Harshil Modi

Product Marketing Manager at Adani Industry Cloud
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Contact Information
us****@****om
(386) 825-5501
Location
Ahmedabad, Gujarat, India, IN

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Experience

    • India
    • Business Intelligence Platforms
    • 1 - 100 Employee
    • Product Marketing Manager
      • Oct 2023 - Present

      Ahmedabad, Gujarat, India • Streamlining product user documentation for all the platform modules for easy understanding of capabilities. • Creating the company website from scratch, optimizing its content and layout for a more engaging and informative online presence, resulting in increased user engagement and brand visibility. • Developing impactful and visually compelling marketing videos, effectively highlighting our team and the key benefits of the product to the relevant target audience. • Designing… Show more • Streamlining product user documentation for all the platform modules for easy understanding of capabilities. • Creating the company website from scratch, optimizing its content and layout for a more engaging and informative online presence, resulting in increased user engagement and brand visibility. • Developing impactful and visually compelling marketing videos, effectively highlighting our team and the key benefits of the product to the relevant target audience. • Designing informative battle cards and sales decks, equipping the sales team with effective tools to articulate the product's value proposition.

    • Product Manager
      • Dec 2022 - Oct 2023

      Ahmedabad, Gujarat, India • Enhanced Data Explorer feature facilitating advanced analytics and data visualization through robust charting controls. • Implemented portfolio and site overview from scratch, enabling efficient remote monitoring and comprehensive understanding of assets' performance for clients. • Led seamless onboarding of Adani Natural Resources on Industry cloud platform, involving stakeholder management, product requirements discussion, asset & data configuration, KPI discovery, data quality… Show more • Enhanced Data Explorer feature facilitating advanced analytics and data visualization through robust charting controls. • Implemented portfolio and site overview from scratch, enabling efficient remote monitoring and comprehensive understanding of assets' performance for clients. • Led seamless onboarding of Adani Natural Resources on Industry cloud platform, involving stakeholder management, product requirements discussion, asset & data configuration, KPI discovery, data quality validation, platform demonstration and support. • Managed product backlog and conducted regular grooming sessions for developers, prioritizing both new features and existing enhancement stories. • Efficiently triaged platform bugs across multiple features by conducting rigorous manual testing and creating feature enhancement stories.

    • India
    • Technology, Information and Internet
    • 700 & Above Employee
    • Associate Product Manager
      • May 2022 - Nov 2022

      Pune, Maharashtra, India • Analyzed requirements from multiple stakeholder teams, translated them into comprehensive user stories & workflows and led the sprint planning. • Managed the feature backlog based on the company's roadmap & vision and led the development of pricing & procurement module for an internal B2B distribution product serving 120+ cities and 150k+ retailers for FMCG rural business.

    • India
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Associate Product Manager
      • Oct 2020 - Apr 2022

      Ahmedabad, Gujarat, India • Conducted in-depth market research to identify the latest trends and technologies, understand customer personas, & analyze competitive offerings for developing a strategic roadmap for a GSTN-compliant accounting software with 15000+ users. • Developed product roadmap based on customer feedback, market analysis, product vision, and newly implemented government mandates. • Managed a team of designers to construct high-fidelity prototypes for different features to improve the product’s… Show more • Conducted in-depth market research to identify the latest trends and technologies, understand customer personas, & analyze competitive offerings for developing a strategic roadmap for a GSTN-compliant accounting software with 15000+ users. • Developed product roadmap based on customer feedback, market analysis, product vision, and newly implemented government mandates. • Managed a team of designers to construct high-fidelity prototypes for different features to improve the product’s overall user experience (UX). • Worked with the engineering team to enhance the product with relevant features by creating comprehensive user stories and detailed product documentation. • Worked closely with the sales and marketing team to devise GTM strategies and prepare relevant collaterals, leading to a 700% increase in annual revenue. • Created and analyzed the success metrics of the product and took data-driven decisions to improve user engagement and retention, leading to a 270% decrease YOY in the user drop rate. Show less

    • India
    • Information Services
    • 1 - 100 Employee
    • Consultant
      • Jun 2019 - Sep 2020

      Bengaluru Area, India • Worked as a regional lead for an innovation incubator within Insights & Data vertical. Managed the delivery of 12 short-term projects with innovative ideas proposed by solution leads and mentors. • Worked as a project manager for various AI-ML and data science-based solutions right from requirement gathering to managing a core team with relevant technology experience from different service lines for delivering the solution in stipulated time. • Developing effective marketing… Show more • Worked as a regional lead for an innovation incubator within Insights & Data vertical. Managed the delivery of 12 short-term projects with innovative ideas proposed by solution leads and mentors. • Worked as a project manager for various AI-ML and data science-based solutions right from requirement gathering to managing a core team with relevant technology experience from different service lines for delivering the solution in stipulated time. • Developing effective marketing communication content like battle cards, go-to-market presentations, and solution manuals centered around different sectors like consumer products, IT operations, supply chain, media & broadcasting, etc, and onboard those solutions on a cataloged multi-sector platform. Show less

    • Marketing Intern
      • Apr 2018 - May 2018

      New Delhi Area, India • Conducted market research for analyzing the awareness of LSDs (rare disorders) while traveling in Madhya Pradesh & Jharkhand and presented challenges faced by government doctors. • Devised stakeholder mapping and an engagement plan for the same to provide a robust framework for implementation of National policy for the treatment of rare diseases (NPTRD).

    • India
    • Mining
    • 1 - 100 Employee
    • Intern
      • Jan 2017 - May 2017

      Ahmedabad, Gujarat, India • Implemented 5s methodology in a casting industry which led to a visible lead time and inventory reduction. • Upgraded plant layout and applied proper value stream mapping which lead to increase in productivity and reduction in wastage.

    • Denmark
    • Professional Training and Coaching
    • Community Fund Raising Intern
      • Jun 2015 - Mar 2016

      Ahmedabad Area, India • Raised funds for the less privileged children living in the slums of Ahmedabad by organizing various community fundraising activities. • Responsible for capturing photographs and making short films of the teaching sessions conducted for the slum children at various shelter homes.

Education

  • Indian Institute of Foreign Trade
    Master of Business Administration - MBA, International Business
    2017 - 2019
  • Nirma University
    Bachelor of Technology - BTech, Mechanical Engineering
    2013 - 2017
  • Universität des Saarlandes
    Student Exchange Program, 15.75/20
    2018 - 2018

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