Hannah Martin

Senior Marketing Operations Project Manager at Etumos
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Contact Information
Location
Bothell, Washington, United States, US

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Credentials

  • Marketo Certified Expert
    Marketo, an Adobe Company
    Mar, 2019
    - Sep, 2024

Experience

    • United States
    • Marketing Services
    • 1 - 100 Employee
    • Senior Marketing Operations Project Manager
      • Jun 2021 - Present

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Program Manager
      • Apr 2020 - Present

    • United States
    • Marketing and Advertising
    • 1 - 100 Employee
    • PMO Program Manager
      • Apr 2019 - Apr 2020

      Program manage multiple enterprise level marketing programs for tech industry clients with an emphasis in automation through Marketo and Salesforce. Lead internal delivery teams in all day to day project initiatives and continue to strengthen client relationships as the main point of contact for both of our tech client's Emerging Business and Education nurture teams. Act as the liaison between our clients and all internal project team members including strategy, analytics, technical marketing automation, development, design and editorial. Run daily agile methodology team meetings and weekly client check-ins to ensure all campaigns and initiatives are on track, successful and within budget.

    • Marketing Automation Architect
      • Apr 2018 - Apr 2019

      Marketo Certified Expert. Tactical contributor to deploying campaigns in various marketing automation systems including Eloqua and Marketo with Salesforce integration. Owned system execution of various asset builds such as emails, landing pages, forms, A/B tests and campaigns. Perform quality assurance process' and provide suggestions for improved work streams.

    • Marketing Operations Program Manager
      • Aug 2017 - Apr 2018

      Managed content strategy for the commercial industries on our tech client's Enterprise website. Created and maintained client and vendor relationships. Provided data driven, actionable insights to improve the customer journey. Spearheaded digital initiatives to stay up to date with compliance and accessibility standards. Managed website publishing, design Q/A, editorial calendars, data analytics, and overall success of the website.

    • Marketing Operations Project Manager
      • Aug 2016 - Aug 2017

      Managed website publishing, design Q/A, editorial calendars, data analytics, and overall project management for the commercial industries on our tech client's Enterprise website. Nurtured client relationships and maintained clear and timely communication to keep projects on track. Continuously analyzed website metrics and provided actionable insights to improve the overall customer journey.

    • United States
    • Hospitality
    • 1 - 100 Employee
    • Senior Coordinator, Sales and Marketing
      • Jun 2015 - Jul 2016

      Supported the Senior VP, Convention Sales and Convention Services along with the VP, Marketing. Managed communications, event details and all special projects for the Seattle Tourism Improvement Area (STIA) city ordinance. Managed the Convention Sales travel budget and spearheaded monthly forecast meetings. Coordinated communication distribution, event logistics, contract negotiations, reporting, presentations, administrative support, and on-site event execution.

    • Convention Sales Coordinator
      • Aug 2013 - Jun 2015

      Provided support to four National Account Directors based out of various locations around the country. Collaborated with each director on the sales bid process and coordinated all logistics of client trips and events. Performed all administrative duties related to the sales bid process which included continuously updating the customer relationship management data system (CRM).

    • Convention Sales & Services and Speical Events Intern
      • May 2013 - Aug 2013

      Assisted the Director of Special Events in all aspects of Visit Seattle’s internal and external events. Coordinated tradeshow details along with various other events from start to finish. Managed internal communication documents regarding upcoming events and details. Communicated with vendors and further developed problem solving and communication skills.

    • France
    • Civic and Social Organizations
    • Event Coordinator Intern
      • Jun 2012 - May 2013

      Coordinated all internal and external events ranging from weddings to corporate events and meetings. Continuously recommended solutions and provided excellent customer service. Conducted client meetings, responded to inquiries, created contracts, provided a/v support, and managed all on-site event operations. Coordinated all internal and external events ranging from weddings to corporate events and meetings. Continuously recommended solutions and provided excellent customer service. Conducted client meetings, responded to inquiries, created contracts, provided a/v support, and managed all on-site event operations.

    • Event Planning Hotel Intern
      • May 2012 - Jun 2012

      Job shadowed each position within the hotel. Assisted with a wide variety of duties ranging from housekeeping to sales and account management. Supported each department’s contribution to the events process and assisted with execution. Job shadowed each position within the hotel. Assisted with a wide variety of duties ranging from housekeeping to sales and account management. Supported each department’s contribution to the events process and assisted with execution.

Education

  • Washington State University
    HBM, Hospitality Business Management
    -

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