Experience

Aurora Payments

• United States
• Financial Services
• 1 - 100 Employee

• Marketing and Digital Lead Manager

  • May 2023 - Present

  As a Marketing and Digital Lead Gen Manager | formulate and implement the institution's digital strategy, using data-driven insights to fuel business growth. Leading and growing a team of six to create robust marketing strategies, proficiently in managing digital channels, and generating engaging content to safeguard the institution's competitive edge in the ever-evolving fintech landscape by introducing innovative practices. While implementing metrics-based evaluations to confirm the effectiveness of initiatives that drive ROI. Show less



Acorn: The Influence Company

• United States
• Advertising Services
• 1 - 100 Employee

• Community Creator Strategist

  • Feb 2023 - Jul 2023

  At Acorn Influence, a New Engen Company, spearhead developing and implementing comprehensive recruiting strategies, targeting and attracting top-tier influencer talent to optimize brand reach and engagement. In my role as Creator Community Strategist, I innovatively identify and assess ideal influencers, provide valuable candidate insights, and represent Acorn Influence within professional organization networks and influencer groups

• Business Success Strategist

  • Feb 2022 - Apr 2023

  Previously, as a Business Success Strategist, I directed the management and reporting of over 60+ influencer-driven campaigns, redesigned and implemented a client-facing post-campaign evaluation process, and led comprehensive analyses of campaign performance.

• Senior Account Executive

  • May 2021 - Feb 2022

  As an Account Specialist, I managed $1.5M in influencer marketing campaigns, successfully garnering 64.9M impressions and 4.5M engagements, and implemented a robust project management process for the entire client services department



Elite Aircraft Services - EAS

• Fayetteville, Arkansas, United States

• Web Designer

  • Jul 2020 - Apr 2023



The Ninety-Nines, Inc.®, International Organization of Women Pilots

• United States
• Airlines and Aviation
• 1 - 100 Employee

• Webmaster - South Central Section

  • Mar 2019 - Apr 2023

• Editor In Chief - The Approach

  • Oct 2018 - Apr 2023



Self

• Student Pilot

  • Feb 2018 - Apr 2023



Greater Bentonville Area Chamber of Commerce

• United States
• Non-profit Organizations
• 1 - 100 Employee

• NWA Tech Summit Intern

  • Jan 2021 - May 2021

  During my time as an intern at the NWA Technology Summit and Drake Field, I contributed to the successful execution of the NWA Tech Summit, designed engaging marketing materials, and managed event presence on social platforms. During my time as an intern at the NWA Technology Summit and Drake Field, I contributed to the successful execution of the NWA Tech Summit, designed engaging marketing materials, and managed event presence on social platforms.



Inmar Intelligence

• United States
• Software Development
• 700 & Above Employee

• Media Operations Intern

  • Apr 2019 - Jan 2021

  Inmar Intelligence Formerly known as Collective Bias Conduct the day to day process of ad product implementation and creation, assemble strategic insights, stay on top of emerging trends, platforms and changes in the digital landscape. Determine best practices for existing ad products and develop strategies and processes for new products regarding creative, targeting and platforms, as well as guiding the overall success of paid media campaigns. As a Media Operations Intern at Inmar Intelligence, I managed and budgeted over 50 campaigns with a total ad spend of $218,000, driving outstanding results for agency clients. Inmar Intelligence is a data and tech-enabled services company. We create insights and turn them into actions---to help brands, retailers and healthcare providers do more, save more, connect more, and earn more...in the face of changing markets and consumer behaviors. Show less



Facebook

• Software Development
• 700 & Above Employee

• Digital Advertising Intern

  • Mar 2019 - Dec 2020

  During my time as a Digital Advertising Intern at Facebook’s Career Connections, I diligently investigated, designed, tested, and implemented paid advertising strategies across multiple platforms. During my time as a Digital Advertising Intern at Facebook’s Career Connections, I diligently investigated, designed, tested, and implemented paid advertising strategies across multiple platforms.



Airshow 360

• San Antonio, Texas

• Reporter and Host

  • Jul 2018 - Sep 2020



LCTVinc.

• San Antonio, Texas

• Media Operations

  • Jul 2018 - Sep 2020

  As the Director of Media Operations at LCTVinc, I connected airshow events with their online audiences by strategically posting, streaming, and engaging on social media platforms. As the Director of Media Operations at LCTVinc, I connected airshow events with their online audiences by strategically posting, streaming, and engaging on social media platforms.



Drake Field

• Rogers, Arkansas, United States

• Marketing Assistant | Intern

  • Aug 2019 - Aug 2020

  At Drake Field, I successfully recruited a flight school using an $80 advertising budget, reaching over 16,200 targeted individuals and optimizing resource allocation. I also designed an intuitive application process for the recruitment of a flight school, streamlining the candidate experience and improving efficiency. At Drake Field, I successfully recruited a flight school using an $80 advertising budget, reaching over 16,200 targeted individuals and optimizing resource allocation. I also designed an intuitive application process for the recruitment of a flight school, streamlining the candidate experience and improving efficiency.



Arkansas Ninety-Nines

• Secretary

  • Dec 2019 - Jul 2020



ECA Wake

• Little Rock, Arkansas Area

• Consultant

  • Jul 2019 - Jul 2020



Cyber Fly Girls

• Little Rock, Arkansas Area

• Consultant

  • Jul 2019 - Jul 2020



SRC Airshows

• Longview, Texas Area

• Director

  • Jun 2018 - Jul 2020



NWACC

• Bentonville, Arkansas

• Editor In Chief - Eagle View

  • Feb 2019 - May 2019



Ozark Mountain Trading Company / OMTC

• United States
• Retail
• 1 - 100 Employee

• Financial Administrator

  • May 2018 - Jan 2019

  Bookkeeper/Accountant, Back Office Administration, E-Commerce, and Social Media Bookkeeper/Accountant, Back Office Administration, E-Commerce, and Social Media



Franklin Aviation (Franklin's Flying Circus)

• Business Manager

  • Jun 2014 - Dec 2016



Walmart

• United States
• Retail
• 700 & Above Employee

• Human Resources

  • Mar 2014 - Jun 2015



Walmart Home Offices

• bentonville, arkansas

• Payroll Coordinator

  • Jan 2013 - Mar 2014



Consumer Testing Laboratories

• bentonville, arkansas

• Color Coordinator/Color Review Specialist

  • Aug 2006 - Apr 2012