Haydee Garcia
Digital Marketing Strategist - Implementation at Troop- Claim this Profile
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Inglés Native or bilingual proficiency
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Francés Professional working proficiency
Topline Score
Bio
Credentials
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CFA Challenge Finalist
CFA InstituteDec, 2022- Sep, 2024 -
Curso de Liderazgo, Programa "V" Liderazgo Preuniversitario.
Universidad Anáhuac México -
Diplomado en Liderazgo en Administración Pública, SINERGIA.
Universidad Anáhuac México -
Microsoft Certificate
Microsoft -
TKT Teacher Certificate
Cambridge Assessment English
Experience
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Troop
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United States
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Financial Services
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1 - 100 Employee
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Digital Marketing Strategist - Implementation
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Oct 2022 - Present
Implementation and development of 360 digital strategiesPlanning and monitoring of campaigns and activations both digital and non-digitalElaboration of commercial proposals for 50+ brandsPublic RelationsDeveloped a CRM for influencer marketingDirect report to CMO and CEO
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Talent managment - Influencer Marketing
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Mar 2022 - Oct 2022
Implementation of digital campaignsCreation of digital strategiesInfluencer marketingPublic RelationsSearch and signing of content creators
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Korn Ferry
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United States
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Business Consulting and Services
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700 & Above Employee
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Research Associate
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Oct 2021 - Mar 2022
• High-level executive searches in the pharmaceutical, technology services, and industrial practice sectors. • Reporting to a Senior Client Partner and a Principal Client Partner, project management. • Interviewing and pre-screening. • A thorough understanding of the customer's requirements. • Mapping the industry's organizational structures. • Coordinate the market research process for identifying and evaluating senior-level candidates. • Direct contact with candidates and clients, as well as follow-up on the process. • Internal report and format development. Show less
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Education
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2021 - 2023
Universidad Anáhuac Mexico Norte
Master's degree, Finanzas -
2017 - 2021
Universidad Anáhuac Mexico Norte
Licenciatura, Relaciones internacionales y asuntos exteriores
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