Hayley Lemm

Chief Product Officer at FINVISE
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Location
London, England, United Kingdom, UK

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5.0

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Carolina Longhini

Having worked with Hayley for almost four years, I can ensure she is an excellent professional and colleague. She has always impressed me with her work ethic and ability to process and incorporate multiple complex requirements into her solutions. Whenever changes are needed for a better user experience, she managed to find the best solution flexibly and optimally. Her set of skills is vast and has made her approach to user experience thorough and well thought out. Hayley is very hard-working and can tackle any problem with ease. She is highly skilled and dedicated. I definately recommend her to anyone looking for a talented UX designer for their next project!

Danilo Tumminello

Hayley is an incredibly talented UX professional. She is smart and quick, detailed and precise in every job she deals with and has a can-do attitude that would benefit any team. During the time we worked together, I was genuinely impressed by the passion she has for trying to find and then understanding the user's needs and designing solutions to improve their experience. She constantly challenges herself to do better and she is always focused on what is best for the user. She does all of that with a smile on her face and a naturally nice attitude. I cannot thank enough Hayley for the fantastic job she did during our time together.

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Credentials

  • UX Design: 1 Overview
    LinkedIn
    Aug, 2020
    - Sep, 2024

Experience

    • United Kingdom
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Chief Product Officer
      • Jan 2023 - Present

      We are a Venture-Capital-backed FinTech Startup. Using DeepTech AI, we are on the verge of disrupting the status quo by enhancing efficiency, accuracy, and transparency in the lending sector, thereby transforming the valuation industry. We are a Venture-Capital-backed FinTech Startup. Using DeepTech AI, we are on the verge of disrupting the status quo by enhancing efficiency, accuracy, and transparency in the lending sector, thereby transforming the valuation industry.

    • Egypt
    • Human Resources
    • 1 - 100 Employee
    • Lead UX Designer/Consultant
      • Jun 2022 - Present
    • United Kingdom
    • Higher Education
    • 700 & Above Employee
    • UX/UI Designer
      • Jan 2022 - Jan 2023

    • Digital Content Producer
      • Dec 2018 - Dec 2021

    • Content Lead - Redesign Project
      • Oct 2018 - Dec 2018

      • Lead content planning for the Head of Digital for a short-term project• Project management• Recruitment• Line management• Training content editors, providing support and influencing content team to stay on track with content creation• Working closely with key internal stakeholders to sign off content and support design decisions• Working closely with UX and UI designers, assisting designs to implement attractive and functional designs for content• Overseeing content creation activities for the university website, editing, proofreading and writing informative search engine optimised copy• Establishing and promoting design and content guidelines, best practices and standards• Creating an overarching content plan and monthly / daily content schedule to proactively drive content production aligned to deadline priorities Show less

    • Digital Content Producer - Redesign Project
      • Oct 2017 - Oct 2018

      • Updating the Content Management System (CMS - Drupal 8)• User experience design• Monitoring website analytics• Producing digital content for a variety of channels• Improving content to increase Search Engine Optimisation (SEO)• Working with content owners in the maintenance and development of web-optimised content• Identifying duplication and resolving information architecture issues as appropriate• Usability testing and making improvements to content, structure and navigation • Conducting User Interviews• Working in Scrum Agile methodology using JIRA• Ensuring all online content conforms to standards of house style and principles of online writing practice• Assisting in production of design elements and interface designs for various platforms• Coordinating the use of design-based assets• Providing reports and analysis on content performance• Assisting on cross-departmental projects for the University’s online and digital offerings Show less

    • Web Project Assistant - Redesign Project
      • Apr 2017 - Oct 2017

    • User Experience Designer
      • Apr 2020 - Jul 2020

      A short-term volunteer project with a great team. Mobile app design: - Client/Developer workshop - Problem statement - Success factors - User interviews - Competitor analysis - Personas - Information architecture - User flow - Wireframes A short-term volunteer project with a great team. Mobile app design: - Client/Developer workshop - Problem statement - Success factors - User interviews - Competitor analysis - Personas - Information architecture - User flow - Wireframes

    • Creative
      • Sep 2016 - Mar 2020

      DIRECTOR / WRITER / EDITOR Screenings include: - BAFTA I was selected to screen my film at BAFTA. and was supported, viewed and hugely praised by many including Alesha Dixon, Noel Clarke, Ashley Walters, Mariah Idrisi. I also spoke in depth about my film and the issues surrounding it to the audience on stage. Off the back of this I was invited to speak about my film on BBC Radio London after receiving recognition from radio presenter Eddie Nester. Other film screenings include: - Regent Street Cinema, Marylebone - Ambika P3, Marylebone - North Portland Unknown Film Festival, Oregon, USA - 'Global Crisis, Local Voices' Conference, London PHOTOGRAPHER Exhibitions include: - Art on the Underground, London - RWA (Royal West of England Academy) - London Gallery West, University of Westminster - The Flying Dutchman, Camberwell GRAPHIC DESIGNER Work includes: - Regent Street Cinema programme for Univ. of Westminster Showcase - Freelance CV design APP DEVELOPER / DESIGNER Work includes: - Prototypes for an app to encourage teenagers to stop using their phone (2018) - Designs and prototypes for an app to help users find food in their local area (2017) - A satirical app to critique Google’s user profiles, an exploration of cyber identity and data collection. Coded using JAVA (2016) - An app that tries to stop users using their phone using a threat system and measuring usage via the accelerometer. Coded using JAVA (2016) STUDIO ASSISTANT Work includes: - Assistant to James Rigby for Boux Avenue Photoshoot, Camden, London UX DESIGNER Haggerston Mutual Aid - volunteering for a covid response group Show less

    • United Kingdom
    • Design Services
    • 300 - 400 Employee
    • Pipeliner
      • Mar 2018 - Jul 2018

      I was 1 of 20 young Londoners selected to attend creative digital sessions with D&AD focusing on human relationships with technology, responding to briefs, researching audience and creating innovating digital platforms to creatively solve real-life problems. Amongst many other achievements throughout the course, in the final intensive week I created a prototype for an app. Some of the core learnings of the course include: Creativity Incubator: Commercial creative industry Design & advertising Idea, execution, relevance Creativity, innovation, problem-solving How to respond to a brief Curiosity, bravery, resilience, collaborative Audience & empathy Idea, insight, execution Double diamond workflow = Discover, define, develop, deliver Pitching Humanity x Technology: Understanding our changing relationship with technology Digital addiction The Fogg Behaviour Model: Motivation, Ability, Trigger Invisible user interface User Mapping journey Presenting & storytelling: Powerful pitching and presenting skills Storytelling in the digital space Facts vs Story retention The 7 story archetypes D&AD Sprint: Responding to a brief Audience exploration & research Ideas generation & pushing ideas Building prototypes Pitch presentations Show less

    • United States
    • Animation and Post-production
    • 1 - 100 Employee
    • Front-end Web Development trainee
      • Mar 2018 - Jun 2018

      After competing through many stages against many applicants, I was selected to be 1 of 20 young Londoners to be given the opportunity to attend the prestigious FEWD course. I completed a 14 week evening course in Front-end Web Development at General Assembly, London and I learnt valuable information about the web and design including wire-framing and accessibility WAI-ARIA fundamentals. My knowledge in Front-end development was built over 14 weeks leading up to developing an interactive and responsive website. Some of the core learnings of the course include: • HTML • CSS & SASS • Javascript & JQuery • Git • Atom • Media Queries & Responsive design • CSS Frameworks – Bulma, Bootstrap Show less

    • United Kingdom
    • Telecommunications
    • 1 - 100 Employee
    • Camera Operator
      • Sep 2017 - Sep 2017

      Camera Operator for Talkback for the production of Keith Lemon: Coming in America Camera Operator for Talkback for the production of Keith Lemon: Coming in America

    • United States
    • Entertainment Providers
    • 700 & Above Employee
    • Production Assistant
      • Jul 2017 - Jul 2017

      Production assistant for the filming of First Dates, Twenty Twenty Television productions. Production assistant for the filming of First Dates, Twenty Twenty Television productions.

    • United States
    • Spectator Sports
    • 1 - 100 Employee
    • Logging PA, Camera Assistant, Grip, Runner
      • Jun 2017 - Jun 2017

      Assisted the camera and production teams during the DRL (Drone Racing League) World Championships, and took on many roles whilst working: Camera Operator, Camera Assistant, Production Assistant, Logger, Grip. The DRL World Championship was aired on Sky & ESPN, and filming took place at Alexandra Palace, London. Assisted the camera and production teams during the DRL (Drone Racing League) World Championships, and took on many roles whilst working: Camera Operator, Camera Assistant, Production Assistant, Logger, Grip. The DRL World Championship was aired on Sky & ESPN, and filming took place at Alexandra Palace, London.

    • Production Assistant
      • Jun 2017 - Jun 2017

      Production Assistant for Music videos: CHIP X GIGGS “Amazing Minds”, (Dir. Carly Cussen), Shoreditch, London CHIP X ELLA MAI “Hit me up”, (Dir. Carly Cussen), Kingston, London Production Assistant for Music videos: CHIP X GIGGS “Amazing Minds”, (Dir. Carly Cussen), Shoreditch, London CHIP X ELLA MAI “Hit me up”, (Dir. Carly Cussen), Kingston, London

    • United Kingdom
    • Photography
    • 1 - 100 Employee
    • Gallery Assistant at FIX PHOTO FESTIVAL
      • May 2017 - May 2017

      • Unloading deliveries • Handling/Unwrapping the Artworks • Measuring Gallery Walls, Drilling, Hanging • Invigilating • Assisting with the organisation of the Private View • Assisting Photographers. • Promoting the Exhibition. • Providing information to the public. • Unloading deliveries • Handling/Unwrapping the Artworks • Measuring Gallery Walls, Drilling, Hanging • Invigilating • Assisting with the organisation of the Private View • Assisting Photographers. • Promoting the Exhibition. • Providing information to the public.

    • Finland
    • Media Production
    • 1 - 100 Employee
    • Photo Office Assistant
      • Jun 2016 - Jun 2016

      Archiving. Inspection and Quality Control of Photographs. Supporting the production for a number of image campaigns for high-street brands such as: • Nike • Walls • Google This was done to provide a support service for their main client, JCDecaux. Archiving. Inspection and Quality Control of Photographs. Supporting the production for a number of image campaigns for high-street brands such as: • Nike • Walls • Google This was done to provide a support service for their main client, JCDecaux.

    • United Kingdom
    • Photography
    • 1 - 100 Employee
    • Studio Photographer
      • May 2014 - Aug 2014

      • Producing quality photography for clients. • Ensuring all lighting and equipment in the studio is in good working order. • Editing photographs into a collection. • Promoting, Telesales, Presenting and Selling Portraits to clients • Organising promotional events. • Providing exceptional customer service. • Producing quality photography for clients. • Ensuring all lighting and equipment in the studio is in good working order. • Editing photographs into a collection. • Promoting, Telesales, Presenting and Selling Portraits to clients • Organising promotional events. • Providing exceptional customer service.

    • United Kingdom
    • Entertainment
    • 1 - 100 Employee
    • Assistant Manager
      • Aug 2011 - Feb 2014

      • Managing an 8-Screen Multiplex Cinema • Motivating a team of around 40 employees to achieve high standards and KPI targets measured in line with company targets and performance standards. • Implementing new initiatives. • Overseeing sales techniques. • Ensuring all administrative and IT records are entered and updated correctly. • Accountable for all company monies, stocks and appliances whilst on duty. • Marketing for events and shows at the cinema. • Working in Projection with all cinema systems and projectors. • In addition to this I was in the process of completing Manager training books in preparation for professional development Show less

Education

  • D&AD
    Pipeliner
    2018 - 2018
  • General Assembly
    Front-end web development
    2018 - 2018
  • University of Westminster
    Bachelor of Arts - BA, Contemporary Media Practice
    2014 - 2017

Community

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