Hannah Palfreyman

Brand and Communications Strategist at Cúpla
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Location
Sunshine, Victoria, Australia, AU

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

You need to have a working account to view this content.
Join now
You need to have a working account to view this content.
Join now

Credentials

  • Certified StoryBrand Guide
    Business Made Simple
    Dec, 2021
    - Oct, 2024

Experience

  • Cúpla
    • New Zealand
    • Software Development
    • 1 - 100 Employee
    • Brand and Communications Strategist
      • Nov 2022 - Present

      Building brands with purpose, using insight-driven creativity and best-practice strategy. Building brands with purpose, using insight-driven creativity and best-practice strategy.

  • March One
    • Australia
    • Advertising Services
    • 1 - 100 Employee
    • Senior Copywriter and Project Manager | Certified StoryBrand Guide
      • Mar 2019 - Nov 2022

      Delivering clear brand messaging and digital marketing funnels that drive results, using the proven StoryBrand structure. From NGOs to financial services, I've helped businesses of all types transform their brand messaging - helping them cut through the market to reach more customers. Delivering clear brand messaging and digital marketing funnels that drive results, using the proven StoryBrand structure. From NGOs to financial services, I've helped businesses of all types transform their brand messaging - helping them cut through the market to reach more customers.

  • The Contenders
    • Online Audio and Video Media
    • Brand Strategist
      • Aug 2018 - Mar 2019

      Worked on a range of projects from non-for-profit to FMCG, creating workshop materials, research, brand strategy and brand platforms. Helped run client workshops and presented key research to clients. Also created copy for FMCG brands, as well as working on internal brand materials. Worked on a range of projects from non-for-profit to FMCG, creating workshop materials, research, brand strategy and brand platforms. Helped run client workshops and presented key research to clients. Also created copy for FMCG brands, as well as working on internal brand materials.

  • Ellkay Consulting
    • India
    • Business Consulting and Services
    • 1 - 100 Employee
    • Junior Brand Strategist
      • Apr 2018 - Feb 2019

      Assisted in competitor audits for brand consulting, as well as participating in workshops with clients and drafting brand platforms. Worked on a variety of projects, from city councils to environmental charities. Assisted in competitor audits for brand consulting, as well as participating in workshops with clients and drafting brand platforms. Worked on a variety of projects, from city councils to environmental charities.

  • Dyson
    • Household Appliance Manufacturing
    • 1 - 100 Employee
    • Brand Ambassador
      • Apr 2017 - Aug 2018

      Represented a luxury product from a high-end brand. Engaged with many customers every day in a fast-paced environment, turning product skeptics into happy and loyal Dyson customers through utilization of marketing knowledge and strong communication skills. Represented a luxury product from a high-end brand. Engaged with many customers every day in a fast-paced environment, turning product skeptics into happy and loyal Dyson customers through utilization of marketing knowledge and strong communication skills.

  • ipSCAPE
    • Australia
    • Software Development
    • 1 - 100 Employee
    • Ghost Writer and Content Creator
      • Jan 2015 - Apr 2018

      Created blog material for company website, covering a wide range of topics from customer service to cloud computing dynamics. Engaged in research in order to tailor information to the company’s target market, and also create ‘shareable’ material. This material attracted interest to the company and was received as a strong investment into the company branding. Also attended marketing meetings in order to offer social media knowledge and input. Created blog material for company website, covering a wide range of topics from customer service to cloud computing dynamics. Engaged in research in order to tailor information to the company’s target market, and also create ‘shareable’ material. This material attracted interest to the company and was received as a strong investment into the company branding. Also attended marketing meetings in order to offer social media knowledge and input.

Education

  • University of Melbourne
    Bachelor of Arts - BA, Communication and Media Studies
    2015 - 2018
  • University of Melbourne
    Bachelor of Arts - BA, Creative Writing
    2015 - 2018

Community

You need to have a working account to view this content. Click here to join now