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Jayson Phillips

Heather is a professional in every sense. She is motivated, and dedicated to her employer. She provided great intelligence to her work ethics and is a real fun person to be around. I would hire her in a heartbeat!

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Experience

    • United States
    • Marketing Services
    • Account Supervisor
      • Nov 2020 - Present
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Account Supervisor
      • Nov 2018 - Nov 2020

      Manages multimillion dollar budgets across both US & Global Intraocular Lens brands for the #1 ophthalmologic company in the world. Leads critical client relationships across all brands, including direct relationships with the US & Global Heads, Product Directors, Clinical, R&D, and Administration and Event teams. Successfully manages agency teams, including Account, PM, Creative and Digital, to proactively and regularly create ideas that deliver on client business objectives; ensures strategic and executional quality of all materials, including all pre- and post-launch promotional materials Viewed as a mentor amongst my peers and frequently sought out for professional advice; develops and mentors 3 direct reports Conceptualized and spearheaded all aspects of a mission critical pre-launch “unveiling” private suite for an exclusive look at groundbreaking, first-of-its-kind IOL technology at the world’s largest ophthalmic conference (ESCRS) Show less

    • United States
    • Food and Beverage Manufacturing
    • Brand Manager
      • Apr 2018 - Nov 2018

      Execute marketing campaigns, support the VP of Marketing and Sales with best-in-class, flawlessly delivered marketing programs. Includes, but is not limited to, managing Beanfields social media and influencer campaigns, creating and managing all collateral and POS materials, coordinating trade shows, and developing branded assets to support our field team, retail and distribution partners. Execute marketing campaigns, support the VP of Marketing and Sales with best-in-class, flawlessly delivered marketing programs. Includes, but is not limited to, managing Beanfields social media and influencer campaigns, creating and managing all collateral and POS materials, coordinating trade shows, and developing branded assets to support our field team, retail and distribution partners.

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Senior Account Executive
      • Oct 2017 - Apr 2018

      Applied critical thinking to accounts to make connections that allowed our team to capitalize on, and maximize opportunities. Developed solid approaches and methodologies to select deliverables, including project/tactical plans, goals, objectives, strategies, tactics and measurement. Contributed to creative processes and assisted in advancing projects (videos, websites, infographics, etc.). Had direct access to, and visibility with, clients, including on-site visits, events and meetings. Applied critical thinking to accounts to make connections that allowed our team to capitalize on, and maximize opportunities. Developed solid approaches and methodologies to select deliverables, including project/tactical plans, goals, objectives, strategies, tactics and measurement. Contributed to creative processes and assisted in advancing projects (videos, websites, infographics, etc.). Had direct access to, and visibility with, clients, including on-site visits, events and meetings.

    • United States
    • Food and Beverage Services
    • 1 - 100 Employee
    • Associate Brand Manager
      • Oct 2014 - Mar 2017

      Fast-track marketing career characterized by 3 promotions in under 2 years. Successfully increased ROI across multiple social channels, and managed launch & implementation of KeVita’s new digital campaign, including new company website and “Inner Selfie” campaign. Co-authored KeVita’s core brand attributes, voice and messaging for full portfolio (27 SKUs), as well as managed full suite of marketing department assets. Fast-track marketing career characterized by 3 promotions in under 2 years. Successfully increased ROI across multiple social channels, and managed launch & implementation of KeVita’s new digital campaign, including new company website and “Inner Selfie” campaign. Co-authored KeVita’s core brand attributes, voice and messaging for full portfolio (27 SKUs), as well as managed full suite of marketing department assets.

    • United States
    • Medical Practices
    • Personal Assistant
      • Feb 2014 - Aug 2014

      Actively coordinated and managed Ms. Cannon’s personal, professional and entertainment needs and calendars. Organized, coordinated and executed all on-site meetings and events. Actively coordinated and managed Ms. Cannon’s personal, professional and entertainment needs and calendars. Organized, coordinated and executed all on-site meetings and events.

    • India
    • Food and Beverage Manufacturing
    • Brand Manager
      • Jan 2014 - Aug 2014

      Recruited to revamp newly acquired company’s overall brand, especially their digital and social presence. Created and managed all published content on social channels, authored all site content, as well as conceptualized and instituted first ever Consumer Services program. Recruited to revamp newly acquired company’s overall brand, especially their digital and social presence. Created and managed all published content on social channels, authored all site content, as well as conceptualized and instituted first ever Consumer Services program.

    • Health, Wellness & Fitness
    • Social Marketing & Content Coordinator/Office Manager
      • Nov 2012 - Dec 2013

      Created and managed all published content on social media channels, as well as researched, implemented and launched first-ever radio campaign. Over-delivered ROI within 1 month. Managed office of 10+ employees. Created and managed all published content on social media channels, as well as researched, implemented and launched first-ever radio campaign. Over-delivered ROI within 1 month. Managed office of 10+ employees.

    • United States
    • Investment Management
    • 1 - 100 Employee
    • Executive Assistant
      • Mar 2012 - Jan 2013

      Provided complete administrative support to 3 agents and their individual business practices. Delivered superior organization and customer service. Provided complete administrative support to 3 agents and their individual business practices. Delivered superior organization and customer service.

Education

  • Villanova University
    Master of Arts (M.A.), Liberal Arts and Sciences/Liberal Studies
    2010 - 2011
  • Villanova University
    Bachelor of Arts, English
    2006 - 2009

Community

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