Experience

Pressalit

• Denmark
• Plastics Manufacturing
• 100 - 200 Employee

• Product Manager - Pressalit Care

  • Aug 2015 - Present

  Product Owner of Pressalit CARE's product portfolio with responsibility for the following product categories: Accessible bathrooms, shower change tables, daycare changing tables and height adjustable kitchens • Optimization and development of a versatile product portfolio for the CARE business area • Optimization of the right product mix for different markets • Responsible for business cases and requirements specifications for new development projects in collaboration with sales, project management and product development • Author of the usability engineering file according to EN 62366 Medical devices - application of usability engineering to medical devices • Participation in development projects using SCRUM and Stage Gate as project management tools • Preparation of competitor, market and product analyzes • Product pipeline update and management • Planning and execution of product pruning process • Participation in innovation, sustainability and digitalization sprints and projects • Close cooperation with the international markets in order to identify new product opportunities • Customer Journey Mapping I.e. responsible for the product portfolio including monitoring, analyzing and evaluating domestic and international product performance, market trends, consumer behavior/feedback and competitor activity. This to identify market opportunities for the product and identify product features that need to be changed, to meet customer needs. All in close liaise with other areas of the organization. Participation in the Smart Home project - an innovation project at Department of Management, Aarhus University from Feb. 2018 to Dec. 2020. Focus on developing a comprehensive approach to developing strategies in a digital market, launching development activities for the design of new, digital products and services, marketing, sales and customer contact through the development of new competencies that match the digital market and not least - to have them implemented. Show less



Guldmann

• Denmark
• Medical Equipment Manufacturing
• 100 - 200 Employee

• International Product Manager - Stepless by Guldmann

  • 2000 - 2015

  • Analysis of market attractiveness and business unit strengths • Action plans & brand strategy • Risk analyses according to ISO 14971 Medical devices – Application of risk management to medical devices • Competitor analyses • Market surveys/analyses • Sales supporting tools and sales promotion • Marketing materials & technical documentation • Requirements specifications in connection with product development • Product launch • CE marking of new insourced products • Adaptation of new insourced products to the European and Scandinavian markets • Supplier contact on insourced products • In charge of the communication with TÜV and DNV in connection with the approval of new products by a notified body • Product portfolio management • Tender in Norway • Project management • Product training of new employees • Homepage – creation and maintenance of product pages, news etc. (7 languages) (DynamicWeb) • Social Medias & newsletters • Support to the sales organisation and subsidiaries Show less



Stibo Systems

• Denmark
• Software Development
• 700 & Above Employee

• Marketing Assistant

  • Aug 1993 - Jun 1997

  1995-1997 Marketing Assistant 1993-1995 Academy Economist Trainee • Building up and administration of market information • Key account analyses • Competitor analyses • Analyses of end user’s information needs • Stay with the English sister company • Exploration of new information channels • Media analyses • Planning of and participation in fairs • Collection and processing of market information • Desk research (collection of public information, telemarketing interviews) • Field research (participation in major industrial fairs, face-to-face interviews) • Planning of Direct Mail campaign in Germany • Building up of customer library • Finding potential customers • Qualifying potential customers in co-operation with sales people Show less



Bauknecht Hausgeräte GmbH

• Stuttgart Area, Germany

• Human Resources Development Trainee

  • 1992 - 1993

  • Qualification and handling of candidates • Preparation and composition of contracts, presentation materials etc. • Planning of employee and customer seminars • Qualification and handling of candidates • Preparation and composition of contracts, presentation materials etc. • Planning of employee and customer seminars