Lead Blueconic Developer

• Apr 2023 - Present

Consultant

• May 2022 - Nov 2022

 Engaging with clients for SFMC conversations using connect a rep(CAR) in SFMC to provide vision and best practices for the proper solution, address high-level strategic questions and requests, understand client business process and constraints  Mapping client’s requirements, defining scope, writing specification and developing a plan of action including time scale and resources required designing solutions  Building and implementing marketing confidential & campaigns using tools like Journey Builder, Automation Studio, Email Studio, Contact Builder, and Content builder in SFMC  Enabling dynamic content management and email personalization  Performing Seed Testing for the contents in SFMC and creating segments using SQL Queries and Filters  Creating and deployingo Batch and Blast, Ad hoc, Pinpoint, and Pulsepoint Deployments o Emails, landing pages, Smart capture, Data Extension and sending log Data Extension  Tracking email campaigns metrics including- sent, opens, clicks, bounce and not open with the help of UI, data views, data extract, and other measures  Adhering to CAN-SPAM requirements by ensuring accurate send classification, sender profile and delivery profile Show less

IT Consultant

• Mar 2020 - Apr 2022

 Led development of Emails, Landing Pages, Smart Capture, Data Extension and Send log Data Extension  Tracked mail campaigns metrics including- sent, opens, clicks, bounce and not open with the help of UI, data views, data extract, and measures  Adhered to CAN-SPAM requirements by ensuring accurate send classification, sender profile and delivery profile  Administered Admin set-up activity - Users, Roles and Permission and Lists Creation like publication list, suppression list, and exclusion list Show less

Technical Support Engineer

• Apr 2019 - Feb 2020

 Leveraged First level Support to all request and tickets raised by the team and clients using ticketing tool Dell Tech Direct  Engaged with end-users and responded promptly to support requests via email, live chat, and forums; accurately processed and documented call transactions  Assigned IP Address to users through DHCP and led installation / configuration / troubleshooting of applications and antivirus on all desktop and laptop across branches  Monitored, investigated and troubleshot all hardware & component related problems followed by escalation of unresolved issues to L2/L3 for fixing the failure within SLA Show less