Experience

GFS IT Solutions

• United Kingdom
• IT Services and IT Consulting
• 1 - 100 Employee

• Digital Marketing Manager

  • Feb 2023 - Present



PakData - Pakistan Data Management Services

• Pakistan
• Software Development
• 1 - 100 Employee

• Digital Marketing Manager

  • Sep 2018 - Jan 2023



TAJMAC

• Pakistan
• Information Technology & Services
• 1 - 100 Employee

• Digital Marketing Manager

  • Apr 2017 - Aug 2018

  • Online Branding for TAJMAC IT Solutions and many other brands • Business Development strategist • Team Lead and Management • Website development strategist • Digital marketing strategist • Social Media Marketing/Community Management • Development of Social Media Marketing Strategy • Develop and manage Social Media monthly content calendars • Web Content Writing/Blogs/Articles • UI/UX Analysis and Planning • On-Page/Off-Page Search Engine Optimization • Online Branding for TAJMAC IT Solutions and many other brands • Business Development strategist • Team Lead and Management • Website development strategist • Digital marketing strategist • Social Media Marketing/Community Management • Development of Social Media Marketing Strategy • Develop and manage Social Media monthly content calendars • Web Content Writing/Blogs/Articles • UI/UX Analysis and Planning • On-Page/Off-Page Search Engine Optimization



Cubix Labs Inc.

• Karachi, Pakistan

• Digital Marketing Manager

  • Nov 2016 - May 2017

  • Online Branding • Community Outreach • Team Management • Website development • Reputation and Presence Management • Evaluation of online competitors • Social Media Marketing/Community Management • Development of Social Media Marketing Strategy • Develop and manage Social Media monthly content calendars • Web Content Writing/Blogs/Articles • E-mail Marketing • SEO • Online Branding • Community Outreach • Team Management • Website development • Reputation and Presence Management • Evaluation of online competitors • Social Media Marketing/Community Management • Development of Social Media Marketing Strategy • Develop and manage Social Media monthly content calendars • Web Content Writing/Blogs/Articles • E-mail Marketing • SEO



Excelsious

• Outsourcing and Offshoring Consulting
• 1 - 100 Employee

• Digital Marketing Manager

  • Jan 2016 - Oct 2016

  • Online Branding • Website development • Reputation and Presence Management • Evaluation of online competitors • Social Media Marketing/Community Management • Development of Social Media Marketing Strategy • Develop and manage Social Media monthly content calendars • Web Content Writing/Blogs/Articles • E-mail Marketing • SEO • Online Branding • Website development • Reputation and Presence Management • Evaluation of online competitors • Social Media Marketing/Community Management • Development of Social Media Marketing Strategy • Develop and manage Social Media monthly content calendars • Web Content Writing/Blogs/Articles • E-mail Marketing • SEO



Pixarch

• Pakistan
• Animation and Post-production
• 1 - 100 Employee

• Creative Content and Digital Marketing Strategist

  • Sep 2015 - Dec 2015

  Strategize and Monitor ATL/BTL activities • Online Branding • Social Media Marketing/Community Management • Development of Social Media Marketing Strategy • Develop and manage Social Media monthly content calendars • Web Content Writing/Blogs/Articles • E-mail Marketing Strategize and Monitor ATL/BTL activities • Online Branding • Social Media Marketing/Community Management • Development of Social Media Marketing Strategy • Develop and manage Social Media monthly content calendars • Web Content Writing/Blogs/Articles • E-mail Marketing



RiskDiscovered

• Karachi

• Asst. Manager Brand & Communications

  • Mar 2015 - Jun 2015

  • Development of brand assets • Online Branding • Reputation and Presence Management • Evaluation of online competitors • Social Media Marketing/Community Management • Development of Social Media Marketing Strategy • SEO • Development of brand assets • Online Branding • Reputation and Presence Management • Evaluation of online competitors • Social Media Marketing/Community Management • Development of Social Media Marketing Strategy • SEO



Creative Chaos

• United States
• Software Development
• 100 - 200 Employee

• Content Writer

  • Nov 2013 - Feb 2015

  •Writing creative PDs and headlines for both Staples and Quill •Information research and development •Meeting daily, weekly and monthly targets •SEO •Writing creative PDs and headlines for both Staples and Quill •Information research and development •Meeting daily, weekly and monthly targets •SEO



Self Employed @ Dunya Classified

• Karachi, Pakistan

• Head of Marketing and Business Development

  • Jun 2010 - Apr 2014

  • Look after the ATL and BTL activities of the business • Web content development/social media integration • Customer portfolio management • Business development and management • Looking after all the marketing related activities • Customer support and query solving • Look after the financial activity of the whole business • Worked on the total structure and outlay of the web portal • Look after the ATL and BTL activities of the business • Web content development/social media integration • Customer portfolio management • Business development and management • Looking after all the marketing related activities • Customer support and query solving • Look after the financial activity of the whole business • Worked on the total structure and outlay of the web portal



Unilever

• United Kingdom
• Manufacturing
• 700 & Above Employee

• • May 2009 - May 2010

  • Worked with GroupM (Mindshare) related to different media advertising issues• Part of the marketing and advertisement related activities at GtoupM (Mindshare)• Prepare and maintain media advertising schedules of different projects • Work with the marketing department on different marketing activities• Auditing and reviewing invoices related to media advertising• Income tax reconciliation• Passing of J.V’s

• • Sep 2008 - May 2009

  • Receiving and checking of invoices related to indirect• Processing of the invoices (Indirect)• Making and reporting of schedules (Indirect)• Income tax reconciliation (Indirect)• Passing of J.V's• Making of C.R's• Customer support and query solving• Prepare and maintain cost schedules of different projects and car lease• Worked with Capgemini on the outsourcing project of the indirects A/P department.



Alt-Source Communiation (Pvt) Ltd

• Outsourcing and Offshoring Consulting
• 1 - 100 Employee

• Outbound Sales Agent

  • May 2008 - Jul 2008

  • Worked as a telemarketing executive for air duct cleaning company located in Canada • Worked as a telemarketing executive for air duct cleaning company located in Canada