Experience

Nectar

• United Kingdom
• Wholesale
• 1 - 100 Employee

• Marketing Executive

  • Oct 2021 - Present



ASSA ABLOY Opening Solutions

• Wholesale Building Materials
• 700 & Above Employee

• Marketing Executive

  • Jun 2018 - Oct 2021

  • Worked on a major website redesign project for the UNION website. This involved working with many internal stakeholders, specialists, and a third-party agency. My key achievement in this project so far is creating a plan for the new UX structure to ensure an improved customer journey.• Responsible for the day-to-day operation of UK social media accounts. I also worked with an external agency to greatly increase the number of high-quality videos and graphics for posts resulting in a professional social appearance• Using basic SEO techniques to drive more website traffic & maintain page 1 Google rankings (20% increase in organic search).• Developed a website and social metrics dashboard to be used in reporting to senior executives.• Graduated from ASSA ABLOY’s EMEA Graduate Program. The program included a 3 months secondment at a sub-company (ASSA ABLOY Door Group) in Belfast.



Social Circle Wellbeing

• United Kingdom
• Events Services

• Freelance Social Media Officer

  • Nov 2017 - Jun 2018

  My responsibilities included• Day-to-day management of social media account delivering both planned content and reactive responses to topics, conversations and relevant trending posts.• Oversaw updates to social platforms, sites and applications and support live event coverage in social spaces.• Monitored competitor activity and providing updates on key trends in social media and initiatives.• Executed segmented & personalised email marketing campaigns throughout key moments of the customer lifecycle and analyzed marketing analytics & metrics (34% average email open rate)



AMICULUM

• United Kingdom
• Pharmaceutical Manufacturing
• 1 - 100 Employee

• Design Intern

  • Jan 2017 - Jun 2017

  Designed and produced print, digital and promotional materials including interactive PowerPoint presentations, some of which developed into e-learning modules for various clients, including GSK, AstraZeneca and the NHS. Designed and produced print, digital and promotional materials including interactive PowerPoint presentations, some of which developed into e-learning modules for various clients, including GSK, AstraZeneca and the NHS.



ASSA ABLOY Group

• Sweden
• Building Materials
• 700 & Above Employee

• Marketing Intern

  • Apr 2015 - Sep 2015

  I took this placement as I had become interested in marketing through liaising closely with the department during my freelance work. During my time in the department, I was given a lot of responsibility within the team and had the opportunity to work on several challenging projects. During the Internship I: • Worked on key projects for one of the company’s biggest brands, Union. I created designs for the new packaging, and retail displays, and presented them to internal managers and other third parties. • I was responsible for updating the online product catalog, blog, news feeds and creating email campaigns, and managing subscriber lists.



ASSA ABLOY Opening Solutions

• Wholesale Building Materials
• 700 & Above Employee

• Freelance Work

  • Dec 2014 - Jan 2015

  • I produced corporate videos and multi-media presentations to showcase the company’s products and facilities. I was responsible for creating all aspects of these projects from initial storyboarding to editing. • The end products were well received. They became incorporated into the customer facing website and were shown at international trade events. Successfully undertaking these projects led to a six - month internship with the company.• I had to liaise closely with both the marketing departments and other staff. On occasion there was a conflict of ideas between the two. I therefore had to hone my negotiating skills to help combat such challenges and support more collaborative working to ensure the project was completed to satisfaction and without delay.



Brighton Students' Union

• United Kingdom
• Education Administration Programs
• 1 - 100 Employee

• Freelance Work

  • Jul 2014 - Nov 2014

  • Rebranded the Unions image through the creation of a new logo and office material • Produced promotional material for events such as magazines, calendars and posters. • Created media packs to present the Union to prospective advertisers• Dealt with clients queries and resolved any problems to ensure end product quality • Rebranded the Unions image through the creation of a new logo and office material • Produced promotional material for events such as magazines, calendars and posters. • Created media packs to present the Union to prospective advertisers• Dealt with clients queries and resolved any problems to ensure end product quality