Heather Nystrom
Client Account Manager at DOT & Company- Claim this Profile
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Bio
Brittany Rycroft
I see a bright future for Heather in whatever direction her marketing career takes her. She's shown such an enthusiasm for learning and expanding her skill set, and genuinely stepped up to the plate anytime she's been given new responsibilities and tasks. Not only that, she's done it all with a positive attitude and a strong willingness to be a team player. I wish Heather all the best in her future endeavors!
Brittany Rycroft
I see a bright future for Heather in whatever direction her marketing career takes her. She's shown such an enthusiasm for learning and expanding her skill set, and genuinely stepped up to the plate anytime she's been given new responsibilities and tasks. Not only that, she's done it all with a positive attitude and a strong willingness to be a team player. I wish Heather all the best in her future endeavors!
Brittany Rycroft
I see a bright future for Heather in whatever direction her marketing career takes her. She's shown such an enthusiasm for learning and expanding her skill set, and genuinely stepped up to the plate anytime she's been given new responsibilities and tasks. Not only that, she's done it all with a positive attitude and a strong willingness to be a team player. I wish Heather all the best in her future endeavors!
Brittany Rycroft
I see a bright future for Heather in whatever direction her marketing career takes her. She's shown such an enthusiasm for learning and expanding her skill set, and genuinely stepped up to the plate anytime she's been given new responsibilities and tasks. Not only that, she's done it all with a positive attitude and a strong willingness to be a team player. I wish Heather all the best in her future endeavors!
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Credentials
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Introduction to Coding
SheCodes WorkshopsAug, 2020- Sep, 2024 -
100-hour TESOL/TESL/TEFL Certificate
Oxford Seminars CertificationJan, 2020- Sep, 2024
Experience
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DOT & Company
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Canada
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Advertising Services
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1 - 100 Employee
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Client Account Manager
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2021 - Present
Client Account Management services for growing Digital Marketing Agencies Client Account Management services for growing Digital Marketing Agencies
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MNP
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Human Resources Services
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Digital Marketing Specialist
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May 2021 - Aug 2021
Manage the firm’s social media strategy, presence and content execution. Create meaningful and engaging content for each channel and manage posting schedules to align with on-going regional and national campaigns.
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Digital Marketing Coordinator
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Jan 2019 - May 2021
Reporting to the manager of digital services, coordinate and execute various digital activities and campaigns. These activities include creating and posting web updates, blog posts and events to company web properties using the Content Management System (Sharepoint), assist with building and editing custom company pages within the CMS via HTML 5, and lead the communication execution for Corporate Finance-specific transactions including website updates and email campaigns.
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Marketing Production Coordinator
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Jan 2017 - Dec 2018
Reporting to the director of creative services, manage the intake of all internal marketing requests across the firm using Workfront and ProofHQ. This includes assigning jobs to the appropriate departments and ensure projects are initiated in a timely manner to be completed by the requested due date. Manage external vendor relations including translation services, print partners, signage and promotional services. Manage online ordering services offered by preferred printing partners to ensure all collateral is relevant and up to date for each of the regions across the country, as well as oversee volume movement to identify cost saving opportunities. Ensures the internal marketing resource database is up to date using Sharepoint software. Assist departments requiring project coordination and production services where and when needed.
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Calgary Flames
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Canada
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Spectator Sports
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1 - 100 Employee
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Stage Manager
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Apr 2011 - May 2021
Part-time position during home games for the Calgary Flames. Working with the entertainment team to aid in providing an entertaining and successful live-game production; interacting with fans, hockey operations and marketing and promotions to deliver the best experience for fans and game attendees. Part-time position during home games for the Calgary Flames. Working with the entertainment team to aid in providing an entertaining and successful live-game production; interacting with fans, hockey operations and marketing and promotions to deliver the best experience for fans and game attendees.
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Direct Focus Marketing Communications
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Canada
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Advertising Services
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1 - 100 Employee
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Account Coordinator
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Feb 2016 - Dec 2016
Report directly to the Account Manager. Assists Account Manager in trafficking of client projects through creative, studio and production; create work back schedules for project team; responds to client requests and delivers requests internally; proofreads all material at all stages of a project; keep great rapport and working relationships with all clients through direct contact; and keeps current with all aspects of client marketing tools and trends. Took on a Media Coordinator role for a client who initiated their paid 2016 media plan, ensuring all ads and assets are submitted for trafficking and ad material is shipped on the correct date and time to the correct contact at media partners.
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Cowboys Dance Hall
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Canada
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Entertainment Providers
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1 - 100 Employee
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Marketing Coordinator (Contract Position)
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Feb 2015 - Aug 2015
6 month contract position. Reported directly to the vice president of marketing. Created, implemented and monitored Google Analytics and Google Adword campaign for the Calgary Stampede concert line up at Cowboys Stampede Tent. Other responsibilities included running the social media platforms with engaging posts to consistently have customers interacting with the brand; provided creative direction to digital, traditional and radio advertising; planning, promotion, and execution of various events; familiar with Wordpress, Campaign Monitor, TicketLeap and Google based platforms.
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Calgary Herald
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Canada
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Newspaper Publishing
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1 - 100 Employee
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Client Relationship Representative
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May 2013 - Nov 2014
Responsible for ensuring client advertisements reach their target audience in print and digital publication. Specific duties include entering sales proposals in Netsuite CRM system; contacting clients for creative materials and associating creative materials to the proper systems for execution; creating reports on both print and digital campaign results; solving client billing issues; and assisting sales reps with research, sales presentations and proposals. Responsible for ensuring client advertisements reach their target audience in print and digital publication. Specific duties include entering sales proposals in Netsuite CRM system; contacting clients for creative materials and associating creative materials to the proper systems for execution; creating reports on both print and digital campaign results; solving client billing issues; and assisting sales reps with research, sales presentations and proposals.
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Alberta Ballet
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Canada
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Performing Arts
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1 - 100 Employee
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Marketing and Development Assistant
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May 2012 - Sep 2012
Summer internship position. Implemented social media activities and contests, assisted in volunteer administration and coordination for various summer events and fundraisers, assisted Marketing manager with the execution of various advertisement activities for the 2012/2013 season, assisted Development manager in creation of sponsorship proposals and packages. Summer internship position. Implemented social media activities and contests, assisted in volunteer administration and coordination for various summer events and fundraisers, assisted Marketing manager with the execution of various advertisement activities for the 2012/2013 season, assisted Development manager in creation of sponsorship proposals and packages.
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Education
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Mount Royal University
Bachelor of Business Administration, Marketing