Experience

Eternia Energy

• Sweden
• Venture Capital and Private Equity Principals
• 1 - 100 Employee

• Founder and Head of M&A

  • Jan 2021 - Present

  Eternia Energy aims to be the leading investor of sustainable energy solutions in the Nordics. Eternia Energy aims to be the leading investor of sustainable energy solutions in the Nordics.



Butong Concrete Innovation

• Sweden
• Wholesale Building Materials
• 1 - 100 Employee

• Investor and Commercial Advisor

  • Aug 2021 - Present



Eternia Invest

• Sweden
• Venture Capital and Private Equity Principals

• Founder & CEO

  • Sep 2020 - Present

  Eternia Invest is a venture capital firm that makes investments in the Nordics. Eternia Invest is a venture capital firm that makes investments in the Nordics.



Adverty

• Sweden
• Advertising Services
• 1 - 100 Employee

• Head Of Sales

  • Jan 2018 - Aug 2020

  Adverty unlocks unreachable audiences and comprehensive monetization streams in the largest exclusive network of seamless in-world advertising for games, esports and brands.I was the second commercial hire at the company. The first year was spent packaging Advertys technical product into something that the digital media industry could understand and wanted to buy. Over the past year and a half I have been part of the global expansion as well as rolling out the commercial strategies with the worlds leading media agencies.I’m very proud to be one of the first people to get major brands and agencies to start investing in in-game advertising.



Melin & Rasch

• Co-founder/COO

  • Jul 2013 - Aug 2020

  Handren is co-founder and COO at Melin&Rasch, a company specializing in introducing Scandinavian brands in the Middle East and Iraq. He successfully acquired the exclusive rights for sales and distribution for some of the largest Scandinavian companies in the retail industry such as: Tiger of Sweden, Filippa K, Oscar Jacobson and Twilfit. Handren is co-founder and COO at Melin&Rasch, a company specializing in introducing Scandinavian brands in the Middle East and Iraq. He successfully acquired the exclusive rights for sales and distribution for some of the largest Scandinavian companies in the retail industry such as: Tiger of Sweden, Filippa K, Oscar Jacobson and Twilfit.



VR/AR Association (VRARA)

• United States
• Industry Associations
• 1 - 100 Employee

• Chapter President - Sweden

  • Jul 2018 - Jul 2020

  The VR/AR Association (VRARA) is an international organization designed to foster collaboration between innovative companies and people in the VR and AR ecosystem that accelerates growth, fosters research and education, helps develop industry standards, connects member organizations and promotes the services of member companies. The VR/AR Association (VRARA) is an international organization designed to foster collaboration between innovative companies and people in the VR and AR ecosystem that accelerates growth, fosters research and education, helps develop industry standards, connects member organizations and promotes the services of member companies.



Deputy Prime Minister of the Kurdistan Regional Government, Iraq

• Communications Advisor

  • Nov 2017 - Jul 2020

  In November 2017 Handren was appointed Digital Communication Advisor to H.E. Qubad Talabani, the Deputy Prime Minister of the Kurdistan Regional Government, Iraq.His main tasks include setting up a strategy for all digital communications, implementing an action plan and increasing user engagement on the social media platforms the Deputy Prime Minister is active on. In November 2017 Handren was appointed Digital Communication Advisor to H.E. Qubad Talabani, the Deputy Prime Minister of the Kurdistan Regional Government, Iraq.His main tasks include setting up a strategy for all digital communications, implementing an action plan and increasing user engagement on the social media platforms the Deputy Prime Minister is active on.



Lindvalls Kaffe AB

• Sweden
• Food and Beverage Services
• 1 - 100 Employee

• Business Development

  • Jan 2016 - Dec 2017

  Handren started as a business strategy consultant at Lindvalls in Jan 2016. After three months of successful development and execution he joined the company in March 2016. Lindvalls Kaffe was founded in 1891, the company imports, refines and distributes over 1700 tones of coffee annually. Handren has been instrumental in the company’s product development including the launch of Lindvalls Cold Brew Coffee, the Lindvalls Premium Ambassador Project and the introduction of the Lindvalls portfolio at ICA and Axfood.



Glorious Games Group AB (prev. Stardoll AB)

• Sweden
• Computer Games
• 1 - 100 Employee

• Global Ad-Sales Manager

  • Dec 2014 - May 2015

  He was previously Global Ad-Sales Manager at Stardoll AB, a leading gaming company targeting girls with games based on the paper doll concept where players can dress up dolls using a range of tools and participate in interactive activities. As of March 2014, Stardoll had more than 300 million users worldwide across all continents with strong presence in Europe, US and Latin America.He joined Stardoll in December 2014 to set up a new global strategy and execution plan for the existing Ads-Sales Team as part of a turn-around plan of user engagement at Stardoll. During his tenure, he helped design and implemented a complete repackaging of the company’s entire inventory of Ads formats and ad solutions, raising the average CPM levels and introducing new premium integrated campaigns for global advertisers. During his time at Stardoll he successfully delivered global campaigns for clients like Universal, Disney, Mattel, Dreamworks and Lego.



iGoMoon

• Sweden
• Advertising Services
• 1 - 100 Employee

• Account Manager

  • Sep 2014 - Dec 2014

  Previously, he was Account Manager at iGoMoon, a fast growing start-up offering ready-to-go websites solutions for businesses based on innovative products and services. As one of the leaders of his unit, he helped improve the sales division by working with a strict KPI-driven sales and account management strategy. The strategy and leadership resulted in the company breaking previous sales records over several months. Previously, he was Account Manager at iGoMoon, a fast growing start-up offering ready-to-go websites solutions for businesses based on innovative products and services. As one of the leaders of his unit, he helped improve the sales division by working with a strict KPI-driven sales and account management strategy. The strategy and leadership resulted in the company breaking previous sales records over several months.



Svarta Lådan

• Head of Corporate Sales

  • Jan 2012 - Jun 2013

  He spent 18 months as Head of Corporate Sales at Svarta Lådan, a Swedish company specializing in healthy foods and personalized delivery of healthy dietary services. There, he established the company’s B2B division, building a large customer base with more than 50 companies receiving healthy meals for their employees on a daily basis across Sweden. He spent 18 months as Head of Corporate Sales at Svarta Lådan, a Swedish company specializing in healthy foods and personalized delivery of healthy dietary services. There, he established the company’s B2B division, building a large customer base with more than 50 companies receiving healthy meals for their employees on a daily basis across Sweden.