Experience

The Insights Family

• United Kingdom
• Market Research
• 1 - 100 Employee

• Senior Research Manager

  • Nov 2019 - Present



Matalan

• United Kingdom
• Retail
• 700 & Above Employee

• Customer Researcher

  • Nov 2017 - Nov 2019

  End-to end delivery of a wide variety of in-house projects where insights have been used to inform strategic decisions on the future direction of the business as a whole. My responsibilities include day-to-day project management, designing questionnaires and discussion guides, scripting and analysing surveys and carrying out qualitative fieldwork such as in-store intercepts and focus groups. I regularly analyse both market data and bespoke in-house research, creating visuals and presentations to help inform the wider business about customer needs.



Quadrangle

• United Kingdom
• Market Research
• 1 - 100 Employee

• Research Manager

  • Feb 2016 - Apr 2017

  I worked with a range of clients in retail, automotive, commercial and financial sectors delivering creative and strategic recommendations on qualitative and quantitative insights with both consumers and businesses. I managed multi-faceted, fast-paced, multi-stage and often multi-country projects. I was involved from start to finish including set-up and design, fieldwork, data analysis, presentation development and final output delivery. I worked closely with client stakeholders and Quadrangle colleagues to deliver engaging and thoughtful insights with presentations frequently well-received by clients. Projects spanned brand tracking, customer satisfaction, strategic brand testing, customer purchase journeys, usage and attitude studies, as well as segmentations.

• Senior Research Executive

  • Sep 2013 - Feb 2016



Engage Research

• Market Research
• 1 - 100 Employee

• Market Research Executive

  • Jun 2011 - Sep 2013

  I was involved in the project management of many varied, ad-hoc market research projects for a range of globe-leading brands in the FMCG and Media sectors. I organised fieldwork, wrote relevant documentation, analysed data and produced visually appealing and informative presentations. I was involved in the project management of many varied, ad-hoc market research projects for a range of globe-leading brands in the FMCG and Media sectors. I organised fieldwork, wrote relevant documentation, analysed data and produced visually appealing and informative presentations.



Vision Twentyone

• Market Research
• 1 - 100 Employee

• Research Executive, Research Assistant

  • Sep 2009 - Apr 2011

  Delivery and reporting of projects. Organising and conducting in-depths, helping to facilitate focus groups, analysing data and writing reports. I played an important part within the project teams designing materials, questionnaires, workshop agendas etc. Delivery and reporting of projects. Organising and conducting in-depths, helping to facilitate focus groups, analysing data and writing reports. I played an important part within the project teams designing materials, questionnaires, workshop agendas etc.