Experience

Rock Central

• United States
• Information Technology & Services
• 200 - 300 Employee

• Section Editor

  • Sep 2021 - Present

  - Manages the editorial calendar and SEO strategy of multiple Learning Centers in the Rocket portfolio, including Rocket Money, Rocket Loans and MoneyTips- Assists as a key stakeholder in the build out of Sitecore DXP for use by Learning Centers, content authors, and publishers- Managed the creation and migration of over 200 pieces of long-form content between CMS to create Rocket Money Learning Center- Partnered with technology teams to determine MVP needs for content migration and interactive components, defined acceptance criteria and assisted in refining features for handoff to engineers- Led the content rebrand from Rocket HQ to Rocket Money, working hand in hand with Rocket Money stakeholders in growth marketing and financial education Show less

• Associate Section Editor

  • Jun 2021 - Sep 2021



Quicken Loans

• United States
• Financial Services
• 700 & Above Employee

• Associate Section Editor

  • Oct 2020 - Jun 2021

• Content Publisher

  • Jun 2019 - Oct 2020



Freshop

• United States
• IT Services and IT Consulting
• 1 - 100 Employee

• Communications Director

  • Jul 2018 - Jun 2019

  Update and maintain B2B company website, accounting for industry trends and brand voice; collaborate with CMO for feedback and WordPress implementationManage monthly e-newsletter sent to over 800 clients; pitch and develop content, work directly with designer and quality assurance team to ensure responsive design and brand consistencyDevelop content for a technical client knowledge base of guides and best practices for all aspects of e-commerce platform and applications; manage article requests, writing and approval timeline for all contentStrategically manage 4 social media accounts, developing branded content for Facebook, Twitter, Instagram, and LinkedInConcept and develop content for marketing materials with designer including sell sheets, banners, sales emails, pitch decks, etc. Show less

• Communications Assistant

  • Jun 2017 - Jul 2018

  Created recipe descriptions for an in-store meal kit product, an alternative to subscription-based meal kit services; Developed website content for parent organization and product B2B sites; Researched and composed quarterly thought leadership blog posts; Started and strategically managed social media accounts for product



MSU Hub for Innovation in Learning and Technology

• United States
• Higher Education
• 1 - 100 Employee

• Communications and Engagement Assistant

  • Jan 2017 - Aug 2018

  Led and managed full website redesign including the Request for Proposal, vendor selection, project management, deployment, etc.; Managed editorial calendar and content creation for blog for an academic audience, publishing 4-5 blogs a month; Developed and managed content creation for annual reports; Created and executed social media campaigns for the Hub’s accounts, including varied content for Instagram, Twitter, and Facebook Led and managed full website redesign including the Request for Proposal, vendor selection, project management, deployment, etc.; Managed editorial calendar and content creation for blog for an academic audience, publishing 4-5 blogs a month; Developed and managed content creation for annual reports; Created and executed social media campaigns for the Hub’s accounts, including varied content for Instagram, Twitter, and Facebook



Resourceful Marketing

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Marketing Consultant

  • Sep 2016 - Jun 2017

  Virtually consulted with marketing agency in London, England on strategic content creation; Wrote dynamic content for e-books, case studies, blog posts, and websites for marketing clients Virtually consulted with marketing agency in London, England on strategic content creation; Wrote dynamic content for e-books, case studies, blog posts, and websites for marketing clients



MSU Sustainability

• Communications Coordinator and Web Content Strategist

  • Aug 2016 - Jan 2017

  Responsibilities included updating department website with new blog stories, events and program changes in XML/HTML; designing documents for for mass communications; crafting stories and conducting department interviews for blog stories. Responsibilities included updating department website with new blog stories, events and program changes in XML/HTML; designing documents for for mass communications; crafting stories and conducting department interviews for blog stories.



pebble {code}

• London, United Kingdom

• Communications and Marketing Intern

  • Jun 2016 - Jul 2016

  I worked with pebble {code} devising and executing a marketing strategic plan, building a foundation for their growth and generating new contacts. My time here led me to work on multiple cross-platform campaigns promoting events and other public experiences, through which I had the opportunity to interact and connect with industry leaders across multiple sectors. I worked with pebble {code} devising and executing a marketing strategic plan, building a foundation for their growth and generating new contacts. My time here led me to work on multiple cross-platform campaigns promoting events and other public experiences, through which I had the opportunity to interact and connect with industry leaders across multiple sectors.



Writing, Rhetoric, and American Cultures Department

• Lansing, Michigan Area

• WRAC Communications Intern

  • Sep 2015 - May 2016

  My responsibilities include writing for the WRAC website, interviewing students and faculty, and managing Twitter and Facebook accounts. My responsibilities include writing for the WRAC website, interviewing students and faculty, and managing Twitter and Facebook accounts.



Seneca Park Zoo Society

• United States
• Non-profit Organizations
• 1 - 100 Employee

• ZooShop Employee

  • Jun 2014 - Aug 2015

  My primary responsibilities at the ZooShop included: interacting with visitors to ensure they are connected with the resources and products they desire; taking inventory in the shop to maintain stock; cashier duties such as balancing the register at the end of the work day and cashing visitors out.

• ZooShop Employee

  • 2013 - 2015