Experience

Goodhood

• United States
• Travel Arrangements

• Product Designer

  • Jun 2023 - Present

  Ann Arbor, Michigan, United States • Collaborated with cross-functional teams to deliver high-quality experiences and elevate design standards, resulting in a 20% increase in user engagement. • Implemented a new user interface and built design system that reduced development time by 20% and increased overall user satisfaction by 15%. • Conducted extensive user research and usability testing to gather feedback, resulting in data-driven design decisions and iterative improvements to two user platforms.



ASU Next Lab

• United States
• Higher Education
• 1 - 100 Employee

• UX Lead

  • Jan 2023 - May 2023

  Arizona, United States

• UI/UX Designer

  • May 2022 - Jan 2023

  Arizona, United States • Collaborated with developers to design interactive user interfaces for immersive media products and conducted weekly upskilling sessions with peers to teach user-centered design. • Led brainstorming and ideation sessions with storyboards and user journey mapping for VR applications with clients from the education sector for over 4 projects.



Arizona State University

• United States
• Higher Education
• 700 & Above Employee

• Web Experience Designer

  • Sep 2021 - Aug 2022

  • Accomplished a 200% increase in user traffic (Google Analytics) by redesigning web pages for the ASU East European Center using the standard ASU Design System and principles of user experience. • Formulated the teaching guides collaboratively with professors for high school students were distributed among 100+ students. Devised and compiled the annual report for the Critical Languages Institute 2021 issue operating Adobe InDesign.



SERAPHIC®

• United States

• UX/UI Designer

  • Jul 2020 - May 2021

  Sahibzada Ajit Singh Nagar, Punjab, India • Designed the web user interface design for the e-commerce website of a pharmacy leveraging sketch brought an increase of 127% in revenue. • Devised user experience for a revamped mobile application by way of wireframes and prototyping using InVision, contributing to an average app review score of 4.3. • Collaborated with product development team of 5, primary stakeholders of the product in an agile environment, to incorporate new changes in the products based on regular feedback and… Show more • Designed the web user interface design for the e-commerce website of a pharmacy leveraging sketch brought an increase of 127% in revenue. • Devised user experience for a revamped mobile application by way of wireframes and prototyping using InVision, contributing to an average app review score of 4.3. • Collaborated with product development team of 5, primary stakeholders of the product in an agile environment, to incorporate new changes in the products based on regular feedback and research. Show less