Experience

The Icons

• Media Production
• 1 - 100 Employee

• Co-Founder

  • Oct 2022 - Present

  We are the world’s leading international celebrity magazine “The Icons”, which started in the post-epidemic era. We provide English-Chinese bilingual contents combined with Internet technology, omni-media and social media exposure, focusing on the world’s brightest leaders from all walks of life and their profound influence, and lead all mankind to face the issue of sustainability. We dedicate to gathering the views, attitudes, and professional knowledge of global business, political, medical, literary, scientific, academic, and other influential figures, as well as sustainability experts, with emphasis on the United Nation SDGs 17 indicators (Sustainable Development Goals, SDGs) and the ESG (Environmental, social, and governance) 3 corporate indicators. Not only the reason why these people become icons, we also want to let readers and audiences see how they contribute value to the world. Show less



Global AI Media Alliance

• Taiwan
• Software Development
• 1 - 100 Employee

• Co-Chair

  • Jan 2023 - Present



River Cam Consulting

• The Greater China Region

• Co-founder

  • Jan 2019 - Present

  We are providing solutions specifically to those who would like to improve their personal branding, such as politicians, entrepreneurs, medical doctors or any other celebrity persons or KOLS. Our business also encompasses promoting their products or services. And we have great expertise especially in the huge market of the Greater China Region. We are providing solutions specifically to those who would like to improve their personal branding, such as politicians, entrepreneurs, medical doctors or any other celebrity persons or KOLS. Our business also encompasses promoting their products or services. And we have great expertise especially in the huge market of the Greater China Region.



DHGATE Group

• China
• Technology, Information and Internet
• 100 - 200 Employee

• 市场行销暨公关部 高级经理｜Senior PR and Corporate Marketing Manager

  • 2017 - 2019

  • Established and maintained business partnership for CEO’s branding tasks. • Planned and conducted CEO’s social media marketing campaign and performance analysis. • Built and maintained positive relationship with global and local media for CEO’s media exposure. • Managed projects including CEO’s Autobiography Publishing, video and audio programs, and APEC events in different countries. • Prepared and developed presentation speech materials in details for CEO. • Connected and established sponsorship for events related to business cooperation related to CEO’s branding tasks. 1. 统筹APEC中国代表/敦煌网创始人王树彤个人品牌推广工作。包含个人微博(粉丝186万+)和头条号，及相关微信公众号内容及推广。 2. 负责与企业领导人相关的所有对外合作事务，包含媒体关系维护、自传出版、演讲稿撰写等。 3. 负责与企业领导人相关的视频及音频脚本撰写、拍摄/录制、以及后期推广等。 Show less



iTutorGroup

• China
• E-learning
• 500 - 600 Employee

• 品牌暨公关总监｜Branding and PR Director

  • 2016 - 2016

  • Led a team of 18 professionals including PR officer, Social media manager, marketing planner, content editor, copywriter, online/offline designer, and video producer. • Established and maintained bussiness partnership for branding. • Connected and established sponsorship for events related to business cooperation. • Built and maintained possitive relationship with global and local media and held press conferences. • Managed the PR aspect of different potential crisis situations. • Planned and conducted social media marketing campaign and performance analysis. • Prepared and developed detailed presentation speech materials for all executives. • Communicated among all various department to confirm their accuracy on public content, including copywriting, image and video content. 1. 领导18人团队，含公关、社群、市场行销、内容、线上及线下设计，及影视制作。 2. 主导集团品牌发展策略，并掌管对外所有赞助项目 ; 维系媒体关系，并筹办新闻发布会。 3. 规划高层长官对外演讲之内容细节及准备相关素材，及把关集团所有对外公开内容。 Show less



维钛光电科技｜Twinwill Optronics Inc.

• Taiwan

• 专案行销经理｜Marketing Manager (projects)

  • 2014 - 2015

  • Led a team of 10 professionals to create marketing and branding strategies. • Provided market research of products and services for the correct market including B2B and B2C. • Conducted marketing events and achieved frequent, timely media coverage across all available media, and maintained potential strategic partnerships for product lines. • Planned the promotion website for diverse products and was in charge as a project manager regarding the Electronica 2014 and Digital Signage Expo DSE 2015. 1. 领导10人团队执行品牌推广策略。负责市场调查研究，并为产品及服务拟定行销计划。 2. 规划及执行产品宣传活动，包含媒体曝光，并参与策略联盟专案。 3. 规划产品宣传网站，包含国际参展事务之准备与执行:2014慕尼黑国际电子展(Electronica 2014)、2015美国国际数位电子看板专业展(Digital Signage Expo DSE 2015)。 Show less



TechOnair Online Media, Language OnAir Limited

• Hong Kong

• 共同创始人暨顾问 ｜Co-founder and Consultant

  • 2013 - 2015

  • Led a team of 5 entrepreneurs to plan language exchange business events for Asians and designed and supervised the development on the social networking site for global users. • Expanded and maintained media coverage and cooperated with business partners for branding. • Developed the TechOnair news platform; provided diverse points of view from well-known KOLs with different background to show business, technology and startup related knowledge to the world. • Planned training courses and workshops related to entrepreneurship, PR and Branding, Media Communications, and Data Analysis for professional people and students. • Hosted theme trips for startup groups, business people and politicians. 1. 领导5人新创团队，规划语言交换及社交活动。 2. 创立“科技新创”新媒体平台，广邀意见领袖发表观点专栏文章，并制作品牌故事报导。 3. 举办主题论坛与课程。并于两岸三地主办以新创，科技及政治为主题的专业人士参访团。 Show less



Different Media Companies, including TV stationes as well as other type of media groups .

• Hong Kong, China and Taiwan

• 电视新闻主播，国际记者及制作人｜News Anchor and Producer

  • 2005 - 2014

  TV Anchor and Producer, One TV, Hong Kong (2013) TV Anchor and Producer, MASTV, Macau and Beijing (2012-2013) TV Anchor and Reporter, Unique Business TV News, Taiwan (2008) Reporter, Central Daily News Group, Taiwan (2005-2006) • Presented prime time news and hosted talk shows related to finance, technology and startup plus documentary programmes. • Assisted with PR and charity events hosted by media and government. (TV Anchor) • Interviewed several hundreds of politicians and professionals from diverse fields. (TV Anchor and Reporter) • Led more than 20 people in a production team including on stage, back stage staff and resulted in high rating TV programmes. (Producer) • Involved in numerous advertisement and product placement projects.. (TV Anchor and Producer) • Trained new reporters and anchors. 亚太第一卫视 One TV, 香港 (2013-2014) 澳亚卫视 MASTV, 澳门、北京 (2012 – 2013) 非凡财经电视台 USTV, 台北 (2008) 中央日报集团 CDN, 台北 (2005 – 2006) Show less



金革唱片｜Jingo Record

• Taiwan

• 行销企划｜Marketing Planner

  • 2004 - 2005

  • Led a team of 10 professionals to create marketing and branding strategies. • Provided market research of products and services for the correct market including B2B and B2C. • Conducted marketing events and achieved frequent, timely media coverage across all available media, and maintained potential strategic partnerships for product lines. • Planned the promotion website for diverse products and was in charge as a project manager regarding the Electronica 2014 and Digital Signage Expo DSE 2015. 1. 负责异业结盟专案，与媒体、科技、金融、教育等产业合作，行销、推广产品，负责媒体曝光，并为艺人以及音乐家进行形象包装。 Show less