psychoanalytic or poststructuralist theory or George Orwell’s novels or T. S. Eliot’s poetry in the evening. If there is anything else I can do to support Heather Mistretta’s application for a position in your organization, please do not hesitate to contact me. I’d be happy to talk in more detail about her many talents and skills. She’s simply a lovely person and consummate professional. Sincerely, Kristin Bluemel Professor, Department of English Wayne D. McMurray Endowed Chair in the Humanities kbluemel@monmouth.edu 732-571-3622

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Credentials

  • The Six Morning Habits of High Performers
    LinkedIn
    Apr, 2020
    - Sep, 2024
  • English as a second language tutor
    Literacy Volunteers Of America
    Jul, 2002
    - Sep, 2024

Experience

    • United States
    • Writing and Editing
    • 1 - 100 Employee
    • Founder/President
      • May 2015 - Present

      Pressing Releases’ approach is highly personal and customized. Each client’s story is unique, so my goal is to determine the voice of my clients and the audience to which they are broadcasting. Having extensive experience in both creative and technical writing, I like to infuse creativity into technical writing and superior technical skills into my creative content. The end result is content that is informative (with the appropriate SEO), accurate and outside the box. I lead a professional writing service that doesn't stop at just crafting powerful press releases. I also offer other writing services like LinkedIn profile creation/maintenance, brand development, website content (using WordPress and other management systems), abstracts, blogs, letters, biographies, copywriting, obituaries, promotional copy, speechwriting, white papers, communication planning, book coaching and much more. Show less

    • United States
    • Retail
    • 700 & Above Employee
    • Writing Consultant
      • Apr 2022 - Present

      Originally hired to support the rollout of a new project. My primary objective was to produce a monthly newsletter. That role has broadened to now include email communication, planning and developing and managing a new portal/website. Originally hired to support the rollout of a new project. My primary objective was to produce a monthly newsletter. That role has broadened to now include email communication, planning and developing and managing a new portal/website.

    • United States
    • Non-profit Organization Management
    • 1 - 100 Employee
    • President
      • Apr 2013 - Present

      Lead a not-for-profit organization who believes education is the means to prevent abuse and violence against women and girls. We do this through mentoring for girls and boys, resourcing, fundraising and partnering with like-minded organizations. In the past three years, I have made valuable connections in Uganda, India, Nigeria and South Africa, enabling us to broaden our scope and outreach. I also handle all the correspondence, communication planning and stewardship. WAGE is dedicated to bolstering self-esteems and tapping into the power within. Through all facets of education, we believe we can help prevent and end violence and abuse. It all started in the cafeteria of a university. We came from quite different backgrounds and present situations, but somehow, it seemed to work. Through conversation, research and consultation with others, we ironed out our mission, created bylaws and filed for 501 (c) 3 status, stumbling and learning along the way. Through perseverance and a passion to help others, WAGE was born. Thankful for all those who helped make this group a reality. The foundation you set in 2013 still keeps us strong. Today, we are still that small group striving to do more and continuing to grow. Show less

    • Owner/Certified ESL Tutor
      • Jan 2013 - Present

      Founded and managed a small tutoring company specializing in reading and writing and committed to offering a holistic, innovative and personable approach to learning, which instilled confidence and inspired students to embrace their curiosity and strive for more. Just a few words from clients: “Heather is a wonderful, gentle, intelligent and talented woman who can definitely help your child. If you need a tutor for your child, she is an excellent choice!”—Michael Kennedy "Thank you, Heather! She loved it! She was already doing homework today!" --Regina Creen Show less

    • United States
    • Law Practice
    • 1 - 100 Employee
    • Content Creator
      • Jan 2014 - Mar 2023

      Ongoing content support for this New York-based law firm, including press releases, LinkedIn management, biographies, website content, thought leadership, speechwriting, etc. Ongoing content support for this New York-based law firm, including press releases, LinkedIn management, biographies, website content, thought leadership, speechwriting, etc.

    • United States
    • Religious Institutions
    • 1 - 100 Employee
    • Editorial Manager
      • Jul 2019 - Jan 2022

      It was an honor to tell the stories of the wonderful things the churches were doing. It was an honor to tell the stories of the wonderful things the churches were doing.

    • United States
    • Higher Education
    • 700 & Above Employee
    • Writing Consultant
      • Jul 2016 - Jun 2019

      Supported Kean University through my writing and well-defined communication planning. Included email marketing, ad copy, speeches, letters, blogging, website content, book writing/promotion, new marketing strategies and other promotional marketing materials like postcards and programs as well as feature articles for the Kean Magazine and overall stewardship and communication for the University foundation. Supported Kean University through my writing and well-defined communication planning. Included email marketing, ad copy, speeches, letters, blogging, website content, book writing/promotion, new marketing strategies and other promotional marketing materials like postcards and programs as well as feature articles for the Kean Magazine and overall stewardship and communication for the University foundation.

    • Higher Education
    • 700 & Above Employee
    • Editor/Content Creator
      • Aug 2006 - Feb 2016

      Wrote, edited and conceptualized content of quarterly award-winning alumni magazine and annual honor roll and acted as a strong University steward by editing and creating marketing and public relations copy for departments on campus and maintaining strong relationships with alumni, faculty, deans and students. - Overhauled the content of the Monmouth University website in conjunction with the consulting firm, Defined Logic. I was responsible for writing the majority of the brand stories and acted as an important source of knowledge and insight for the team, leading to more engagement and a broader focus on our alumni. Much of the content that is still on their home page is mine. - Wrote professor profiles for "Faces of Monmouth"​ website marketing campaign. - Part of three-person team to compile a book on Monmouth University's involvement with superstorm Sandy; was named the main editor for the final product. - Wrote and edited correspondence and other alumni material including press releases. - Interviewed prominent Monmouth University alumni and current students and maintained those relationships. - Wrote solicitation and thank you letters and strong proposal copy to major donors from the president and vice president. - Organized the viewing in the athletic center of “Coming off the DL,” an independent film about cerebral palsy directed by two alumni. The viewing was an important social statement and was effective in attracting various members of the community, including trustees, alumni and athletes. - One of main organizers for annual 5K at Monmouth University to benefit the Kortney Rose Foundation. - Spearheaded and promoted inaugural women’s forum in November 2013. I held the second one April 30, 2015. Show less

    • Research Assistant/Writer
      • Sep 2000 - Jan 2004

      • Interviewed parents to collect vital data for a long-term case study based on premature children born at Monmouth Medical Center, Jersey Shore Medical Center and St. Peter’s University Hospital. • Contributed to an epidemiological study of cognitive, neurological, and behavioral problems in a longitudinal cohort of 1,105 children ages 13-18; conducted research to help determine the relationship between neonatal brain injury and academic performance. • Wrote synopses for each child’s findings and how they relate to others, published in medical journals. • Conducted study under the auspices of several prestigious institutions including Columbia University, University of Pennsylvania, Children’s Hospital of Philadelphia, and Michigan State University. Show less

    • United States
    • Non-profit Organizations
    • Freelance Writer/Editor
      • Oct 2000 - Mar 2003

      Edited reports on such topics as wastewater treatment and new technologies related to waterborne pathogens, transforming them for a mainstream audience. Wrote project synopses for website, involving communication with project managers and translation of technical language into more mainstream content. Also wrote proposals for upcoming projects. Edited reports on such topics as wastewater treatment and new technologies related to waterborne pathogens, transforming them for a mainstream audience. Wrote project synopses for website, involving communication with project managers and translation of technical language into more mainstream content. Also wrote proposals for upcoming projects.

    • United States
    • Book and Periodical Publishing
    • Journalist
      • Feb 1996 - Sep 2000

      • Researched, wrote and edited news stories and time-sensitive pieces for the energy desk, often garnering scoops, by interacting daily with natural gas and electricity traders, analysts and spokespersons. The competitive field required efficient, timely, accurate and insightful copy. • Contributed to the creation of the “Power Desk” shortly after starting in response to the evolving energy market. • Provided technical analysis of the markets on the New York Mercantile Exchange prior to the market’s opening and throughout the day, a tool and benchmark that was used by many traders in the market. • Attended and represented company at annual natural gas conference in Houston each April. Show less

    • United States
    • Market Research
    • Managing Editor
      • Jun 1991 - Feb 1996

      • Managed a staff that produced a newsletter and a daily market report for the natural gas industry, delegating assignments to staff members when necessary; contributed to layout, marketing & budget of each publication. • Climbed the ranks from associate three weeks following my graduation to managing editor in two short years. • Represented company at the annual natural gas conference in Houston. • Researched, contributed to, and edited BTU's Black Book. • Edited Upon the Tented Field, a Civil War novel by Waterman Associates for Historic Projects. -Recommended to job at Reuters Show less

    • United Kingdom
    • E-Learning Providers
    • Freelance Writer
      • Jun 1994 - Apr 1995

      Wrote five financial articles for each monthly issue of Physicians' Money Digest Compiled research material Wrote five financial articles for each monthly issue of Physicians' Money Digest Compiled research material

    • Editorial Assistant
      • Jan 1991 - May 1991

      Collaborated with authors by helping with their research and: Reviewed incoming book proposals Wrote author biographies for book jackets Proofread and edited; worked closely with authors, including extensive research Collaborated with authors by helping with their research and: Reviewed incoming book proposals Wrote author biographies for book jackets Proofread and edited; worked closely with authors, including extensive research

Education

  • American University
    B.A., Journalism
  • Monmouth University
    Studied toward a master's, English Literature (British and Commonwealth)

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