Chief Operations Officer

• Sep 2019 - Present

Senior Manager, Insights Consulting

• Aug 2019 - Nov 2019

Customer Analytics Manager

• Oct 2013 - Aug 2019

Create and provide sales analysis, trends and insights to distributors and buyers in order to build strategic initiatives utilizing Nielsen and Retail Link that helped grow the Bacardi Portfolio +13.4% for Walmart Inc.Analyzed and presented sales and inventory data National Retail Sales Team, Brand Teams, Distributors and Buyers to forecast shipments and sales for Bacardi’s $100MM Portfolio by utilizing actionable insights for National Chains (i.e. Walmart, Target, Jewel, Specs, Binny’s, Sam’s Club) Analyze and provide insights that helped grow share of market 50 Basis Points for Bacardi’s $67MM Portfolio for Walmart Inc. over the Latest 52 WeeksConduct comprehensive business reviews and perform monthly/quarterly/annual overviews for sales and buying team.Provided and presented actionable insights and leadership initiatives to the Sales team, distributors and buyers on projects such assortment reviews, pricing analysis, opportunity gaps and promotion planning for Walmart leading to +304 pts of distribution worth and incremental $1.6MM Provided detailed analytics to the Sales Team, Distributors and Buying team to execute and track promotional events and key sales initiatives Enabled the National Account Managers to maintain National On-Premise Accounts by building strategies that grow Bacardi and gain share in our Categories through providing insights on current industry trends

Sr. Category Insights Analyst

• Jul 2012 - Oct 2013

Maximize profitability by reviewing, recommending and supporting programs that increase revenue, margin and turns through efficient assortment and “Best in Class” category management proceduresUtilize weekly and monthly category and shopper insights to monitor and analyze modular performance for Walmart and Abbott category management teamManage and develop relationships cross-functionally with Walmart Buyers, Replenishment, Modular Planning and Abbott Nutrition Business UnitsManage and lead training's for category management covering systems that included Retail Link, Nielsen and RSIAchieve customer-specific account quota through the delivery of strategic and tactical initiatives aligned with industry directionPerform comprehensive category business reviews for Walmart and leverage their preferred performance metrics and industry analysis

Category Insights Analyst

• May 2011 - Jul 2012

Responsible for analyzing and providing monthly insights to Retail Customers, Business Units, Marketing and Sales teamsProvide Category Management support on the Fresh Beef Category at Walmart utilizing insights from Retail Link, Perishable Group and Symphony IRICreated and managed the current New Item Process in order better assist the Business Units and Syndicated data provider accurately capture and code new items in Tyson's Custom databaseResponsible for developing and presenting Category Reviews for the retail grocery customersAssisted with the transition from Nielsen to Symphony IRIPresented Retail Grocery Customers with assortment recommendations based on sales and market trend utilizing Symphony IRI and NielsenWorked with Target Buyers and Advisors to provide consumer insights and update Modulars based on sales and market trendsUtilized Nielsen Answers to create and present an Aisle study analysis on the Frozen Food Department at Safeway and Meijer, which would create a$2.3MM opportunity for Frozen PoultryDeveloped and presented analysis utilizing Symphony IRI on Refrigerated Sliced Lunchmeat for Walmart that looked at possible growth opportunities for the category

Category Analyst I

• Mar 2010 - May 2011

Responsible for managing and providing insights for department 90 in Expanded Foods Stores which generates $440 million annually and is currently growing at a rate of over 12% during the last 52 weeks.Responsible for increasing distribution by 18% for Kraft and 17% for the department through identifying opportunities and communicating insights to the customerMaintained and developed customer's ad-hoc, weekly, and monthly reports for Expanded FoodsCommunicate and provide insights to the customer by utilizing Retail Link in order to determine the best assortment opportunities to ensure the best possible ROI for remodeled Expanded Foods StoresUtilize Nielsen to monitor and analyze both Kraft and Walmart market share growthUtilize Nielsen syndicated data to find possible growth opportunities in U.S. Markets on Chunk cheese by narrowing down what flavors are strongest in designated areasAnalyzed Spectra and Nielsen data to find the best assortment opportunities for Department 90 in Expanded Foods Stores based on store location and shopper characteristics Worked with Walmart Buying and Modular Development teams to identify stores that could become eligible for the SNAP program and ensured that the stores had proper assortment mix according to state guidelinesProvide category insights and analytics for cheese and dairy using Retail Link and Vision Chain (Micro-Strategy) for Supercenter and Neighborhood MarketProvide support to Category Management team by responding to ad-hoc data requests and analysis for Supercenter and Neighborhood MarketCreate templates and executive summaries in Micro-Strategy and Retail Link that analyze market trends on the Cheese, Desserts, Cultured, Cream Cheese and Hispanic Cheese categories for Walmart Supercenter which represents $3.2 Billion.

Customer Business Analyst

• Sep 2007 - Mar 2010

Provided analytical and category management support to insure that the Walmart Region achieved/exceeded the Company, Division, and National Channel volume targets.Accurately produced and interpreted a combination of 40 reports that monitored and tracked the combined $7 billion businesses of Walmart and Sam's Club.Assisted with the support and maintenance of the Vision Chain Database for Walmart and Sam's ClubProvided sales information for Marketing team on major merchandising promotions and sampling events for WalmartImplemented, monitored and interpreted standardized business reports detailing seasonal and major merchandising promotions Assisted providing analytical support and execution of the Simple Meal Time program which generated $140MM in incremental volume vs. prior year during the six week promotionCreated daily and specialized reports using Retail Link, Vision Chain (Micro-Strategy) and ACNielsen (Spectra)Developed breakthrough analytical tools to help drive or monitor the business and present to direct managerProvided support for Kraft and Walmart International through development of monthly Profit and Loss reportProvided analytical support to countries that support our Walmart and Sam's Club International business in order to accurately plan and execute future year over year strategies and sales growth

Customer Logistics Specialist

• Jan 2007 - Sep 2007

Improved and maintain relationships with Sam's replenishment by effectively communicating and proactively looking into issues that may negatively affect inventory and sales levelsCommunicated and worked collectively with Sales, Demand Planning, and Logistics Operations in order to manage short supply situations, product allocations, product recalls and other inventory related issuesResponsible for organizing and executing sales promotions for Sam's Club and WalmartImproved sales and inventory profitability by determining more ways to ship, store, and distribute product through use of Retail Link

Operations Supervisor

• Aug 2004 - Dec 2006

Developed and executed comprehensive strategies for the transport of customer commodities, driving sales and profitability for Anheuser BuschAnalyzed and interpreted Anheuser Busch Bill of Lading database to ensure all loads are prioritized according to replenishment needs and assigned to drivers for timely, safe, and cost-efficient transport to customers in Arkansas, Louisiana, Mississippi, and TexasFacilitated communication between Anheuser Busch, drivers, and safety managers to confirm order accuracies and resolve complex customer service issuesManaged training, payroll, evaluation of performance and compliance of approximately 31 dedicated contract drivers and 45 Over the Road Drivers, covering 48 states nationally, to successfully operate a multi-million dollar portion of the company's yearly budgetEnsured quality customer service by providing on-time and safe delivery of all consumer commodities