Hassan Javaid
Marketing Director at Trellis Key- Claim this Profile
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English Professional working proficiency
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Urdu Native or bilingual proficiency
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Punjabi Limited working proficiency
Topline Score
Bio
Credentials
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International English Language Testing System Overall Band 6.5 (Listening:7, Reading:6.5, Writing:6, Speaking:7 )
British CouncilJun, 2007- Oct, 2024 -
Data Privacy and Information Security Training
Pitney BowesJan, 2006- Oct, 2024 -
Human Resource Management & Small Business Management
University of South AsiaJan, 2004- Oct, 2024
Experience
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Trellis Key
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Pakistan
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Retail Apparel and Fashion
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1 - 100 Employee
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Marketing Director
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Jan 2014 - Present
About the roleTo develop the brand vision and strategic marketing plan in line with business goals. Develop and deliver marketing activity that drives new customer acquisition, current customer retention and achieves outstanding commercial results.Responsibilitieso Leads the marketing function and works closely with the Managing Director to determine the short, medium and long term vision, key positioning and focus for the Trellis Key brands in terms of its market positioningo Develops the brand communication strategy in line with the strategic marketing plan, works closely with the product development team to ensure that brand integrity is maintained and developed across all internal and external touch pointso Acts as customer champion; uses data and evidence to shape marketing activity and improve the customer experience, identifying potential opportunities and areas for improvemento Ensure that all marketing activity is in accordance with SRA requirementso Initiates regular ongoing evaluation of marketing activity, monitors impact to ensure both relevant and cost effectiveo Keeps abreast of the latest marketing trends, identifies new innovative opportunities within marketing and communication mediao Ownership of marketing budget with responsibility to prove ROI on all spendo To review, manage and develop the relationship with Venders and business functions to meet business objectiveso Maximise leads from partners through better processes and customer journey's to reduce leakage and improve profitability
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Senior Merchandiser
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May 2008 - Dec 2013
Job Role and Responsibility:o Ensure that both local and international customer needs are met, always acting with the customer in mind to ensure excellent quality service. o Mentoring and supporting team members especially coordinate with the Graphic Designer to generate the clear and accurate Product Illustrations.o Support Marketing team in production Planning, team development, coaching and achievement of goals. o To effectively plan and control the supply chain and production targets to meet and exceed KPI's relating to customer service, inventory levels, and forecast variance. o Supervise the contact with suppliers/vendors, manufacturing plants to speed up the production proceed to fulfill the delivery requirements.o To be pro-active in improving the supply chain performance and to consistently meet and exceed business and customer requirements. o To be able to communicate with all levels of the organization in a clear, concise, and accurate manner. o To use excellent analytical and numerical skills to understand, interpret, and utilize data and information. o To work closely with marketing, the divisional forecasters and production to improve forecast accuracy and meet the production deadlines.o To utilize inventory and to reduce excess stock in the supply chain. o To work closely in cross functional teams in workshops and projects. o Develop and improve processes. o Priorities workload to achieve deadlines in all areas. o Jobholder will comply with company values on Data Privacy, Health, Safety, Environmental and Business Conduct and will adhere to all Corporate and local policies, practices and procedures.
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Pitney Bowes
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United States
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Software Development
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700 & Above Employee
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Marketing Information & Reporting Analyst
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2006 - 2007
Marketing Information & Reporting Analyst To work extensively with the customer marketing and product management teams as a key reporting and analytical resource. Creating specifications and coordinating the delivery of standard and ad-hoc analysis and reporting to enable key business issues and opportunities to be identified and evaluated Role and Responsibilities: - Conduct analysis to understand customer behavior, segment the existing customer base, as well as report any trends or changes within different customer/market segments - Pro-actively identify and evaluate business issues and marketing opportunities through analysis of customer and sales data - Participate in root-cause analysis in order to recommend, prioritize and implement appropriate action actions to improve our marketing activities - Research competitor and customer markets in order to identify and anticipate market changes and critical success factors - Support Customer and Product Marketing groups with standard reporting and analysis and advising on how they can make the best use of their data
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Dot Vision Systems
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Australia
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IT Services and IT Consulting
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Global Market Analyst
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Jan 2005 - Jan 2006
- MSc. ITM Dissertation Placement - Marketing Research (Topic: Impact of changing marketing environment on software trade) based on International Market Facts and Figures. Aims and Objectives of Research: - To investigate the literature to identify the factors and issues which constrain the marketing environment in software trading - Investigate and evaluate the client’s current approach to marketing. - Produce Guidelines from 1 and 2 which will help the client in developing the marketing strategy. - Evaluate the Guidelines
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RGIS
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United Kingdom
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Retail
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700 & Above Employee
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Inventory Specialist
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Jan 2005 - Oct 2005
Role and Responsibilities: - Provide solutions to manage inventory in variety of business sectors - Provide Merchandising solutions, for an ever changing market places - Arrange Data Collection for store mapping with high accuracy by using the reliable and efficient way i.e. Planogram Vs realogram - Manage Workforce solutions for our clients Role and Responsibilities: - Provide solutions to manage inventory in variety of business sectors - Provide Merchandising solutions, for an ever changing market places - Arrange Data Collection for store mapping with high accuracy by using the reliable and efficient way i.e. Planogram Vs realogram - Manage Workforce solutions for our clients
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Orridge
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1 - 100 Employee
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Stock Auditor
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Feb 2005 - Aug 2005
Role and Responsibilities: - Provide the Stock Audit and Core Audit services being the part of the specialist teams in the United Kingdom - Tracking of certain core products within stores, particularly when a branding exercise or marketing campaign is underway. - Manage project in very specific time period or on a repeat basis within a given time frame - Give advice regarding the construction of programs and to arrange resources - Further arrange o Delivery Checks o Department Counts o Perpetual Inventory o Planogram Checks
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Royal Mail
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United Kingdom
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Freight and Package Transportation
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700 & Above Employee
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Mail Management Software Expert
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Nov 2004 - Dec 2004
Role and Responsibilities: - Expert Handler of the Mail Management software in the Christmas Period - Meeting targeted deadlines in short time with High Accuracy Role and Responsibilities: - Expert Handler of the Mail Management software in the Christmas Period - Meeting targeted deadlines in short time with High Accuracy
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Education
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2004 - 2005
University of Sunderland
MSc. Information Technology Management -
2003 - 2004
National College Of Business Administration & Economics
MBA-IT, 3.2 CGPA -
1999 - 2002
University of South Asia
Bechelor in Computer Sciences, CGPA 3.4 -
2007 -
British council
International English Language Testing System, Overall Band 6.5 (Listening:7, Reading:6.5, Writing:6, Speaking:7 )
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