Attractions Manager at FatCats Entertainment

• Jan 2021 - Present

Marketing and Design Manager

• Jul 2014 - Jan 2021

• Conceptualized, designed and led development of a new digital gift card store -Reduced cost per card purchased by 93% -Generated gift card sales growth of 129% in first year and exceeded increase by 179% in second year • Created unique summer campaign bolstering seasonally low traffic from 2015-2018 -Grew summer revenues by 57% over four year period -Achieved first profitable summer quarter in 2018 • Spearheaded design, development, and launch of new… Show more • Conceptualized, designed and led development of a new digital gift card store -Reduced cost per card purchased by 93% -Generated gift card sales growth of 129% in first year and exceeded increase by 179% in second year • Created unique summer campaign bolstering seasonally low traffic from 2015-2018 -Grew summer revenues by 57% over four year period -Achieved first profitable summer quarter in 2018 • Spearheaded design, development, and launch of new ticketing website and rewards app -Achieved 11,000+ app installs within first six months of launch -Improved margin of online ticket sales by 21% while increasing ticket profitability by 13% • Conducted market research to discover awareness, learn behaviors, and enhance consumer experiences • Organized and led efforts to refresh company’s branding • Managed $500,000 marketing budget and consistently stayed within budget limits • Safeguarded brand assets while managing third-party design teams • Attained highest unaided brand awareness amongst all major competitors in largest revenue-generating market • Directed creative process for campaigns and managed projects through completion • Regularly led multiple marketing projects from eight locations simultaneously

Creative Contractor

• Feb 2015 - Dec 2015

• Created multiple print and digital mediums using Photoshop, InDesign and Illustrator • Designed billboards, menus, coupons, business cards, car wraps, Google ads, social posts, and landing pages • Trained graphic designer on design principles, techniques and company procedures • Created multiple print and digital mediums using Photoshop, InDesign and Illustrator • Designed billboards, menus, coupons, business cards, car wraps, Google ads, social posts, and landing pages • Trained graphic designer on design principles, techniques and company procedures

Marketing Assistant

• Jan 2013 - Jul 2014

• Assisted in marketing strategies by creating engaging designs using Adobe Creative Suite software • Redesigned and streamlined safety product catalogs • Created new company website

Production Assistant

• Aug 2009 - Dec 2012

• Streamlined multiple assembly processes cutting process turnaround time by 70% • Engineered new mechanical feature later adopted into a final product robot • Synthesized manufacturing processes for several product lines reducing overhead costs by 10%