Experience

Mile Active

• India
• Retail Apparel and Fashion
• 1 - 100 Employee

• Founder

  • Aug 2022 - Present

  Hyderabad, Telangana, India We are working on building a community-focused activewear brand, tailored to fit Indian women. Mile Active offers closet classics engineered for comfort, making movement more rewarding. Launched on 20/05/2023



3AM India

• India
• Personal Care Product Manufacturing
• 1 - 100 Employee

• Marketing Manager

  • Mar 2022 - Aug 2022

  Hyderabad, Telangana, India - Analyze social media trends, brand positioning, and consumer insights to develop brand strategies for digital marketing, social media content, and influencer marketing campaigns - Translate existing brand elements into plans and go-to-market strategies (particularly worked on the launch of the new product range) - Worked closely with outsourced influencer marketing teams to build a campaign with 150+ influencers from start-to-end - Monitor market trends, research consumer patterns,… Show more - Analyze social media trends, brand positioning, and consumer insights to develop brand strategies for digital marketing, social media content, and influencer marketing campaigns - Translate existing brand elements into plans and go-to-market strategies (particularly worked on the launch of the new product range) - Worked closely with outsourced influencer marketing teams to build a campaign with 150+ influencers from start-to-end - Monitor market trends, research consumer patterns, and competitor activities - Monitor product distribution and consumer reactions to build a strong customer service system - Coordination and management of supply chain and managing day-to-day operations - Finding and coordinating vendors for manufacturing, new product development, and packaging solutions - Develop brand strategies with the goal of promoting overall brand growth, and brand awareness and use data to drive volume and profitability Show less



Old Madras Baking Company

• 1 - 100 Employee

• Marketing And Business Development

  • Jan 2021 - Dec 2021

  Remote - Strategized campaigns to expand the customer base pan India - Worked on growth and expansion plans (particularly worked on the initial stages of the launch of their first retail store in Bangalore, while maintaining the brand ethos of their existing Chennai retail stores) - Studied social media patterns that shifted amidst the pandemic and developed dynamic content - Worked on making a transition onto a digital platform in response to the pandemic - Develop brand strategies with… Show more - Strategized campaigns to expand the customer base pan India - Worked on growth and expansion plans (particularly worked on the initial stages of the launch of their first retail store in Bangalore, while maintaining the brand ethos of their existing Chennai retail stores) - Studied social media patterns that shifted amidst the pandemic and developed dynamic content - Worked on making a transition onto a digital platform in response to the pandemic - Develop brand strategies with the goal of promoting overall brand growth, and brand awareness and use data to drive volume and profitability Show less



Studio318 India

• India
• Design Services
• 1 - 100 Employee

• Marketing Research Intern

  • Jun 2019 - Aug 2019

  Hyderabad Area, India - Conducted primary and secondary research for several start-up branding projects including competitive analysis and brand positioning - Worked closely on developing social media campaigns for start-ups - Attended brand workshops with the clients and developed a strong first-hand understanding of branding



Bhaskari Lakshmi Law Firm (Chamber of Senior Lawyer)

• Legal Intern

  • Dec 2017 - Jan 2018

  Hyderabad Area, India



Unnam Law Firm

• India
• 1 - 100 Employee

• Legal Intern

  • Dec 2016 - Jan 2017

  Hyderabad Area, India



Ashray Akruti

• India
• Non-profit Organizations
• 1 - 100 Employee

• Management Intern

  • Jun 2016 - Jul 2016

  Hyderabad Area, India



United Way of Hyderabad

• 1 - 100 Employee

• Research And Development Intern

  • Dec 2015 - Jan 2016

  Hyderabad Area, India