Hannah Herman
Copy Lead, Brand Studio at Webflow- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Experience
-
Webflow
-
United States
-
Software Development
-
500 - 600 Employee
-
Copy Lead, Brand Studio
-
Aug 2022 - Present
I lead the tiny but shiny copy function on the brand studio team.
-
-
Staff Copywriter
-
May 2022 - Aug 2022
I do all things words.
-
-
-
Zapier
-
United States
-
Software Development
-
700 & Above Employee
-
Sr. Copywriter
-
Dec 2021 - May 2022
As Zapier’s only Sr. Copywriter, I worked hand-in-hand with the brand studio team to ensure we shipped copy that was on-brief and sounded distinctly like Zapier. Outside of brand work, I partnered with product marketing (on feature launches), events (on our conference, ZapConnect), advertising (on demand gen and brand spots), email (on email onboarding), and the rest of the content and comms team (on horizontal marketing projects).
-
-
Copywriter
-
Jul 2020 - Dec 2021
As Zapier’s first-ever copywriter, I created processes to support an influx of copy and content requests from across the company. I worked closely with brand design, product marketing, email, and our verticalized marketing teams to support brand, horizontal, and verticalized campaigns.
-
-
Staff Writer
-
Jun 2019 - Jul 2020
Greater New York City Area
-
-
-
Workato
-
United States
-
Software Development
-
700 & Above Employee
-
Content Marketing and Social Media Associate
-
Feb 2017 - Jun 2019
Workato is an Apple Partner and enterprise automation platform based in Cupertino, CA that was named a Gartner Cool Vendor in 2016 and placed as a Leader in the Forrester Wave: iPaaS for Dynamic Integrations report. Storm Ventures and the two top SaaS companies— Salesforce and Workday—lead Workato's recent funding round. I worked with the content team to create and publish engaging, thoughtfully-written content for our blog, as well as external publications. I was also responsible for… Show more Workato is an Apple Partner and enterprise automation platform based in Cupertino, CA that was named a Gartner Cool Vendor in 2016 and placed as a Leader in the Forrester Wave: iPaaS for Dynamic Integrations report. Storm Ventures and the two top SaaS companies— Salesforce and Workday—lead Workato's recent funding round. I worked with the content team to create and publish engaging, thoughtfully-written content for our blog, as well as external publications. I was also responsible for social media, newsletter design and curation, customer case studies, ad-hoc projects like ebooks and miscellaneous marketing collateral, and PR outreach. Show less
-
-
Education
-
The King's College
B.A. in Politics, Philosophy, and Economics