Helen Deng
Senior Software Engineer at SeedFi- Claim this Profile
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Bio
Sanjay Bhatt
I’ve had the opportunity to work with Helen for 3 years on multiple engineering teams, first alongside her and later as her manager. Helen is a strong contributor across the board, from technical ability to project ownership. I was most impressed by her analytical insights that, time and again, kept projects moving forward by identifying and discarding misaligned requirements, and ensuring designs avoided unnecessary complexity and maintained scalability and security. In addition to her strong technical skills, she was a core pillar of the team’s culture, fostering an environment of openness and inclusivity that allowed new members to quickly feel comfortable and onboard seamlessly. Helen would be a welcome addition to any team and I would be delighted at the opportunity to work with her again.
Greg Lull
I managed Helen directly for 4 years and watched her grow from an incredibly strong individual contributor to a skilled manager and eventually a team builder. There are too many wonderful things you need need to know about Helen to convey in a linkedIn recommendation, but I'll do my best to give you the highlights: 1. Helen has an innate drive to understand everything, and the raw intellect to act on that drive. No matter how complicated of a problem you throw at her, she will figure it out. 2. Helen has a high degree of empathy and self awareness. This makes her a natural collaborator and I've observed her successfully play the roles of mediator and mentor across a diverse set of personalities and backgrounds. 3. Helen can act as a "deep generalist" in many areas, making her adept at contributing across a wide array of problem sets. 4. Most importantly, Helen is an awesome human being. People like working with her and I often had other leaders in the organization ask if they or their team could work with Helen.
Sanjay Bhatt
I’ve had the opportunity to work with Helen for 3 years on multiple engineering teams, first alongside her and later as her manager. Helen is a strong contributor across the board, from technical ability to project ownership. I was most impressed by her analytical insights that, time and again, kept projects moving forward by identifying and discarding misaligned requirements, and ensuring designs avoided unnecessary complexity and maintained scalability and security. In addition to her strong technical skills, she was a core pillar of the team’s culture, fostering an environment of openness and inclusivity that allowed new members to quickly feel comfortable and onboard seamlessly. Helen would be a welcome addition to any team and I would be delighted at the opportunity to work with her again.
Greg Lull
I managed Helen directly for 4 years and watched her grow from an incredibly strong individual contributor to a skilled manager and eventually a team builder. There are too many wonderful things you need need to know about Helen to convey in a linkedIn recommendation, but I'll do my best to give you the highlights: 1. Helen has an innate drive to understand everything, and the raw intellect to act on that drive. No matter how complicated of a problem you throw at her, she will figure it out. 2. Helen has a high degree of empathy and self awareness. This makes her a natural collaborator and I've observed her successfully play the roles of mediator and mentor across a diverse set of personalities and backgrounds. 3. Helen can act as a "deep generalist" in many areas, making her adept at contributing across a wide array of problem sets. 4. Most importantly, Helen is an awesome human being. People like working with her and I often had other leaders in the organization ask if they or their team could work with Helen.
Sanjay Bhatt
I’ve had the opportunity to work with Helen for 3 years on multiple engineering teams, first alongside her and later as her manager. Helen is a strong contributor across the board, from technical ability to project ownership. I was most impressed by her analytical insights that, time and again, kept projects moving forward by identifying and discarding misaligned requirements, and ensuring designs avoided unnecessary complexity and maintained scalability and security. In addition to her strong technical skills, she was a core pillar of the team’s culture, fostering an environment of openness and inclusivity that allowed new members to quickly feel comfortable and onboard seamlessly. Helen would be a welcome addition to any team and I would be delighted at the opportunity to work with her again.
Greg Lull
I managed Helen directly for 4 years and watched her grow from an incredibly strong individual contributor to a skilled manager and eventually a team builder. There are too many wonderful things you need need to know about Helen to convey in a linkedIn recommendation, but I'll do my best to give you the highlights: 1. Helen has an innate drive to understand everything, and the raw intellect to act on that drive. No matter how complicated of a problem you throw at her, she will figure it out. 2. Helen has a high degree of empathy and self awareness. This makes her a natural collaborator and I've observed her successfully play the roles of mediator and mentor across a diverse set of personalities and backgrounds. 3. Helen can act as a "deep generalist" in many areas, making her adept at contributing across a wide array of problem sets. 4. Most importantly, Helen is an awesome human being. People like working with her and I often had other leaders in the organization ask if they or their team could work with Helen.
Sanjay Bhatt
I’ve had the opportunity to work with Helen for 3 years on multiple engineering teams, first alongside her and later as her manager. Helen is a strong contributor across the board, from technical ability to project ownership. I was most impressed by her analytical insights that, time and again, kept projects moving forward by identifying and discarding misaligned requirements, and ensuring designs avoided unnecessary complexity and maintained scalability and security. In addition to her strong technical skills, she was a core pillar of the team’s culture, fostering an environment of openness and inclusivity that allowed new members to quickly feel comfortable and onboard seamlessly. Helen would be a welcome addition to any team and I would be delighted at the opportunity to work with her again.
Greg Lull
I managed Helen directly for 4 years and watched her grow from an incredibly strong individual contributor to a skilled manager and eventually a team builder. There are too many wonderful things you need need to know about Helen to convey in a linkedIn recommendation, but I'll do my best to give you the highlights: 1. Helen has an innate drive to understand everything, and the raw intellect to act on that drive. No matter how complicated of a problem you throw at her, she will figure it out. 2. Helen has a high degree of empathy and self awareness. This makes her a natural collaborator and I've observed her successfully play the roles of mediator and mentor across a diverse set of personalities and backgrounds. 3. Helen can act as a "deep generalist" in many areas, making her adept at contributing across a wide array of problem sets. 4. Most importantly, Helen is an awesome human being. People like working with her and I often had other leaders in the organization ask if they or their team could work with Helen.
Experience
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SeedFi
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United States
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Financial Services
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1 - 100 Employee
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Senior Software Engineer
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Sep 2021 - Present
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Credit Karma
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United States
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Consumer Services
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700 & Above Employee
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Senior Software Engineer
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Jun 2019 - Jan 2021
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Software Engineer
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Mar 2017 - Jun 2019
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Director, Marketing Analytics
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Mar 2016 - Mar 2017
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Senior Marketing Manager
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Nov 2014 - Mar 2016
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Marketing Manager
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Mar 2013 - Nov 2014
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Motif Investing
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United States
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Financial Services
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1 - 100 Employee
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Online Marketing Campaign Manager
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Feb 2012 - Mar 2013
Managed marketing campaigns in a fast-paced startup environment. Ran campaigns across multiple channels, including display, affiliate, paid search, retargeting, advertorial, email, event, and referral marketing. Managed marketing campaigns in a fast-paced startup environment. Ran campaigns across multiple channels, including display, affiliate, paid search, retargeting, advertorial, email, event, and referral marketing.
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QuinStreet
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United States
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Internet Marketplace Platforms
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700 & Above Employee
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Media Associate - PPC / Search Engine Marketing
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Nov 2010 - Jan 2012
Launched and optimized PPC campaigns on Google and MSN (Bing/Yahoo) search and display networks, as well as second-tier PPC networks. Launched and optimized PPC campaigns on Google and MSN (Bing/Yahoo) search and display networks, as well as second-tier PPC networks.
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Campaign Manager, Leads
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Sep 2008 - Oct 2010
Managed business operations of $30MM+ vertical, consisting of over 150 lead generation campaigns. Analyzed campaign data to produce optimization recommendations for individual clients and for overall vertical. Implemented lead generation campaigns, interfacing with engineering, sales, and clients to build and maintain offer targeting, creative, and lead delivery. Coordinated client billing; researched billing disputes and discrepancies. Created sales plans; provided lead quantity… Show more Managed business operations of $30MM+ vertical, consisting of over 150 lead generation campaigns. Analyzed campaign data to produce optimization recommendations for individual clients and for overall vertical. Implemented lead generation campaigns, interfacing with engineering, sales, and clients to build and maintain offer targeting, creative, and lead delivery. Coordinated client billing; researched billing disputes and discrepancies. Created sales plans; provided lead quantity projections based on lead price, targeting, and seasonal trends. Show less Managed business operations of $30MM+ vertical, consisting of over 150 lead generation campaigns. Analyzed campaign data to produce optimization recommendations for individual clients and for overall vertical. Implemented lead generation campaigns, interfacing with engineering, sales, and clients to build and maintain offer targeting, creative, and lead delivery. Coordinated client billing; researched billing disputes and discrepancies. Created sales plans; provided lead quantity… Show more Managed business operations of $30MM+ vertical, consisting of over 150 lead generation campaigns. Analyzed campaign data to produce optimization recommendations for individual clients and for overall vertical. Implemented lead generation campaigns, interfacing with engineering, sales, and clients to build and maintain offer targeting, creative, and lead delivery. Coordinated client billing; researched billing disputes and discrepancies. Created sales plans; provided lead quantity projections based on lead price, targeting, and seasonal trends. Show less
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Education
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2004 - 2008
Yale University
BA, Psychology
Community
