Experience

INCA & Co.

• Egypt
• Textile Manufacturing
• 1 - 100 Employee

• Retail Manager

  • Nov 2022 - Present



Alshaya Group

• Kuwait
• Retail
• 700 & Above Employee

• Senior Store Manager Victoria’s Secret

  • Oct 2015 - Nov 2022

  • Leading Sales Leadership Team and responsible for total store results by developing and executing short term action plans and long term strategies. • Ensuring that full energy and activity of the store team are focused on delivering highly satisfying customer experiences. • Maximizing sales potential by spending the majority of scheduled time on the sales floor (70% of time on sales floor) and demonstrating excellent Customer Sales Lead (CSL) behaviors while owning 10-12 peak segments per week. • Assigning CSL Segments and working shifts to Sales Leadership Team. • Planning for leadership meetings and ensuring consistent communication to all positions. • Conducting CSL and associate observations and providing feedback and coaching. • Gaining business insight and creating SMART action plans that improve execution and results. • Analyzing Sales reports and sharing the same with the Team. • Owning Best at Bras with a focus on current selling strategies. • Accountable for payroll budget, target wage rate and other controllable expenses. • Ensuring compelling visual merchandising strategies and presentation standards are achieved and maintained. • Managing and resolving customer relations issues. • Partnering with Sales Leadership Team to identify and resolve all maintenance and housekeeping issues. • Reinforcing all activities related to providing a safe working environment. • Supporting development and implementation of store strategy to reduce shrinkage. • Attracting and recruiting highly qualified Sales Leadership Team members and associates. • Owning talent management lifecycle of direct reports including onboarding, assessment, retention, career development, succession planning and recognition. • Communicating effectively with Operations Manager, Sales Leadership Team, and Associates including cascading relevant information to direct reports. • Partnering with Operations Manager to establish clear performance objectives. Show less



Landmark Group

• United Arab Emirates
• Retail
• 700 & Above Employee

• Store Manager (MAX)

  • May 2014 - Sep 2015

  •Managing Merry Land Flagship Store (2 Floors, 2000 m2). The Store contains 5 Departments (Men, Ladies, Kids, Footwear and Lingerie). •Managing a team of 40 Employees (Assistant Store Managers, Store Supervisor, Head Cashier, Cashiers, Senior Sales Assistants, Sales Assistants, Senior VM, VM and Back Warehouse Clerks). •Recruiting new staff when needed (Permanent and Temporary). •Preparing Weekly Schedule for Staff and making sure that all Departments are covered by enough Staff all the time taking into consideration the High Traffic Hours and Weekends. •Making sure that all Staff are good looking and in full uniform. •Analyzing sales reports and motivating the Staff to achieve the target. •Increasing Communication with the Team by conducting Daily Briefing for 10-15 Minutes. •Training the Team to increase their knowledge and to be qualified to hold higher positions. •Establishing high level of Customer Service to gain Customer’s satisfaction. •Checking the stock situation and sharing store needs at least once per week with Inventory Team. •Reducing stock loss (External & Internal Thefts) and making sure that shrinkage rate is not exceeding the international rate given by HQ and preparing weekly SLAP (Stock Loss action Plan) and sharing it with Concept Manager. •Controlling all financial issues (Daily Cash Statement, Bank Deposit and Petty Cash). •Making sure that all goods are displayed according to the Planogram sent by VM Director. •Preparing Corrective/Preventive Action Plan after each Audit, Inventory or Mystery Shopper Report and share it with the Staff. Show less



LC Waikiki

• Türkiye
• Retail
• 700 & Above Employee

• 1st Store Manager

  • Nov 2011 - Apr 2014

  •Prepared for the opening of the first LC WAIKIKI store in Egypt at Sun City Mall in Cairo (1500 m2) Flagship Store. •Managing a team of 50 Employees (2nd Store Managers, Section Managers, Head Cashier, VM Supervisor, Head of Warehouse, Cashiers, Sales Assistants and Warehouse clerks). •Recruiting new staff when needed (Permanent and Temporary). •Preparing Weekly Schedule for Staff and making sure that all Sections are covered by enough Staff all the time taking into consideration the High Traffic Hours and Weekends. •Acting as a Trainer for all New Managers who would join any of Egypt Stores (1st Store Managers, 2nd Store Managers, Section Managers, Head Cashiers and Head of Warehouse). •Making sure that all Staff are good looking and in full uniform. •Training and motivating the Staff to achieve the target. •Establishing high level of Customer Service to gain Customer’s satisfaction. •Preparing Daily and Monthly Sales and stock Reports. •Checking the stock and making sure that the Fullness of the Floor (Sales Area) is matching with the figures defined by HQ. •Reducing stock loss (External & Internal Thefts) and making sure that shrinkage rate is not exceeding the international rate given by HQ. •Handling all financial issues (Daily Cash Statement, Bank Deposit, Expenses Declaration and controlling the Cashiers). •Making sure that all goods are displayed according to the guide line of the brand. •Participating in placing and allocating new orders with the Country Manager and Production Department in Istanbul. •Responsible for correspondences with HQ in Istanbul. •Preparing Corrective/Preventive Action Plan after each Audit, Inventory or Mystery Shopper Report and share it with the Staff. •Having a good relation with Mall management. Show less



BTC TRADING

• Brand Manager (Watches & Jewelry)

  • Feb 2005 - Oct 2011

  •Managing BTC Exclusive Boutiques and handling the High End and Medium High Brands (Piaget Watches & Jewelry, Jaeger-LeCoultre Watches, Ulysse Nardin Watches, Chanel Watches, Bulgari Watches & Jewelry, Corum Watches, Graham Watches, Jaquet Droz Watches, Gucci Watches & Jewelry, Raymond-Weil Watches and Hamilton Watches).•Responsible for all correspondences with the companies of these brands through their Area Sales Managers.•Following up the revenues from the POS and the payments for the suppliers.•Preparing monthly and annual sales and stock report for each brand.•Checking the stock and placing the orders for each brand.•Attending events and exhibitions related.•Making sure that all the sales team are good looking and in full uniform.•Training and motivating the sales team to achieve the target.•Making sure that all products are displayed in the ideal way.•Communicating directly with the VIP customers. Show less

• Boutique Manager (Corum Watches)

  • Aug 2002 - Jan 2005

  •Preparing monthly and annual sales and stock report. •Checking the stock and placing the orders.•Training and motivating the sales team to achieve the target.•Reviewing the daily briefings for sales team to ensure that full information are given to the customer.•Making sure that all products are displayed in the ideal way.•Mastering any unsolved matters related to any service offered to our customers.