Harman Gill
Co-Founder, Head of Marketing & Brand Strategy at Slab Sharks Inc.- Claim this Profile
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English Native or bilingual proficiency
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Punjabi Native or bilingual proficiency
Topline Score
Bio
Credentials
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Joint Health and Safety Committee - Certified Manager Representative
Workplace Safety & Prevention Services
Experience
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Slab Sharks Inc.
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Canada
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Consumer Services
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1 - 100 Employee
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Co-Founder, Head of Marketing & Brand Strategy
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May 2022 - Present
- Create a unique brand identity to establish a strong presence in the competitive sports card consignment market in Canada. - Develop and implemented all marketing, brand management, and advertising related initiatives - Conduct market analysis and research to assess the competitor landscape and market demographics to inform strategic and tactical decisions. - Collaborate with other business functions such as business development, operations, and customer experience, to drive future growth and revenue generating strategies. - Helped grow sales from 0-1.5 Million within the first 6 months of starting the business to become the #1 eBay consignment service in Canada. - Continue to manage all aspect of brand visual identity and continuity to make Slab Sharks a household name within the sports card industry within Canada.
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ABC Technologies
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Canada
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Motor Vehicle Manufacturing
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700 & Above Employee
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Manager, Marketing & Industrial Design
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Oct 2020 - Present
- Managed both the Marketing and Industrial Design teams, allocating resources across the department strategically and efficiently to operate a lean and agile design team.-Maintained a strong understanding of relevant automotive industry, consumer, and micro/macro trends by researching and participating in workshops, conferences, symposiums, etc.- Managed and strengthened stakeholder engagement by working closely with senior level executives and cross-functional teams both internally and externally, facilitating all project related communication, and acting as a primary point of contact for any ad-hoc design requests.- Actively involved in internal business development initiatives by supporting both sales and product teams with RFP’s/RFI’s, early engagement activities, identifying opportunity gaps, and delivering proposal decks through marketing research, concept development, product visualizations/renderings, and presentations.- Managed social media channels by overseeing content creation and distribution of content via social channels.- Drive the company’s brand strategy and overall image in the industry by ensuring brand consistency through products, services, and all other offerings.Notable Achievements:- Led the execution of an enterprise-wide re-branding initiative, designed to better align with the company’s new goals for future-focused growth.- Led the social media strategy to promote the ABC's brand presence on LinkedIn resulting in a follower increase of 146.67% from 30k to 74k followers.- Inventor on four formalized design patents and several patent-pending ideas relating to areas of cargo management within the frunk, rear cargo, interior and exterior of vehicles.- Played a key role in the design, development and manufacturing of 1 Million face shields for the Ontario Government during the peak of the COVID-19 pandemic.- Lead the development of ABC's first ESG/CSR Report, and an active participant to the organizations ESG Committee.
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Industrial Designer
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May 2016 - Oct 2020
- Created and developed new value-added concepts and designs to meet future market trends and needs for automotive OEM’s and customers in order to place ABC in the forefront of innovation - Worked closely with sales, product teams, and advanced product development (R&D) to support new business opportunities that aligned with enterprise level goals- Conducted market research, benchmarking customer and competitor products as well as understanding the voice-of-the-customer (VOC) to better strategize and develop new products to pitch to clientele that were favourable to ABC unique process & material offerings- Developed and fostered relationships with internal and external clients (OEM’s), organizations, and Colleges/Universities - Manage and coordinate the annual ABC & Humber College Industrial Design competition, providing students mentorship through an 8 week program
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HG Design
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Toronto, Ontario, Canada
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Freelance Designer
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May 2014 - Present
Helping local small businesses thrive by building a strong and memorable brand presence within the community. The services offered ranged from brand identity, logo package, marketing collateral, signage, and brand packages. Helping local small businesses thrive by building a strong and memorable brand presence within the community. The services offered ranged from brand identity, logo package, marketing collateral, signage, and brand packages.
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Develpro
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Toronto, Canada Area
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Industrial Design Intern
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May 2013 - Aug 2013
Successfully designed home and garden products for the Decorpro line. Successfully designed home and garden products for the Decorpro line.
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Education
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2017 - 2017
BrainStation
User Experience Design -
2010 - 2014
Humber College
Bachelor of Industrial Design - With Honors, Industrial Design
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