Hasitha Samarasinghe
Head of Marketing at SDB bank- Claim this Profile
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Bio
Shiyan Jayaweera FCIM FCMI
Hasitha was a part of my team at Lion Brewery PLC. Possessing a mature and calm personality, Hasitha also has a sound grasp of marketing fundamentals and good overall industry awareness. He was instrumental in several innovations into the category and was also always able to get the sales team behind his initiatives. Hasitha is a good team player - always ready to lend a helping hand to coach his junior colleagues - and was well liked by his peers.
Graham Marshall
Hasitha joined Akzo Nobel Paints Lanka as a Senior Marketing Executive in 2011 and has quickly progressed to a capacity of Manager Digital and Corporate communications. In his capacity as Digital Communications Manager, he cordinates and drives the implementation of the Dulux global digital marketing platform "Columbus" in Sri Lanka, He held roles as Marketing Services executive overseeing outdoor publicity and activations and was then responsible for the Dulux above the line and Digital media management, prior to being elevated to this new role as a "Manager" in the Dulux Category Management team, Hasitha's fast rise has come as no surprise to me. Hasitha above all else, is a fantastic human being. He is extremely well mannered, softspoken and considerate toward others, He is articulate and exudes refinement, traits which are now few and far between. In saying that, his competence and ability to drive a project is by no means a second to those sterling qualities. Hasitha's progression in the last four years at Akzo Nobel speaks for itself and his ability. I wish Hasitha the very best, in his personal and professional life, in both of which, I am confident he will reach the upper echelons of success.
Shiyan Jayaweera FCIM FCMI
Hasitha was a part of my team at Lion Brewery PLC. Possessing a mature and calm personality, Hasitha also has a sound grasp of marketing fundamentals and good overall industry awareness. He was instrumental in several innovations into the category and was also always able to get the sales team behind his initiatives. Hasitha is a good team player - always ready to lend a helping hand to coach his junior colleagues - and was well liked by his peers.
Graham Marshall
Hasitha joined Akzo Nobel Paints Lanka as a Senior Marketing Executive in 2011 and has quickly progressed to a capacity of Manager Digital and Corporate communications. In his capacity as Digital Communications Manager, he cordinates and drives the implementation of the Dulux global digital marketing platform "Columbus" in Sri Lanka, He held roles as Marketing Services executive overseeing outdoor publicity and activations and was then responsible for the Dulux above the line and Digital media management, prior to being elevated to this new role as a "Manager" in the Dulux Category Management team, Hasitha's fast rise has come as no surprise to me. Hasitha above all else, is a fantastic human being. He is extremely well mannered, softspoken and considerate toward others, He is articulate and exudes refinement, traits which are now few and far between. In saying that, his competence and ability to drive a project is by no means a second to those sterling qualities. Hasitha's progression in the last four years at Akzo Nobel speaks for itself and his ability. I wish Hasitha the very best, in his personal and professional life, in both of which, I am confident he will reach the upper echelons of success.
Shiyan Jayaweera FCIM FCMI
Hasitha was a part of my team at Lion Brewery PLC. Possessing a mature and calm personality, Hasitha also has a sound grasp of marketing fundamentals and good overall industry awareness. He was instrumental in several innovations into the category and was also always able to get the sales team behind his initiatives. Hasitha is a good team player - always ready to lend a helping hand to coach his junior colleagues - and was well liked by his peers.
Graham Marshall
Hasitha joined Akzo Nobel Paints Lanka as a Senior Marketing Executive in 2011 and has quickly progressed to a capacity of Manager Digital and Corporate communications. In his capacity as Digital Communications Manager, he cordinates and drives the implementation of the Dulux global digital marketing platform "Columbus" in Sri Lanka, He held roles as Marketing Services executive overseeing outdoor publicity and activations and was then responsible for the Dulux above the line and Digital media management, prior to being elevated to this new role as a "Manager" in the Dulux Category Management team, Hasitha's fast rise has come as no surprise to me. Hasitha above all else, is a fantastic human being. He is extremely well mannered, softspoken and considerate toward others, He is articulate and exudes refinement, traits which are now few and far between. In saying that, his competence and ability to drive a project is by no means a second to those sterling qualities. Hasitha's progression in the last four years at Akzo Nobel speaks for itself and his ability. I wish Hasitha the very best, in his personal and professional life, in both of which, I am confident he will reach the upper echelons of success.
Shiyan Jayaweera FCIM FCMI
Hasitha was a part of my team at Lion Brewery PLC. Possessing a mature and calm personality, Hasitha also has a sound grasp of marketing fundamentals and good overall industry awareness. He was instrumental in several innovations into the category and was also always able to get the sales team behind his initiatives. Hasitha is a good team player - always ready to lend a helping hand to coach his junior colleagues - and was well liked by his peers.
Graham Marshall
Hasitha joined Akzo Nobel Paints Lanka as a Senior Marketing Executive in 2011 and has quickly progressed to a capacity of Manager Digital and Corporate communications. In his capacity as Digital Communications Manager, he cordinates and drives the implementation of the Dulux global digital marketing platform "Columbus" in Sri Lanka, He held roles as Marketing Services executive overseeing outdoor publicity and activations and was then responsible for the Dulux above the line and Digital media management, prior to being elevated to this new role as a "Manager" in the Dulux Category Management team, Hasitha's fast rise has come as no surprise to me. Hasitha above all else, is a fantastic human being. He is extremely well mannered, softspoken and considerate toward others, He is articulate and exudes refinement, traits which are now few and far between. In saying that, his competence and ability to drive a project is by no means a second to those sterling qualities. Hasitha's progression in the last four years at Akzo Nobel speaks for itself and his ability. I wish Hasitha the very best, in his personal and professional life, in both of which, I am confident he will reach the upper echelons of success.
Experience
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SDB bank
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Sri Lanka
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Banking
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300 - 400 Employee
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Head of Marketing
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Dec 2020 - Present
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Lion Brewery (Ceylon) PLC
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Sri Lanka
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Food and Beverage Services
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200 - 300 Employee
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Category Manager
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Oct 2018 - Nov 2020
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AkzoNobel
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Netherlands
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Chemical Manufacturing
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700 & Above Employee
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Category manager - Premium Exterior, Professional Range & Communications
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Mar 2016 - Sep 2018
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Manager - Digital & Corporate Communications
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Jul 2014 - Feb 2016
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Asst Manager - Marketing Services
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Apr 2013 - Jun 2014
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Senior Executive- Marketing Services
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Jul 2011 - Apr 2013
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Richard Pieris & Company PLC
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Sri Lanka
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Consumer Services
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200 - 300 Employee
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Marketing Executive
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Jan 2009 - Sep 2009
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Education
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Keele University
MA in International Business, International Business -
Staffordshire University
BA in Business Administration, Business Administration and Management, General -
Royal College Colombo